V I S I T U S O N L I N E A T Y U P O . C O M V I S I T U S O N L I N E A T Y U P O . C O M

YUPO news

VOLUME 111

do it on yupo | www.yupo.comS Y N T H E T I C P A P E R

Worth Digital, the digital

division of Worth Higgins

& Associates, Inc., located

in Richmond, Virginia,

tested 150 sheets of 9.9 mil

YUPOBlue, the synthetic

sheet treated specifi cally for

use on the HP Indigo press.

Bill Brooks, Digital

Press Supervisor for Worth

Digital, ran the test on Worth

Digital’s HP Indigo 5500.

“We printed a CATP (Cus-

tomer Approval Test Print)

fi le, which tests a variety of

images,” explained Brooks.

“YUPOBlue fed smoothly

and the image reproduction

was sharp and clear.”

Brooks was par-

ticularly impressed with

YUPO’s stretch resistance.

“YUPOBlue is surprisingly

stable for a synthetic sheet,”

he noted. “When we duplex

on the Indigo, front-to-back

register is critical, so running

a stable sheet is essential.”

“YUPOBlue also passed

the ‘tape test’,” says Brooks,

“a completely unscientifi c but

fail-safe measure of adhe-

sion. We applied a piece of

transparent tape to the print-

ed image and then peeled it

off. You want the ink to stay

on the sheet, not pull off on

the tape, and it did. Adhesion

on YUPO was excellent.”

IntroducingDigital Synthetic Paper certifi ed at RIT for HP Indigo

feel

ing

Yupo Corporation America launched its newest grade, YUPOBlue,TM at the 2008 HOW Design Conference in May. YUPOBlue, made specifi cally for and certifi ed to run on the HP Indigo line of digital printers,* is perfect for short-run and customized pieces.

YUPOBlue and HP Indigo offer the fl exibility of using a superior substrate on those printing projects that must meet the tightest of deadlines.

“YUPOBlue’s faster drying time gives you an edge when deadlines are tight,” said Troy Olson, Yupo’s Marketing Manager. “And, because the ink adheres to YUPO’s surface, there is little to no smear, chipping or scratching.”

YUPOBlue is superior among synthetics for dimensional stability and also received RIT’s highest level of substrate certifi cation. Like all YUPO paper, YUPOBlue is bright white, super-smooth and durable. It is stain-resistant, 100 percent waterproof and resists stretching.

YUPOBlue is available in three weights of 12" x 18" sheets – 78#, 5.9 pt. text, a 58#, 8.0 pt. cover and a 74#, 9.9 pt. cover.

For a sample pack, please contact a sales representative at 1.888.USE.YUPO or log on to Yupo.com.

*YUPOBlue is not compatible for use with inkjet or laser printers.

Who’s Blue? Worth Digital sings YUPOBlue’s praises.

Five Merits a Standing Ovation for EncoreWally Awards Designer’s Choice Announced

Five Visual Communication & Design showed their impeccable taste by choosing YUPO Synthetic Paper for Encore Bistro & Bar’s new menu. The Ohio design fi rm chose YUPO for its ability to make a bold statement as the complete antithesis of the paper used in their former leather-bound menu.

“It allowed us to design a full-color menu with rich, vibrant colors on a paper that will last over a long period of time,” notes Rondi Tschopp, owner of Five. “The colors are vibrant and printed true to our specifi cations, with a rich surface and nice sheen that does not glare. The menus wipe clean and are not damaged by moisture or everyday use.”

Printed by Bramkamp Printing Company in Cincinnati, Ohio, Encore’s beautiful new menu features a simple and elegant front-and-back design which allows for easy cleaning and tear- and crease-resistance – perfect for restaurant applications.

As the 2007 Designer’s Choice Winner, Tschopp will receive a $1,000 cash prize, a customized Wally Award statue designed by illustrator Bill Mayer, and a $500 gift certifi cate good toward PunchStock photography. Take a look at the winning entry at www.wallyawards.com along with other 2007 Wally Award winners.

• Candidates must fi rst register

at www.wallyawards.com and

include a short description

explaining why YUPO paper

was chosen for the job.

• Six (6) actual printed,

illustrated or converted

samples must be submitted to:

Yupo Corporation America - Attn: Wally Awards 800 Yupo Court Chesapeake, VA 23320 (Tel. 888-USE-YUPO)

All submissions become the

property of Yupo Corporation.

To submit artwork created

on YUPO, please see detailed

rules and regulations at

www.wallyawards.com.

• All entry samples must be

postmarked by October 15, 2008.

Projects previously submitted

for past Wally Awards will not

be considered.

• Three winners will be

announced in November/

December 2008 based on

functionality, originality, and

creativity. Semifi nalists will

be entered into the Designer’s

Choice category, and a winner

will be chosen via online

voting in March, 2009.

do it on yupo | www.yupo.comS Y N T H E T I C P A P E R

How to Enter the

2008 Wally Awards:

Yupo’s Customer Service Team -- Here to Help!

Photo: (l-r) Gregory Boone, Customer Service Representative; June Hammond, Customer Service Representative; Elizabeth Boeshore, Senior Customer Service Representative; Bill Hewitt, Customer Service Representative.

Customer service at Yupo is an outstanding team of four dedicated associates. The goal of our Customer Service Team is to provide our customers with quality service and assistance in order to meet and exceed their expectations in every aspect. When extraordinary issues arise, customers are confi dent Yupo associates will get the job done!

Catch thewave.

Order today and be on the lookout for YUPOBlue in

its newly designed, bold and innovative packaging.

On the Horizon – New YUPO Swatchbook in the Making

We can give you all the news and information on our products all day long, but when it comes time to spec out your project, what do you need in front of you? That’s right, the swatchbook. Yupo’s team has been working diligently to come up with a new look and new way to experience all three YUPO Synthetic Papers in an easy-to-use, tabbed application.

Now you can look at all three YUPO papers side by side. In the new swatchbook you’ll fi nd the original YUPO Synthetic Paper, fast-drying high-gloss YUPO Accel and our newest addition – YUPOBlue, certifi ed to run on HP Indigo printers.

The swatchbook is now in its fi nal stages of printing. To add the new YUPO Swatch-book to your shelves visit www.yupo.com or call 1-888-USE-YUPO.b k t h l i

This piece printed on YUPO 78lb. Accel, Quick-Dry Synthetic Text.

V I S I T U S O N L I N E A T Y U P O . C O MV I S I T U S O N L I N E A T Y U P O . C O M

Where in the World is YUPO?Chesapeake, Virginia – Home of Yupo Corporation America

In our mission to tell you about the global infl uence of Yupo Corporation, we wanted fi rst to tell you a little about our United States headquarters and manufacturing facility in Chesapeake, Virginia.

Yupo Corporation America is a division of Yupo Corporation. Our global headquarters is in Japan; however, much of the paper you use is made right here in the U.S. at our Chesa-peake plant located centrally on the East Coast. Yupo broke ground on the Chesapeake site in 1997, which was chosen in part for its access to the rail lines that carry the raw materials that are used to manufacture YUPO papers.

The 170,000 square foot facility is home to an approximately quarter-mile long production line. From the production of the polypropylene pellets to the fi nished YUPO papers and

substrate ready to ship to our distributors, Yupo’s proprietary processes are overseen by a staff of 150 dedicated employees. Heralded for its ultra-clean, water-free processing methods, YUPO papers are processed 24/7 to meet the continued rise in demand for its products.

The recent addition of YUPOBlue to the lineup of YUPO products will surely keep our Chesapeake plant production lines moving and our status in the synthetic world on the rise.

YUPO gets the “SCOOP” on DSCOOP300+ Attendees Have The Opportunity to “Preview” YUPOBlue

Yupo Corporation America recently took part in the third annual conference of the Digital Solutions Cooperative – known as “Dscoop.” Yupo was a bronze sponsor in this year’s HP Indigo user event, which ran last February in San Diego.

This rapidly growing event attracted 1,200 attendees and 57 industry partners who shared knowledge and success stories on using the HP Indigo print system. Naturally, Yupo fi ts into that fold!

The Yupo trade show team, consisting of Paul Mitcham, Director of Marketing and Sales Support; Troy Olson, Marketing Manager; Dave Jeffers, Technical Service Manager; and Brad Van Zandt, Regional Sales Manager, interacted with several hundred HP Indigo users and customers, HP subject matter experts and industry decision-makers at Dscoop’s “Solutions Showcase” exhibition.

More than 300 visitors to the Yupo booth enjoyed a “sneak preview” of the new YUPOBlue product – the fi rst YUPO paper offi cially approved for use with the HP Indigo printer. YUPOBlue made its offi cial debut this spring at HOW (see cover story).

The team looked as sharp as images printed on YUPO paper – decked out in offi cial Yupowear and against a booth backdrop of blazing Yupo Orange and Indigo Blue.

Yupo’s crew used the opportunity to speak with and learn from many current YUPO paper users about the ben-efi ts of Yupo brands and distinguish the differences between Yupo and the competition to future customers.

As expected, the “Wally Tape Test” was a great crowd-pleaser and generated signifi cant “buzz” among Dscoop attendees. Designed to show the superior ink adhesion qualities of YUPOBlue, the Wally Tape Test invited booth visitors to apply and peel away ordinary transparent tape onto the printed image of Wally on YUPOBlue. Naturally, the tape lifted but the ink stayed put.

“Dscoop opened my eyes to where the digital printing industry is headed,” said Scott Buswell, conference attendee and vice president of Printing Specialist Corporation. “It is a brave new world and having a peer group that can help you navigate through it is vital. Dscoop is the map.”

The fourth Dscoop Annual Conference is being planned for 2009 and Yupo currently plans to attend with a larger presence to promote YUPOBlue.

Can you tell me a little bit about the history of synthetic paper?“Synthetic Papers” have been manu-factured since the 1960’s. Although synthetics are technically plastic substrates, they are generally manu-factured with a much higher level of quality to provide a more consistent printing substrate than polystyrene, vinyl and other more commodity-type plastics. Shelf life is longer and synthetic papers have less of a plastic, rigid feel. Typically, they are more subtle to the touch and more fl exible for post-press functions like die-cutting, folding, foil-stamping, etc. Synthetics have become increasingly popular with designers for jobs requiring extra durability and performance. As a result, more and more print shops are seeing requests to produce jobs on synthetic paper. It’s uncommon for today’s print shop not to have printed a job on synthetics or to be hesitant to quote a job on synthetic paper.

What are the many applications for synthetic papers?Typical applications include brochures and catalogs, point-of-purchase displays, shelf talkers and channel strips. You will also see banners, outdoor posters and restaurant menus. Synthetics can also be used for book covers, manuals, navigation charts, maps and books of all kinds, especially cookbooks and children’s books. Synthetics can also be used for merchandise and nursery tags, logging and lumber tags, and index tabs. Label applications are numerous. Another area where synthetics are gaining ground is in the card market. Temporary ID cards, membership cards, insurance cards, promotional credit card offers and even phone cards utilize synthetics. Applications continue to expand outward and cur-rently government and food-related uses are promising growth avenues for the use of synthetic papers.

9 ote YUPOBlue

FAQ’s Answered by Dave Jeffers, Yupo’s Technical Service Manager

Yupo is committed to the fi nest service and is always just a phone call away for support. 1-888-USE-YUPO

Labelexpo Americas 2008September 9-11, 2008 Donald E. Stephens Convention CenterChicago, IL

Contact your local distributor to fi nd out when Yupo will be in your neighborhood or call 1.888.USE.YUPO.

do it on yupo | www.yupo.comS Y N T H E T I C P A P E R

YUPO ONTHE ROAD

Fast-Drying YUPO Accel Excels for Printer’s Synthetic Paper Needs

Randy Pritchard, president of Mercury Media Group, Inc., located in Orlando, Fla., typically shies away from synthetic jobs due to the lengthy dry times. However, after learning about YUPO Accel – a high-gloss, fast-drying synthetic paper – he decided to put it to the test. “We noticed the ink started to ‘set up’ within an hour after completion and the color results were brilliant,” stated Pritchard. “The next morning, my bindery supervisor cut the press sheets and we were both pleasantly surprised to see the sheets were completely dry and there wasn’t any ‘setoff’.” Pritchard then decided to take it a step further by running water over one of the sheets. “I couldn’t believe it – Accel proved to be totally waterproof and we didn’t even use any coating,” Pritchard said. “YUPO Accel is superior – I’d recommend this sheet to several of my clients.” Like all YUPO paper, Accel is tear-, chemical- and stain-resistant, 100% waterproof and recyclable. Accel is ultra-white, extremely durable and boasts exceptional high gloss and stiffness.

YUPO Accel is available in 68#, 5.1 pt. text and 78#, 5.9 pt. text, as well as 58#, 8 pt. cover, 74#, 9.9 pt. cover and 86#, 11.6 pt. cover.

Did YU know--

-- that the YUPO logo was designed

to represent the sun and the cosmos?

The image of the two circles in

harmony was created as a reminder

that YUPO exists alongside humanity,

earth and the cosmos, working

together with them as one.

-- that YUPO Synthetic Papers are

manufactured in our Chesapeake

facility that stretches nearly a quarter-

mile in length? That’s approximately

four and one-half football fi elds long.

YUPO Synthetic Papers Side By SideWHICH ONE IS YOUR “DO IT ON YUPO” CHOICE?

S Y N T H E T I C P A P E R

100% WATERPROOF100% WATERPROOF

CHEMICAL-, TEAR- AND CHEMICAL-, TEAR- AND STAIN-RESISTANTSTAIN-RESISTANT

DIMENSIONALLY STABLE FOR DIMENSIONALLY STABLE FOR SUPERIOR INK ADHESIONSUPERIOR INK ADHESION

BRIGHT WHITEBRIGHT WHITE

AVAILABLE IN OPAQUES AVAILABLE IN OPAQUES

AVAILABLE IN TRANSLUCENTSAVAILABLE IN TRANSLUCENTS

OFFERS EXCELLENT COLOR OFFERS EXCELLENT COLOR REPRODUCTIONREPRODUCTION

HAS AN ULTRA-SMOOTH FINISHHAS AN ULTRA-SMOOTH FINISH

BOASTS A RICH GLOSS SURFACEBOASTS A RICH GLOSS SURFACE

OFFERS FASTER DRYING OFFERS FASTER DRYING TIMES FOR UP TO ONE-DAYTIMES FOR UP TO ONE-DAY JOB TURNAROUND JOB TURNAROUND

OFFERS SPEED AND OFFERS SPEED AND SUPERIOR STIFFNESSSUPERIOR STIFFNESS

HAS PRINTING SPEEDS OF UP TO HAS PRINTING SPEEDS OF UP TO 7,000 SHEETS PER HOUR 7,000 SHEETS PER HOUR

CERTIFIED AND COMPATIBLE WITH CERTIFIED AND COMPATIBLE WITH HP INDIGO DIGITAL PRINTERSHP INDIGO DIGITAL PRINTERS

LABELED WITH RIT’S LABELED WITH RIT’S HIGHEST LEVEL OF SUBSTRATE HIGHEST LEVEL OF SUBSTRATE CERTIFICATION – 3 STARS CERTIFICATION – 3 STARS

PERFECT FOR SHORT-RUN AND PERFECT FOR SHORT-RUN AND CUSTOMIZED PIECESCUSTOMIZED PIECES

F A S T- D R Y I N G G L O S SS Y N T H E T I C P A P E R

SYNTHETIC PAPER CERTIFIED AT RIT FOR HP INDIGO

YUPO is not compatible for use with inkjet or laser printers.

V I S I T U S O N L I N E A T Y U P O . C O MV I S I T U S O N L I N E A T Y U P O . C O M

Where in the World is YUPO?Chesapeake, Virginia – Home of Yupo Corporation America

In our mission to tell you about the global infl uence of Yupo Corporation, we wanted fi rst to tell you a little about our United States headquarters and manufacturing facility in Chesapeake, Virginia.

Yupo Corporation America is a division of Yupo Corporation. Our global headquarters is in Japan; however, much of the paper you use is made right here in the U.S. at our Chesa-peake plant located centrally on the East Coast. Yupo broke ground on the Chesapeake site in 1997, which was chosen in part for its access to the rail lines that carry the raw materials that are used to manufacture YUPO papers.

The 170,000 square foot facility is home to an approximately quarter-mile long production line. From the production of the polypropylene pellets to the fi nished YUPO papers and

substrate ready to ship to our distributors, Yupo’s proprietary processes are overseen by a staff of 150 dedicated employees. Heralded for its ultra-clean, water-free processing methods, YUPO papers are processed 24/7 to meet the continued rise in demand for its products.

The recent addition of YUPOBlue to the lineup of YUPO products will surely keep our Chesapeake plant production lines moving and our status in the synthetic world on the rise.

YUPO gets the “SCOOP” on DSCOOP300+ Attendees Have The Opportunity to “Preview” YUPOBlue

Yupo Corporation America recently took part in the third annual conference of the Digital Solutions Cooperative – known as “Dscoop.” Yupo was a bronze sponsor in this year’s HP Indigo user event, which ran last February in San Diego.

This rapidly growing event attracted 1,200 attendees and 57 industry partners who shared knowledge and success stories on using the HP Indigo print system. Naturally, Yupo fi ts into that fold!

The Yupo trade show team, consisting of Paul Mitcham, Director of Marketing and Sales Support; Troy Olson, Marketing Manager; Dave Jeffers, Technical Service Manager; and Brad Van Zandt, Regional Sales Manager, interacted with several hundred HP Indigo users and customers, HP subject matter experts and industry decision-makers at Dscoop’s “Solutions Showcase” exhibition.

More than 300 visitors to the Yupo booth enjoyed a “sneak preview” of the new YUPOBlue product – the fi rst YUPO paper offi cially approved for use with the HP Indigo printer. YUPOBlue made its offi cial debut this spring at HOW (see cover story).

The team looked as sharp as images printed on YUPO paper – decked out in offi cial Yupowear and against a booth backdrop of blazing Yupo Orange and Indigo Blue.

Yupo’s crew used the opportunity to speak with and learn from many current YUPO paper users about the ben-efi ts of Yupo brands and distinguish the differences between Yupo and the competition to future customers.

As expected, the “Wally Tape Test” was a great crowd-pleaser and generated signifi cant “buzz” among Dscoop attendees. Designed to show the superior ink adhesion qualities of YUPOBlue, the Wally Tape Test invited booth visitors to apply and peel away ordinary transparent tape onto the printed image of Wally on YUPOBlue. Naturally, the tape lifted but the ink stayed put.

“Dscoop opened my eyes to where the digital printing industry is headed,” said Scott Buswell, conference attendee and vice president of Printing Specialist Corporation. “It is a brave new world and having a peer group that can help you navigate through it is vital. Dscoop is the map.”

The fourth Dscoop Annual Conference is being planned for 2009 and Yupo currently plans to attend with a larger presence to promote YUPOBlue.

Can you tell me a little bit about the history of synthetic paper?“Synthetic Papers” have been manu-factured since the 1960’s. Although synthetics are technically plastic substrates, they are generally manu-factured with a much higher level of quality to provide a more consistent printing substrate than polystyrene, vinyl and other more commodity-type plastics. Shelf life is longer and synthetic papers have less of a plastic, rigid feel. Typically, they are more subtle to the touch and more fl exible for post-press functions like die-cutting, folding, foil-stamping, etc. Synthetics have become increasingly popular with designers for jobs requiring extra durability and performance. As a result, more and more print shops are seeing requests to produce jobs on synthetic paper. It’s uncommon for today’s print shop not to have printed a job on synthetics or to be hesitant to quote a job on synthetic paper.

What are the many applications for synthetic papers?Typical applications include brochures and catalogs, point-of-purchase displays, shelf talkers and channel strips. You will also see banners, outdoor posters and restaurant menus. Synthetics can also be used for book covers, manuals, navigation charts, maps and books of all kinds, especially cookbooks and children’s books. Synthetics can also be used for merchandise and nursery tags, logging and lumber tags, and index tabs. Label applications are numerous. Another area where synthetics are gaining ground is in the card market. Temporary ID cards, membership cards, insurance cards, promotional credit card offers and even phone cards utilize synthetics. Applications continue to expand outward and cur-rently government and food-related uses are promising growth avenues for the use of synthetic papers.

9 ote YUPOBlue

FAQ’s Answered by Dave Jeffers, Yupo’s Technical Service Manager

Yupo is committed to the fi nest service and is always just a phone call away for support. 1-888-USE-YUPO

Labelexpo Americas 2008September 9-11, 2008 Donald E. Stephens Convention CenterChicago, IL

Contact your local distributor to fi nd out when Yupo will be in your neighborhood or call 1.888.USE.YUPO.

do it on yupo | www.yupo.comS Y N T H E T I C P A P E R

YUPO ONTHE ROAD

Fast-Drying YUPO Accel Excels for Printer’s Synthetic Paper Needs

Randy Pritchard, president of Mercury Media Group, Inc., located in Orlando, Fla., typically shies away from synthetic jobs due to the lengthy dry times. However, after learning about YUPO Accel – a high-gloss, fast-drying synthetic paper – he decided to put it to the test. “We noticed the ink started to ‘set up’ within an hour after completion and the color results were brilliant,” stated Pritchard. “The next morning, my bindery supervisor cut the press sheets and we were both pleasantly surprised to see the sheets were completely dry and there wasn’t any ‘setoff’.” Pritchard then decided to take it a step further by running water over one of the sheets. “I couldn’t believe it – Accel proved to be totally waterproof and we didn’t even use any coating,” Pritchard said. “YUPO Accel is superior – I’d recommend this sheet to several of my clients.” Like all YUPO paper, Accel is tear-, chemical- and stain-resistant, 100% waterproof and recyclable. Accel is ultra-white, extremely durable and boasts exceptional high gloss and stiffness.

YUPO Accel is available in 68#, 5.1 pt. text and 78#, 5.9 pt. text, as well as 58#, 8 pt. cover, 74#, 9.9 pt. cover and 86#, 11.6 pt. cover.

Did YU know--

-- that the YUPO logo was designed

to represent the sun and the cosmos?

The image of the two circles in

harmony was created as a reminder

that YUPO exists alongside humanity,

earth and the cosmos, working

together with them as one.

-- that YUPO Synthetic Papers are

manufactured in our Chesapeake

facility that stretches nearly a quarter-

mile in length? That’s approximately

four and one-half football fi elds long.

YUPO Synthetic Papers Side By SideWHICH ONE IS YOUR “DO IT ON YUPO” CHOICE?

S Y N T H E T I C P A P E R

100% WATERPROOF100% WATERPROOF

CHEMICAL-, TEAR- AND CHEMICAL-, TEAR- AND STAIN-RESISTANTSTAIN-RESISTANT

DIMENSIONALLY STABLE FOR DIMENSIONALLY STABLE FOR SUPERIOR INK ADHESIONSUPERIOR INK ADHESION

BRIGHT WHITEBRIGHT WHITE

AVAILABLE IN OPAQUES AVAILABLE IN OPAQUES

AVAILABLE IN TRANSLUCENTSAVAILABLE IN TRANSLUCENTS

OFFERS EXCELLENT COLOR OFFERS EXCELLENT COLOR REPRODUCTIONREPRODUCTION

HAS AN ULTRA-SMOOTH FINISHHAS AN ULTRA-SMOOTH FINISH

BOASTS A RICH GLOSS SURFACEBOASTS A RICH GLOSS SURFACE

OFFERS FASTER DRYING OFFERS FASTER DRYING TIMES FOR UP TO ONE-DAYTIMES FOR UP TO ONE-DAY JOB TURNAROUND JOB TURNAROUND

OFFERS SPEED AND OFFERS SPEED AND SUPERIOR STIFFNESSSUPERIOR STIFFNESS

HAS PRINTING SPEEDS OF UP TO HAS PRINTING SPEEDS OF UP TO 7,000 SHEETS PER HOUR 7,000 SHEETS PER HOUR

CERTIFIED AND COMPATIBLE WITH CERTIFIED AND COMPATIBLE WITH HP INDIGO DIGITAL PRINTERSHP INDIGO DIGITAL PRINTERS

LABELED WITH RIT’S LABELED WITH RIT’S HIGHEST LEVEL OF SUBSTRATE HIGHEST LEVEL OF SUBSTRATE CERTIFICATION – 3 STARS CERTIFICATION – 3 STARS

PERFECT FOR SHORT-RUN AND PERFECT FOR SHORT-RUN AND CUSTOMIZED PIECESCUSTOMIZED PIECES

F A S T- D R Y I N G G L O S SS Y N T H E T I C P A P E R

SYNTHETIC PAPER CERTIFIED AT RIT FOR HP INDIGO

YUPO is not compatible for use with inkjet or laser printers.

V I S I T U S O N L I N E A T Y U P O . C O M V I S I T U S O N L I N E A T Y U P O . C O M

YUPO news

VOLUME 111

do it on yupo | www.yupo.comS Y N T H E T I C P A P E R

Worth Digital, the digital

division of Worth Higgins

& Associates, Inc., located

in Richmond, Virginia,

tested 150 sheets of 9.9 mil

YUPOBlue, the synthetic

sheet treated specifi cally for

use on the HP Indigo press.

Bill Brooks, Digital

Press Supervisor for Worth

Digital, ran the test on Worth

Digital’s HP Indigo 5500.

“We printed a CATP (Cus-

tomer Approval Test Print)

fi le, which tests a variety of

images,” explained Brooks.

“YUPOBlue fed smoothly

and the image reproduction

was sharp and clear.”

Brooks was par-

ticularly impressed with

YUPO’s stretch resistance.

“YUPOBlue is surprisingly

stable for a synthetic sheet,”

he noted. “When we duplex

on the Indigo, front-to-back

register is critical, so running

a stable sheet is essential.”

“YUPOBlue also passed

the ‘tape test’,” says Brooks,

“a completely unscientifi c but

fail-safe measure of adhe-

sion. We applied a piece of

transparent tape to the print-

ed image and then peeled it

off. You want the ink to stay

on the sheet, not pull off on

the tape, and it did. Adhesion

on YUPO was excellent.”

IntroducingDigital Synthetic Paper certifi ed at RIT for HP Indigo

feel

ing

Yupo Corporation America launched its newest grade, YUPOBlue,TM at the 2008 HOW Design Conference in May. YUPOBlue, made specifi cally for and certifi ed to run on the HP Indigo line of digital printers,* is perfect for short-run and customized pieces.

YUPOBlue and HP Indigo offer the fl exibility of using a superior substrate on those printing projects that must meet the tightest of deadlines.

“YUPOBlue’s faster drying time gives you an edge when deadlines are tight,” said Troy Olson, Yupo’s Marketing Manager. “And, because the ink adheres to YUPO’s surface, there is little to no smear, chipping or scratching.”

YUPOBlue is superior among synthetics for dimensional stability and also received RIT’s highest level of substrate certifi cation. Like all YUPO paper, YUPOBlue is bright white, super-smooth and durable. It is stain-resistant, 100 percent waterproof and resists stretching.

YUPOBlue is available in three weights of 12" x 18" sheets – 78#, 5.9 pt. text, a 58#, 8.0 pt. cover and a 74#, 9.9 pt. cover.

For a sample pack, please contact a sales representative at 1.888.USE.YUPO or log on to Yupo.com.

*YUPOBlue is not compatible for use with inkjet or laser printers.

Who’s Blue? Worth Digital sings YUPOBlue’s praises.

Five Merits a Standing Ovation for EncoreWally Awards Designer’s Choice Announced

Five Visual Communication & Design showed their impeccable taste by choosing YUPO Synthetic Paper for Encore Bistro & Bar’s new menu. The Ohio design fi rm chose YUPO for its ability to make a bold statement as the complete antithesis of the paper used in their former leather-bound menu.

“It allowed us to design a full-color menu with rich, vibrant colors on a paper that will last over a long period of time,” notes Rondi Tschopp, owner of Five. “The colors are vibrant and printed true to our specifi cations, with a rich surface and nice sheen that does not glare. The menus wipe clean and are not damaged by moisture or everyday use.”

Printed by Bramkamp Printing Company in Cincinnati, Ohio, Encore’s beautiful new menu features a simple and elegant front-and-back design which allows for easy cleaning and tear- and crease-resistance – perfect for restaurant applications.

As the 2007 Designer’s Choice Winner, Tschopp will receive a $1,000 cash prize, a customized Wally Award statue designed by illustrator Bill Mayer, and a $500 gift certifi cate good toward PunchStock photography. Take a look at the winning entry at www.wallyawards.com along with other 2007 Wally Award winners.

• Candidates must fi rst register

at www.wallyawards.com and

include a short description

explaining why YUPO paper

was chosen for the job.

• Six (6) actual printed,

illustrated or converted

samples must be submitted to:

Yupo Corporation America - Attn: Wally Awards 800 Yupo Court Chesapeake, VA 23320 (Tel. 888-USE-YUPO)

All submissions become the

property of Yupo Corporation.

To submit artwork created

on YUPO, please see detailed

rules and regulations at

www.wallyawards.com.

• All entry samples must be

postmarked by October 15, 2008.

Projects previously submitted

for past Wally Awards will not

be considered.

• Three winners will be

announced in November/

December 2008 based on

functionality, originality, and

creativity. Semifi nalists will

be entered into the Designer’s

Choice category, and a winner

will be chosen via online

voting in March, 2009.

do it on yupo | www.yupo.comS Y N T H E T I C P A P E R

How to Enter the

2008 Wally Awards:

Yupo’s Customer Service Team -- Here to Help!

Photo: (l-r) Gregory Boone, Customer Service Representative; June Hammond, Customer Service Representative; Elizabeth Boeshore, Senior Customer Service Representative; Bill Hewitt, Customer Service Representative.

Customer service at Yupo is an outstanding team of four dedicated associates. The goal of our Customer Service Team is to provide our customers with quality service and assistance in order to meet and exceed their expectations in every aspect. When extraordinary issues arise, customers are confi dent Yupo associates will get the job done!

Catch thewave.

Order today and be on the lookout for YUPOBlue in

its newly designed, bold and innovative packaging.

On the Horizon – New YUPO Swatchbook in the Making

We can give you all the news and information on our products all day long, but when it comes time to spec out your project, what do you need in front of you? That’s right, the swatchbook. Yupo’s team has been working diligently to come up with a new look and new way to experience all three YUPO Synthetic Papers in an easy-to-use, tabbed application.

Now you can look at all three YUPO papers side by side. In the new swatchbook you’ll fi nd the original YUPO Synthetic Paper, fast-drying high-gloss YUPO Accel and our newest addition – YUPOBlue, certifi ed to run on HP Indigo printers.

The swatchbook is now in its fi nal stages of printing. To add the new YUPO Swatch-book to your shelves visit www.yupo.com or call 1-888-USE-YUPO.b k t h l i

This piece printed on YUPO 78lb. Accel, Quick-Dry Synthetic Text.