young people & the league: where do we go from here?
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Young People & the League: Where do we go from here?. LWVUS Young People’s Taskforce. In this webinar, we will:. Discuss the successes of the LWVUS Young People’s Taskforce (YPTF) Introduce our toolkit Suggest additional resources Introduce the Young People Board Advisors for 2014-2016 - PowerPoint PPT PresentationTRANSCRIPT
Young People & the League: Young People & the League: Where do we go from here?Where do we go from here?
LWVUS Young People’s TaskforceLWVUS Young People’s Taskforce
In this webinar, we will:
•Discuss the successes of the LWVUS Young People’s Taskforce (YPTF)
•Introduce our toolkit•Suggest additional resources•Introduce the Young People
Board Advisors for 2014-2016•Answer your questions
More about the YPTF
Young People’s Taskforce▫Began work in 2012 with 5 members▫Goal to create toolkit to help Leagues recruit
and retain young people
More about the YPTF
Where we got our information▫Literature review of social
science research▫Polls/questionnaires of young
members▫Interviews with League
Leaders at all levels▫Interviews with volunteer-
based organizations▫Our own experiences
Why we need young people to join us•We need to strengthen our organization
for the future.
•Young people share the same concerns as other League members.
Why we need young people to join us•Success is more than just
numbers.▫Adapting a sustainable approach
to membership recruitment▫Similar to the approach of the
Membership and Leadership Development (MLD) program
Defining ‘Young People’YPTF Toolkit zeroed in on two generations:
▫Generation X – born 1963-1980.
▫Millennials – born 1981-2002
More about GenX Generation X – born 1963-1980.
Independent Self-reliant Independent thinking Work-life balance
LWV offers GenXers: Leadership development, Networking, Civic education Work experience
Source: Peter C. Brinkerhoff, Generations: The Challenge of a Lifetime for Your Nonprofit
Time, 1997
More about MillennialsMillennials – born 1981-2002
Confident Interested in work-life balance Connected to the Internet Strong sense of social commitment
▫LWV offers Millennials Volunteer opportunities Engaging in civic activities Networking Will join if other young people participate. If LWV can tune into their social needs, they have a
lot to offer & are eager to help their communities
Source: Peter C. Brinkerhoff, Generations: The Challenge of a Lifetime for Your Nonprofit
Time, 2013
GenX and Millennials
These two groups of young people, numbering over 120 million, are America’s future
leaders
GenX, Millennials and LWVBoth generations are:
▫Looking for ways to stand out among their peers, contribute to society and continue to grow personally and professionally
▫Unaware of the League Their mothers/grandmothers were mostly likely not League
members Branding is necessary for awareness
▫Will see their League involvement as career skill-building opportunity
We already appeal to young people!•League members share networking,
community bonding, and camaraderie.•Many young people desire to connect and
grow in a way that promotes friendship and belonging.
Remember! What made you join and remain a member will likely be a similar reason why a young person today will join and stay with us
Photo by League of Women Voters Hamden/North Haven
YPTF resources for you• Our webinars:
▫ Reaching Out to Millennials on Campus▫ Interning with the League▫ Mentoring in the League
• Our toolkit: “Building the League of Tomorrow: Growing our ranks with younger members”▫ Includes a bibliography of additional resources on
working with young volunteers
• LWV Young Professionals Facebook Group
• Young Professionals’ Section on the LWVUS Forums
Next Steps: Young People Board
Advisors•To keep the momentum going from the Young
People’s Taskforce, LWVUS has appointed two Young People Board Advisors (YPBA)
Amy BakerMinneapolis,
MN
Melissa HunsbergerMiami-Dade County,
FL
Goal of YPBA programTo increase League membership among young people and foster
them to become League leaders.
Goals of YPBA program•How are we going to do that?
▫ ID ways to ways to attract young people, especially around our efforts with the 2016 election.
▫ Increase YP participation at 2016 convention.▫ Promote the recruitment and mentoring of young
leaders within MLD program.▫ Plan for ways to use the League’s 100th birthday to
recruit and retain new generations of members and leaders.
Activities of YPBA program
•Work with LWVUS Board Member Liaison•Work with LWVUS Staff on Young People
Issues•Leverage the use of MLD program•Keep dialogue going with League
members across the country on how to:▫Recruit young people▫Keep younger members engaged▫Grow younger members into leadership
roles
Discussion and Questions
Questions, comments, and suggestions
Contact infoShauneen Grout, LWVUS staff; [email protected]
Amy Baker, YPBA 2014-2016; [email protected]
Melissa Hunsberger, YPBA 2014-2016; [email protected]
Melissa Currence, YPTF co-chair; [email protected]
Amy Hjerstedt, YPTF co-chair; [email protected]