zens lifestyle profile

Oriental Lifestyle DesignOriental Lifestyle Design

CEO BRIEFCEO BRIEF

ABOUT ZENS

ZENS DESIGN PHILOSOPHY

OUR HONOR

ZENS DESIGN TEAM

INTRODUCTION RANGE

ZENS ODMZENS ODM

SUPPLYING CHAIN

OUR STORE

CONTENTS

DearDuringI havewithcarenaturelivinglivingthansitbelieveyourfeelingvisitenvironmentbackperfectZensexperiencedexperiencedofpracticalbetraditionalpassionselegancy

Mr. Tony Zhang President/CEO of Zens

EMBA of Sunyat-sen University

Dear everyone,During my years of experience and traveling around the world,

have noticed that the modern society has left our generationwith uncertainty, confusion and disconnection. People seem tocare less and less about the connection between individuals,nature and the things we are using. I’m a true believer ofliving life and enjoying life, there is nothing more I rather doliving life and enjoying life, there is nothing more I rather dothan after a busy week or a hard day at work than to be able tosit down and unwind, enjoy a moment of peacefulness. Ibelieve that inner peace comes from within but affected byyour surroundings, sound, objects, smell or touch. I pursue thatfeeling all my life through the things I use, and the places Ivisit. But most importantly, I like creating a peaceful, calmenvironment at home simply because home is where you comeback to no matter the place. And I will continue to create toperfect that feeling. I think that one of the reasons I foundedZens is that I want others to experience what I haveexperienced. I’m proud of my oriental heritage, but also, fondexperienced. I’m proud of my oriental heritage, but also, fondof the western designs and how they create products that arepractical and functional. As a homeware brand, I want Zens tobe one of the leading brands that combine east and west,traditional and contemporary, that our products bring outpassions from within; our users experience the core value inelegancy and delicacy of oriental lifestyle.

Tony Zhang

About ZENS

The modern society is full of confusion and

disconnection between one another, lack of

understanding history and culture is preventing us

from moving forward. Zens recognizes this unique from moving forward. Zens recognizes this unique

opportunity, we are proud of our oriental cultural

heritages, more importantly, what is presents- Elegancy

and Delicacy. Our designers are devoted to create

products that are based on the respects of the oriental

aspects and lifestyle, the passion of the present life

itself, and the creativity of daily utensil. Each of our itself, and the creativity of daily utensil. Each of our

products simply represents our core value “Think,

Present and Simple”, to achieve the balance between

human, nature and utensils. More so, we provide a

platform for international designers to deliver and

expand our oriental heritages.

Elegancy

products that are based on the respects of the oriental

Present and Simple”, to achieve the balance between

VisionZENS reflects the oriental life style for theunwinding and relaxing moments at theend of productive working days. Its goalsand objectives are to transform the

About ZENS

and objectives are to transform themystical oriental traditions into artistic andpractical design of its home ware which willbe timeless pieces of arts.

MissionZENS determines to be one of the world’s mostprestigious homeware brands.

Value

About ZENS

ValueZENS has a core value of “Responsible,Teamworkand Surpass”, which guides us in every prospect ofour development.

Design Concept General

Society

Social and cultural trends;

Reboot revival of old fashion

Economy

Product Opportunity

Gap


EconomyGap

Current economic position

Transfer of key consuming point

Discretionary income

ociety

Social and cultural trends;


TechnologyProduct

OpportunityGap


GapAdvanced and emerging technology

Re-assessment to existing technology

Design Resource

Bring in prestigious external designer resources for product creation and design.

Association with Designer from ZENS and TENCENT together to build this product innovative design platform with creativity and advantage.

New Concept

New Product

New Material

ZENS Product Designer

External DesignResources

Product Creative Design Platform

Market Feedback & Product Upgrade

New MaterialResourcesPlatform

Bring in prestigious external designer resources for product creation and design.

Association with Designer from ZENS and TENCENT together to build this product innovative design platform with

Concept Schechule Development Quality LaunchProductLifecycle

Market Feedback & Product Upgrade


SMARTTODAY

SIMPLICITY


SMARTTODAY

SIMPLICITY

SMARTSMART

ZENS reaches the satisfaction toproduct functions, meanwhile weimproves the joyful experience forusers to more enjoy the moment byadopting more smart and funnyadopting more smart and funnycreativity and designers' uniqueemotion into the product designs.

Today

ZENS does not simply revivesomething old existing in the history,ZENS uses contemporary vision toreview and analyze all the culturalelements symbolized oriental smart

Today

elements symbolized oriental smartlifestyle, and encourage people toexperience the fashion moment oforiental lifestyle wisdom by usingthe daily utensils.

Simplicity

ZENS connects oriental elements anddaily objects in homeware products withcontemporary lifestyle design, aiming toconnect people and inner moments ofenjoyment.

Simplicity

enjoyment.We want our users to experience thebalance between individual, product,and nature.

Our honor

Reddot Design Award 2015 Kapok Design Award 2014

Our honor

CDA China Design Award 2014 SECCESSFUL DESIGN AWARD

Our international Design team

Product Design is core to ZENS as a brand.Product Design is core to ZENS as a brand.contemporary, the merge of east and west,resources, Design minds, all united togetheroriental, sensational products.

Visualization, functionality, emotion, interactionfive key elements in our product Design, whenfive key elements in our product Design, whenthe instant connection you feel between individualand cultures; also the perfect blend betweenwe create.

Our international Design team

The combination of historic andThe combination of historic andwest, also the use of international

together to create a set of original,

interaction and naturalization are thewhen you see and use our products,when you see and use our products,

individual and nature, history , ritualsthe east and the west, that's how

ZENS Top International Designer Team

M a z u y u k i K u r o k a w a

ZENS Design ConcultantPresident of Japanese Objects Research

Association

F r a n c e s c o L u c c h e s e

ZENS Design ConcultantItalian Registered Architect and Designer

Professor of the Design School of University of Milan, Italy

Director of Italian Industrial Design Association (ADI)


M i n g L i uZENS R&D Director

INNOVATIVE DESIGN AWARD WINNER 2010-2012

reddot Best of Best Award Winner 2015

F r a n c e s c o L u c c h e s e

ZENS Design ConcultantItalian Registered Architect and Designer

Professor of the Design School of University of Milan, Italy

Director of Italian Industrial Design Association (ADI)


visual aesthetics Designer

Senior Product DesignerProduct DesignerYang Xiaocong

Product DesignerSu Wenyuan

Product DesignerLi Zijun Designer

Yang Shun'enYang Xiaocong Su Wenyuan Li Zijun


Package DesignerYan Jiahua

Senior Product DesignerXu Qingwu

Product DesignerCen Changhua

visual aesthetics Designer Yan JiahuaXu Qingwu Cen ChanghuaDesignerLin Wenxu

PRODUCTION RANGEPRODUCTION RANGE

ZENS LUXURY -- Golden Spiral SET

With each year of our lives come new memories, good times and family gatherings, while the gold rim locks in happinessWith each year of our lives come new memories, good times and family gatherings, while the gold rim locks in happiness

Italian designer Francesco Lucchese used rhythms of solids and voids to depict an intricate rice pattern that hints at the soriental traditions.

ZENS LUXURY -- FRANCESCO LOTUS SERIES

Italian designer Francesco Lucchese used rhythms of solids and voids to depict an intricate rice pattern that hints at the simplicity of

ZENS LUXURY-- BMW TRAVEL TEA SET

Internationally known luxury car giants BMW have collaborated with ZENS to create this travel tea set.Travel Tea Set has won the Red Dot Design award. Internationally known luxury car giants BMW have collaborated with ZENS to create this travel tea set. The ZENS BMW

The arc shaped design is inspired by ancient wine bottles, echoing their elegant curved lines

ZENS ELEGANT--SOBER SERIES

The arc shaped design is inspired by ancient wine bottles, echoing their elegant curved lines.

Iron series designed by Masayuki Kurokawa, which vividly presents the perfect blending of Yin and Yang

ZENS ELEGANT--KUROKAWA CAST IRON SERIES

, which vividly presents the perfect blending of Yin and Yang

ZENS ELEGANT -- TRIBUTE OF BAMBOO

ZENS TRIBUTE OF BAMBOO is a diverse design. Bamboo suggests a universal design language not exclusive to the OrientZENS TRIBUTE OF BAMBOO is a diverse design. Bamboo suggests a universal design language not exclusive to the Orient

ZENS ELEGANT --CRYSTAL PHOTO FRAME

Sparkling picture frames are encrusted with Swarovski crystals that sparkle like stars. Designer combine the

techniques and traditional forms as an interpretation of ‘heaven’ as it is imagined in Eastern philosophy.

Sparkling picture frames are encrusted with Swarovski crystals that sparkle like stars. Designer combine the fashion

techniques and traditional forms as an interpretation of ‘heaven’ as it is imagined in Eastern philosophy.

ZENS Daily –Coffee XL

The design of“ Extract” is inspired by the transparence of glass

ZENS Daily – LOTUS SERIES

ZENS Daily – MUG SERIES

ZENS Hospitality

ZENS in Sofiter HotelZENS in Sofiter Hotel

ZENS Hospitality

ZENS in JW Marriott HotelZENS in JW Marriott Hotel

ZENS ODMZENS ODM

Customized contents

Concept Design

Product Catagories

DesignConcept

Design Story

ZENS will make you the “crème de la crèmecustomization service. Our special concept and design includes Brand Story, concept design, in different product catagories, apperance, process in manufacture, different materials.

Customized contents

Colour/Size/Shape

Process in Production

Material Application

crème de la crème” with our innovative concept and design

special concept and design includes Brand Story, concept design, in different product catagories, apperance, process in manufacture, different materials.

New Concept New Concept CUSTOMICUSTOMIProduct

Tea Ware

Teaware Dinning Ware

Wine Ware

CUSTOMICUSTOMIZTEDZTEDProduct RANGE

Textile&Clothing

Lighting&Fixture

Fragrance

ZENS SUPPLYING CHAINZENS SUPPLYING CHAIN

Outstanding Management for Supply Chain

Former Team of IKEA Procurement

ZENS Manage Team

Former Team of IKEA Procurement Strategy Development Department

11-year managerial experience of procurement in IKEA, we have rich experience in factory management and supplier management, and we are familiar with product quality control and logistic management and good at building up quality system.

60% of Supply Chain Managerial Institution is continuously using the ones from IKEA.

With exellent quality control system, ZENS has been granted authority by BMWbeen granted authority by BMW

and established cooperation with more than 200 suppliers.

rich experience in factory management and supplier management, and we are familiar with product quality control and logistic management and

Our supply chain

There are over 4000 workers in varies factories contributing to the manufactures of our wares.

Our supply chain

workers in varies factories contributing to the manufactures of our wares.

Our supply chainOur quality control system ensures all aspects ofhighest level performance at all times.

Our supply chainour supply chain management are maintained at the

International logistic warehouseInternational logistic warehouse-GEODIS

Corporate Certificates

TUV ISO9001 CERTIFICATE SA8000 CERTIFICATE BMW Brand Authorization

Zens aims to leave as small of a footprint as possible by using environmental friendly material and also, during the process of manufacturing and packaging by using strict methods to select our production

F. STRONG CSR

Corporate-Social

by using strict methods to select our production partners in business.

The entire process of production is based on the concept of “natural” during production materials like cast iron, ceramic, bamboo, glass and clay. Also,

Zens is committed to the environment by upholding the standards of using recycled product materials, enforcing sustainable packaging resource and user enforcing sustainable packaging resource and user safety materials.

So far, our products obtain LFGB & FDA Certification and it’s headquarter in Guangzhou China is ISO 9001 and SA 8000 certified.

Zens aims to leave as small of a footprint as possible by using environmental friendly material and also, during the process of manufacturing and packaging by using strict methods to select our production

Social-Responsibility

by using strict methods to select our production partners in business.

The entire process of production is based on the concept of “natural” during production materials like cast iron, ceramic, bamboo, glass and clay. Also,

Zens is committed to the environment by upholding the standards of using recycled product materials, enforcing sustainable packaging resource and user enforcing sustainable packaging resource and user safety materials.

So far, our products obtain LFGB & FDA Certification and it’s headquarter in Guangzhou China is ISO 9001 and SA 8000 certified.

MAIN STRENGTHS

F. STRONG CSR

AppreciationWe are proud of our oriental heritage and a true believer of we are defined by our perspectives and values in life. But most importantly, we are proud of who we are, how we operate and what we are sharing to the world. therefore, we are keen to give back whenever we can.

MAIN STRENGTHS

We are proud of our oriental heritage and a true believer of we are defined by our perspectives and values in life. But most importantly, we are proud of who we are, how we operate and what we are sharing to the

OUR STORESOUR STORES

ZENS Amsterdam showroom

ZENS RETAIL STORES ABROAD

ITALY

LA Rinascente

ITALY

LA Rinascente

ZENS RETAIL STORES ABROAD

The United Kingdom

HARRODS

The United Kingdom

HARRODS

ZENS in Top Department Store in China

ZENS in the world

NetherlandEngland

ItalyCanton

Beijing

Guiyang

Shenzhen

Wuhan

ZENS RETAIL STORES

GUANGZHOUKUMING

Kuming KEDA

ZENS China

TIT ZENS Time Tea Room

Citic Plaza Zens Time Tea room

TeeMall Plaza

Friendship store

Grandbuy Store

Wangfujing Store

Grandview Plaza HI Store

SHENZHEN

Kuming KEDA

Kuming dining kitchen

CHONGQING

DAPING Age Mall

CHENGDU

Po Crystal SHENZHEN

The Art and Crafts Exhibition Center

Maoye Department Store East

Maoye Huaqiang North Store

Central Book Mall

Po Crystal

GUIYANG

ESTEE Zens Time Tea Room

Morden Capital Plaza

BEIJING

Beijing Lufthansa Center

WUHAN

Wuhan HI StoreBeijing Lufthansa Center

Ullens Center for Contemporary

Art

Chaoyang JOY CITY Hi Store

FINIANCIAL STREET

YANGZHOU

Yangzhou Yisuoai

Wuhan HI Store

XIAN

Crowne Plaza

SHAGNHAI

TakashimayaJiuGuang Store

HAERBIN

Makal Store NANJING

Nanjing Confucius

Temple

SUZHOU

Suzhou juanwen

T H A N K ST H A N K S ！

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