zhai_jiangyinan_ final project presentation
TRANSCRIPT
17 Jackson StreetCape May, NJJ IANGYINAN ZHAI (NICHOLAS)
Project Proposal Product Type: • Weekly/ Holiday rental
• Daily/ Long-term rental (availability )
Consumers:• Family vacation
• International travelers
• Wedding party
• Company’s event
Capacity : 23 people
Special• Country themed room
• Multifunctional basement
Community BenefitDiscounts:• Military
• Law enforcement
• Government employee
Cape May County Long-Term Recovery Group (LTRG):• Monetary Donations
• Item Donations
Operational Strategies:• Online marketing (target young generation)
• Customer relationship management (CRM)
Timeline
Next buyer
2020
Revenue income2019
Market promotional
2018
Online marketing-potential
customers
2017
Renovation &basement
upgrade
April 2016
We Love Cape May
Vintage Cape May Poster - Boardwalk