Lights! Camera! Customers!

Jennifer SeremetisPlum Productions

JB GlossingerMorning Coach

Share RossVideo Rockstar

University

Jay BerkowitzTenGoldenRules.com

Jay Berkowitz • Author of The Ten Golden Rules of

Online Marketing, now in its fourth printing, and 2 new eBooks

• Keynote presenter at conferences such as Inc 500, eBay Live, Ad-Tech, and Affiliate Summit

• A featured expert for the Wall Street Journal and FOX News, and he developed the University of San Francisco Internet Marketing Course.

• His company, Ten Golden Rules, is an internet marketing agency; they help companies generate business from search marketing and social media.

Video!• Video Opportunity Gap• Better than the Super Bowl• Video and SEO• A Million $ Tennis Trainer• Conversion

@Jay Berkowitz TenGoldenRules.com

This study surveyed over 3000 marketers with the goal of understanding how they are using social media to grow and promote their businesses.

Video only used by 56% of marketers

YouTube is the #2 Search Engine

YouTube is the #3 Website

1 Billion Viewers

6300

Billion Hours Viewed

Hours of Video Uploaded each Minute!

Video Search Engine Optimization

http://www.youtube.com/watch?v=LDyvcM0gcVs

YouTube traffic with ‘come to our website’ for more free video training

Kajabi.com

Conversion Testing

The Winner! 15.29% Conversion Rate

Video!

• Calendarize your production• Create a YouTube channel• ‘How to’ video, keyword video, product

demonstration• Optimize for Video SEO• “Come to our site for more

video/training/information”…• Conversion testing using video

@Jay Berkowitz TenGoldenRules.com

JB GlossingerMorning Coach…

• J.B. Glossinger, MBA, Ph.D., is an internationally known speaker, author, coach and consultant.

• Master of human potential • From selling jumbo jets to starting his own

companies, the Alive Foundation, MorningCoach.com, and PowerBizCoach.com, the world’s first kaizen business-improvement system.

• J.B.’s energizing podcast reached number one in the iTunes Health category and has been rated among the top 20 in the world.

• He currently has more than 100,000 people following his different social media accounts

Video & morningcoach.com

Branding• Personal and Business - Watermarks

Credibility/Authority

List Building

Community• Youtube is a social community

Testimonials

Search Engine Optimization

Everyone Is Media

Production• Video Quality Important - Audio Critical

Test & Have Fun

Share RossVideo Rockstar University