youth look in library
TRANSCRIPT
LOOK OF YOUTH IN THE LIBRARY: SEVERAL
GENERATIONS PERSPECTIVES
Mgr. Andrea Hrčková, PhD.Departement of Library and Information Science, Comenius University in Bratislava
RESEARCH PROBLEM CHALLENGE
The interest of young people in reading and libraries is decreasing.
What should be improved and how can young people help to avert this trend?
8,69 % active readers in Slovakia (2012)
REVOLUTIONSBegin always with students
CASE STUDY: RIJEKA CITY LIBRARY, TEENS FOR TEENS
String relaxation workshop Dead poet society Writing workshop Book quiz Patch work Let’s go naked Tea time Travelling stories
1000 teenagers, 3000 kids, 100 grown-ups involved
TRIANGULATIONPositive change
Action research
3 Method
s
Interview
METHOD 1: POSITIVE CHANGEWhat works in libraries? What could be built upon?
What is wrong? What should be improved?
Real positive examples
Of ideal state with no regards to financial or other barriers
Positive thinking
Discover
Dream
Design
Implement
Change the dreams to constructive suggestions
Realization of selected suggestions
DISADVANTAGE Too many ideas (positivity increases creativity) and less
possibilities to implement
ACTION RESEARCH
Engaging respondents to solve the problems
Changes made by respondents
Rational thinking
Identification of
problems
Solutions
Evaluation(categorie
s)
Change
RESPONDENTSPOSITIVE CHANGE, ACTION RESEARCH
7+5 students (1. semester of Master Degree education) Place:Class, during Research methodology lesson
INTERVIEW WITH OPENED QUESTION
Interviewer: 8x1 student Interviewed: 8x1-6 librarians= 15 Place: Libraries
Question: How can students help the visibility of your library?
POSITIVE CHANGE: DISCOVER
The interest in reading didn’t decrease just the way of reading changed (tablets, e-readers…)
POSITIVE CHANGE: DREAMS OF CHANGES
Young reader- friendly spaces + space for discussion
POSITIVE CHANGE: DREAMS OF CHANGES
E- reader loans 24/7 opening hours for students Rejuvenation of personnel
POSITIVE CHANGE: DREAMS OF CHANGES
Events:• Discussions about conspirator
theories• Cinema in library• Psychotests• Writing competitions
POSITIVE CHANGE: DESIGN
Work within students obligatory internships
Sponsors: travel agencies, furniture selling companies, cinemas…
ACTION RESEARCH: IDENTIFICATION OF PROBLEMS WITH YOUNG PEOPLE
have another interests and activities
are too lazy to go to library
are hyperactive and have problems with reading
ACTION RESEARCH: IDENTIFICATION OF PROBLEMS OF LIBRARIES
lacking current books and interesting events
silent and boring
you can not eat & drink inside
there are too many libraries
ACTION RESEARCH: IDENTIFICATION OF PROBLEMS
Librarians are not nice to customers
Almost no quality marketing
User unfriendly collection organization
Painful registration
ACTION RESEARCH: SOLUTIONS IN CATEGORIES
Information literacy lessons and events in schools by Lis students
Attractive spaces: buffet, couches, music, coffee
ACTION RESEARCH: SOLUTIONS IN CATEGORIES
Guerilla marketing
Sponsors
Registration via internet
INTERVIEW WITH LIBRARIANS Consultation- new ideas to attract young readers, constructive criticism
Enlightment- information literacy lessons for children, excursions for students
Internships - Rejuvenation of personnel
INTERVIEW WITH LIBRARIANS Volunteering: Participating actively and passively on library events• Educational discussions • Presentations• Competitions (the most active readers)• Organizing Barcamp, workshops
• painting, gardening, stands on events
INTERVIEW WITH LIBRARIANS Help with addressed promotion: • better labeling • social networks (to create and
administrate, to share)• wearing library badges• licensed electronic databases in
departments
INTERVIEW WITH LIBRARIANS Tagging and reviewing books in OPAC 2.0
Attractive spaces, for students projects
Donating new and read books to libraries
Using the library services
YOUNG VS. OLDER GENERATION: ATTRACTIVE SPACES
Or beach
YOUNG VS. OLDER GENERATION: EVENTS
YOUNG VS. OLDER GENERATION: INFORMATION LITERACY LESSONS
+
YOUNG VS. OLDER GENERATION: PROMOTION
YOUNG VS. OLDER GENERATION: INTERNSHIPS
POSSIBLE BARRIERS Compromises from both sides
Need for a mediator
Trust in youth
Volunteering activity from both sides (just 1 library signed in to the volunteering portal)
LITERATURE GUPTA, D. K. kol. 2006. Marketing Library and Information Services: International Perspectives. Munchen: K.G. Saur, 2006. ISBN-13: 978-3-598-11753-4
KOPÁČIKOVÁ, Judita. 2011. Mládež a čítanie. Výskum čítania mládeže v SR. In: ItLib, 3/2011. ISSN 1336-0779. Dostupné na: http://itlib.cvtisr.sk/archiv/2011/3/mladez-a-citanie.-vyskum-citania-mladeze-v-sr.html?page_id=741
