youngblood starting a small business

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Notes on how to start a small business for the Business Plan project.

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Page 1: Youngblood   Starting A Small Business

Starting a Small Business

Unit 2 – Applied Communications

Page 2: Youngblood   Starting A Small Business

Objectives

• Students will identify and research a small

business they are interested in starting.business they are interested in starting.

• Students will market and plan a small

business

• Students will practice writing business

documents

• Students will analyze the success of a small

business

Page 3: Youngblood   Starting A Small Business

Overview

• Business Choice & Name

• Competition Analysis• Competition Analysis

• SWOT Analysis

• Marketing Plan

• Business Plan

Page 4: Youngblood   Starting A Small Business

Business Choice

• Groups of 4 – your choice

• Agree upon a business to start• Agree upon a business to start

– Example:– Mexican restaurant

– Tour guide company

– Aquatic animal pet store

– Homework help center

• Write down your names & business to turn in for

approval

Page 5: Youngblood   Starting A Small Business

Competition Analysis

• Decide where you think your business should be

located. (Must be in Kissimmee)located. (Must be in Kissimmee)

• Go there and check out your competition (other

stores that do similar things)

• Fill out the Competition Analysis Form

• Create and complete a survey of OHS students

regarding the need for your business.

Page 6: Youngblood   Starting A Small Business

Survey

350

400

450Yes

No

0

50

100

150

200

250

300

350

Flying Shark Feed Store Interest

No

I Don't Know

Page 7: Youngblood   Starting A Small Business

SWOT Analysis

• Analysis of Strengths Weaknesses Opportunities and ThreatsOpportunities and Threats

Page 8: Youngblood   Starting A Small Business

Marketing Plan

• Target groups

• Advertising techniques & strategies• Advertising techniques & strategies

• Making a marketing plan

Page 9: Youngblood   Starting A Small Business

Business Plan

• Figuring out the finances

• Finding funding• Finding funding

• Making a plan

Page 10: Youngblood   Starting A Small Business

Presenting Your Plan

• Tri-board

– Middle: Business plan– Middle: Business plan

– Right side: SWOT analysis, survey chart

– Left side: Marketing Plan

• Media

– Video commercial (30-45 seconds) OR

– Print commercial (vertical poster board)