2012

www.enterthelab.com

Indonesian Youthpedia Report|Youth & Social Media

Copyright of PT Kreasi Pemuda Indonesia

Photo courtesy of Arian Stone (South Beach Queen)

Report Price: 3850 USD

More than 60 Million Youth in Indonesia|Insights undiscoveredYouthlab is the first factory and repository of youth insight,

compromised of multi-talented youths of various background, the research and consulting company helps

corporations and organizations create precious connection with the fickle yet precious market segment.

Through etnographic research, online tracking, creative focus group discussion, and other means, we help you

create a dialogue with the youths of Indonesia in the most efficient manner.

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A bunch of nice young people skilled with research experiences & passionate on youth culture| Who we are

Doctoral Candidate of Psychology, Experienced project manager for research

project and consultancy, Finalist for Garuda’s Business Plan Competition,

International Speaker, Indie Culture Gatekeeper, Cum Laude Bachelor, Youth

Political Activist, Cartoonist, Graphic Designer, Blogger, Twitter Enthusiast,

Converse Fans, Fixie Rider, Online entrepreneur, Instagram lover

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Youthlab Clients, Subscribers, & Community Partners|

3Bubu.comIntelBlitz MegaplexAIESECGoal.comUniversity of ParmadinaPlan PolitikaMerckTelkomselKNPIImajinasi FoundationProvoke MagazineTIRISouth Beach QueenUNKL347RecapitalAnimaxWorld Assembly of YouthEpic MagazineStreet Dirt SenayanInitiative

It took only 2 years for Youthlab to be the benchmark of Indonesian Youth Culture

research Locally and Globally

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How It’s Done | Methodology

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We realized that to fully understand youthculture and behavior we could not expect tofind it through a few focus group discussion.Basic survey may also be a pitfall in researchif we don’t empathize and use a reversepsychology on youth. That’s why we don’t depend or focus on a singular methodology, instead we use a cross transactional data and longitudinalInvestigation notes as source of insights.

Table of Content |Youth Marketing Report 1. Social Media Among Youth (Trends in Urban City)2. Twitter advertizing trends3. Social influences and Twitter advertizing adoptions4. Facebook relevancy on the Teens Segment (future usage)5. Social media ‘Emotion vs Information’ (context for youth)6. Fashion bloggers as reference 7. Mobile and social media relation (big vs small city)8. Photography culture and social media9. Instagram social potential (growth and ergonomics)10. Social media among the rurals (usability and access)11. Insights for marketing strategies in 2012

Details of content: This report include an intensive survey results with more than 1000 youth participants fromPadang-Jakarta-Surabaya-Semarang-Malang. Another survey conducted with morethan 1000 youth in a Big City to catch the future trend. More than 1400 minutes ofetnography interviews as source of insights. Pictures from field research that describescurrent youth social behavior. A causal research on social media behavior involving more Than 300 youth participants.

Catch all our Youth Trends Report out December 2012

Indonesian Youthniverse 3/4 series:1/3 Indonesian Youth & Social Media 20122/3 Indonesian Female Youth Trends 20123/3 Handset & Operator Cards Trends 20123/4 Indonesian Youthpedia (General trends) 2012

Call us for 2 hours of presentation of thisReport, or include us in your marketingstrategy elaboration

Visit our web for more infowww.enterthelab.comOr contact:Muhammad Faisal Faisal_sii@yahoo.comTara TalitaTara.talita@gmail.com

Youth Laboratory Indonesia www.enterthelab.com

The first repository of Indonesian youth culture & behavioral insights

What is the next steps?