yousit final pitch deck
DESCRIPTION
TRANSCRIPT
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YouSit
“YouSit or Lose it”
Y
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The Problem
• The Origin:– College Students running out of Meal
Plan
• The Expansion:– People want to sell items but the options
available are inconvenient
• Why Current Solutions Don’t Work:• Ebay• Craigslist Y
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14,400 Students9,100 Undergraduates
700 Varsity Student Athletes
761 Full-time Faculty
1 Real Eagle1 Fake Eagle
3,000 Intramural Sport Superstars
Y
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Pie Chart
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Pie Chart
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The Solution
• YouSit – Marketplace App– Localized– Real Time– Simple Interface
Y
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Proof of Concept
• Proof of Concept– Facebook
• Customer Research
Y
Selling Online
YesNo
Exchanging Between Students
YesNo
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Bottom-up expansion assumption plan
Expand to ApartmentsIn Person Marketing Advertising
Expand to Other CampusesReps Word of Mouth Friends
Spread Through UseWord of Mouth Exchanges
Raise Awareness
We Drive Our CompanyFunding Bootstrap
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YouSit Milestones
• April 8th – Finalize our new CTO• April 12th – Start Trademark Scrape• April 20th – Start Beta and plan Summer
Development• June 20th – Have half of Beta completed• August 1st – Beta is ready for release• September 5th – release Beta on • Upper Campus Y
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YouSit Milestones
• September 10th – Meet and discuss needed changes
• October 25th – Release to the rest of Campus
• November 30th – Finish Bug-fixes and release full version on the Apple Application Store
Y
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Tech Road Map
• April 10th – Map out Beta with Developer• April 15th – Begin identification of Finite
updates to the App• April 20th-Begin Beta Construction• May 20th – Enter Summer App Development• June 29th – Have half of Beta Constructed• August 20th – Have Beta Completed and
purchase overflow space on servers• September 5th – Release Beta to Upper Campus Y
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Revenue Plans
• Pseudo Subscription (with potential trial period)
• In-app Advertising (Banner, Listing)• Metrics• Commission• App Purchase
Y
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Operating Plan• Legal Fees ($6000)
– Incorporating (S-Corp) ($5000 for incorporation and legal for seed round)– Trademark and Patent scrape ($500-1000)
• Marketing ($100 until Month 8)– Learn from Zaarly
• Graphics– Our Graphic Designer ($100)
• Brand advocates• Twitter, Facebook
• Development– Abby Fichtner– Development team
• Options – BC Student– MIT Student– Professional Programmer In the Family– Yours truly– Outsourcing
– Over-usage of APIs (Google Maps)– Server Space Y
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Community
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YouSit
When you have something you don’t want, “YouSit or lose it”.
YFood
Light Bulb
Shoes
Football
Sharing
Renting
Vacuum
Meal Plan
Skateboard
Grocery Run
Clothes
Borrowing