your space

8/10/2019 Your Space

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Your Space

By WGSN CREATIVE TEAM, 02 February 2010

Autumn/winter 2011/12 Macro Trends Your Space Faux Real 360

Create a sense of personal space to let consumers breathe, think and let a little beauty in. Get rid of the

old and usher in the new.

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We have too much and we know too much. We want to minimise, organise and categorise our immediate

spaces in order to cope.

This very personal trend deals with what people choose to surround themselves with and what they

chose to store be it something physical or the memories and information crowding their consciousness.

n Fair & Square spring/summer 2011 we simplified the message - paring down and focusing onessential qualities. We now bring a sense of the personal, the ordered and the beautiful to the new

season.

WGSN 2014


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Research and Reference

Store your clothes, your information, and even your memories. Temporarily clear away things to create

space to think.

More people are editing their

belongings and their digital lives

to remove anything

unnecessary.

We will see more filing, sorting

and putting away of unwanted

things.

What does this mean to product

design?

Think about how your products

will be used beyond the

mmediate future.

Londons K-Swiss flagship store

has adapted a library display

system.

The next step is to imagine a

store where garments are

categorised and displayed to

simplify the shopping

experience.

How is this relevant?

Use display ideas not just to

help customers find the size,

style or colour, but to search

your store or website according

to music taste, lifestyle or niche

interests

Cold Souls,2009, is a film

written and directed by Sophie

Barthes.

The film presents the concept of

putting your soul into storage in

order to live your life minus the

hindrance of emotions.

We love

The extended notion of storage

and the idea of unexpected

removals. Remove all pigment

from a garment so as to draw

focus to the construction, or

embellish only one detail, like a

cuff or an epaulette.

coldsoulsthemovie com

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People are increasingly creating self-contained, portable, self-generating environments.

From domestic settings to retail and entertainment, explore spaces within spaces, as shifting platforms

for intense interactive experience.

Scent helps us access memory

and feeling.

I Hate Perfumefragrances from

Christopher Brosius referencesthis intense connection. The

abelling underlines the highly

personal nature of scent.

Think about products that can

help store memories.

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Think of the body as a series of connected parts. Look in detail at each section as a personal

meditation as well as to find new territory for design.

The Paco Cube by Schemata

Architecture is a self-contained

kit house that can be used

anywhere as a compact holiday

home - The caravan update.

t makes us think about

Approaching the idea of fillingspace in the most economical

way possible, from fitting many

small homes within an already

existing large building to

organising shelf and display

space.

Wong Wai Wheel Art Spaceis a

mobile miniaturised gallery

created as an artwork by Doris

Wong Wai-Yin. Her micro

environment allows her to self-

curate, showing her own and

work and that of friends as she

chooses.

What does this mean to me?

The ability to operate outside of

an institution will guide a wealth

of informal industries and DIY

design practices, flooding the

market with personalised

creativity.

The Murakami Chair

incorporates a lamp powered by

the rocking motion of the chair

in use. The product is self-

contained and self-sufficient,

which makes it a space-saving

living solution. It also has an

obvious and inspirational eco

message.

Look at...

Relationships between different

products, and between products

and consumers.

www designboom com

Observation Society, a young

art collective in Guangzhou,

China produced the short film

Knee Jerk Reaction.

This art film focuses solely on

the tiny movements of the knee.

We are inspired by

The idea of considering the

body as a series of parts.

solate a single part of the body

Body House exhibited at the

furniture fair Maison&Objet

2009 and showed anatomically-

inspired furniture and objects.

Stools were covered in hair, hot

water bottles resembled human

organs and furniture upholstery

explored different skin texture.

Why is this important?

As designers look for fresh

In 2000 BLESS and NY

Industries produced a tailored

trouser pocket to be worn as an

accessory.

We return to this idea for

2012

As a starting point in developing

ideas. Isolate body parts and

see how this influences the

clothing that encases them in

this case the hand.WGSN 2014
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Online life has challenged traditional ideas of privacy. We are inspired by the artists, designers and

programmers who play with this.

Take control. Play with concepts such as invisibility and absence.

and use it as inspiration and

focus.

inspiration, watch as body parts

become the focus for design

interpretation. This isnt

macabre, but considered and

sophisticated with attention to

new texture and form.

The North Face E-Tip is a

special winter glove designed in

a touch-sensitive fabric that

makes using a touch-screen

device easier.

Were inspired by...

Focusing on specific body parts

to extend the usefulness of a

tool or gadget.

As we increasingly use our

bodies to control technology

(see macro trend 360) how can

we use our clothing and

accessories to increase the

efficiency?

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Facebook(2009) by Ajit

Chauhan is created by

selectively sanding away details

from iconic record covers,

eaving only the eyes and hair.

What does this mean to design?

The process of erasing and

removing focuses on the

aesthetic importance of

negative space and can be

translated into garment prints,

finishing and pattern cutting.

Scientists are developing real-

life invisibility cloaks in fact a

liquid that refracts all visible

light.

The process uses silver-plated

nanoparticles suspended in

water.

This kind of technology pushes

our thinking about digital prints

Consider new styles of

camouflage that go beyond 2D

optical illusions. These couldupdate print and pattern as well

as influencing fabric technology.

blogs techrepublic com com

The Dont tag me in this photo

T-shirt makes light of

embarrassing photos uploaded

to social media sites such as

Facebook.

Its flippant, but taps into the

increasing desire to control how

and when youre seen in the

digital world.

Explore...

Aspects of privacy and

exposure with product finish andmaterials that may change

appearance when

photographed. Graphics and

typography are used to convey

subversive messages.

donttagmeinthisphoto com

Seppukoo.com by Italian art

group Les Liens Invisibles is a

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