you need a website
TRANSCRIPT
H O W M A N Y O F Y O UH A V E A W E B S I T E ,
A N D H O W I S I TP E R F O R M I N G ?
. . . L E T ' S T A L K A B O U T I T .
W O R K I T
B R A N D I N G C O N T E N T
E - C O M M E R C E
E - M A I L
M A R K E T I N G
S O C I A L
W O R K I T
P O D C A S T M E T R I C S
A U T O M A T I O N
E N G A G E M E N T
V I D E O
M E M B E R S H I P
T H E S T R U G G L E
T E C H
B U S I N E S S
P E R S O N A L
The tech side is still a struggle. Understandinghow to put all of the pieces of the puzzletogether, and how much, is a concern.
You still don't have clear business goals foryour website, or online presence. Nomeasurable metric to engage on.
You aren't ready for the work, timecommitment, and best-of-breed contentcreation that it takes.
I F Y O U ' R E N O T T H I N K I N G L I K E A
M E D I A C O M P A N Y ,Y O U ' R E I N B I G
T R O U B L E .2 0 1 7 - T H E S T A T E O F B U S I N E S S B U I L D I N G
SETH GODIN is the author of 18 books thathave been bestsellers around the world
and have been translated into more than35 languages. He writes about the post-
industrial revolution, the way ideasspread, marketing, quitting, leadershipand most of all, changing everything.