your 5-point daily participation grade is based on cla’s core-values:
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SMART (Participation) Grade (5 min). Each day YOU will decide the grade you deserve.*. Your 5-point daily participation grade is based on CLA’s core-values: CLA Students are S.M.A.R.T. S = Self-Controlled M = Motivated A = Accountable R = Respectful T = Timely. - PowerPoint PPT PresentationTRANSCRIPT
Your 5-point daily participation grade is based on CLA’s core-values:
CLA Students are S.M.A.R.T.
SMART (Participation) Grade (5 min)
What do you deserve today?*One point for each core-value (5 points possible each day). I reserve the right to change these
grades.
S = Self-Controlled
M = Motivated
A = Accountable
R = Respectful
T = Timely
Each day YOU will decide the grade you deserve.*
Do Now (5 min)
What is an advertising
appeal?It is an
advertising request.
Examining Ads and Reviewing Appeals: Part 2
Activity 1.17
1. Do Now (5 min)2. Objectives (1 min)3. Types of Advertising Appeals (10 min)4. Preview Advertisements (5 min)5. Analyze advertisements in groups (15)6. Writing Prompt (15 min)7. Closing (1 min)8. Exit Slip (5 min)9. Participation Grades (3 min)
Agenda
Objectives (2 min)
Content (The knowledge you’ll master today)SWBAT:
1. Analyze the appeals in advertisements2. Define common advertising appeals
Language (How you will master the knowledge)By:
1. Discussing the advertisements in class and filling out a worksheet
2. Taking notes on SpringBoard
Types of Advertising Appeals (Requests) (10 min)Objective: SWBAT: Define common advertising appeals by taking notes on
SpringBoard
p. 71
Types of Advertising Appeals (Requests) (10 min)Objective: SWBAT: Define common advertising appeals by taking notes on
SpringBoard
p. 71
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Preview Advertisements (5 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Writing Prompt (15 min)Objective: SWBAT: Analyze appeals in advertisements by discussing the
advertisements in class and filling out a worksheet
Write a paragraph identifying:
-the target audience-the appeals the ad uses to
reach this audience-whether you think the ad was
effective in persuading the audience of its meaning
Closing (1 min) Did you master the following objectives?
Content (The knowledge you’ll master today)SWBAT:
1. Analyze the appeals in advertisements2. Define common advertising appeals
Language (How you will master the knowledge)By:
1. Discussing the advertisements in class and filling out a worksheet
2. Taking notes on SpringBoard
Exit Slip (5 min)
Which type of appeal do you think is the
most effective? Why?
Your 5-point daily participation grade is based on CLA’s core-values:
CLA Students are S.M.A.R.T.
SMART (Participation) Grade (5 min)
What do you deserve today?*One point for each core-value (5 points possible each day). I reserve the right to change these
grades.
S = Self-Controlled
M = Motivated
A = Accountable
R = Respectful
T = Timely
Each day YOU will decide the grade you deserve.*