yelp - the customer experience

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Page 1: Yelp - The Customer Experience

Page 1

Page 2: Yelp - The Customer Experience

The Customer Experience

Wouldn’t it be nice if attractingcustomers was just like this?

Page 3: Yelp - The Customer Experience

The Customer Experience

In reality, attracting customers looks a little more like this.

Page 4: Yelp - The Customer Experience

The Customer Experience

Yelp exists to connect consumerswith great local businesses.

Page 5: Yelp - The Customer Experience

The Customer Experience

Source: Google Analytics

63 million monthly unique visitors

Page 6: Yelp - The Customer Experience

The Customer Experience

Remember these two?

Page 7: Yelp - The Customer Experience

The Customer Experience

1. START WITH CUSTOMER SERVICE.

Page 8: Yelp - The Customer Experience

The Customer Experience

2. KEEP UP WITH THE COMPETITION.

Page 9: Yelp - The Customer Experience

The Customer Experience

3. TELL YOUR STORY.

Page 10: Yelp - The Customer Experience

The Customer Experience

4. TREAT PEOPLE AS YOU WOULD IN PERSON.

Page 11: Yelp - The Customer Experience

The Customer Experience

5. EMPOWER YOUR AMBASSADORS.

Page 12: Yelp - The Customer Experience

The Customer Experience

* LET THE CRAZIES BE CRAZY.-or-

YOU CAN’T WIN ‘EM ALL.

Page 13: Yelp - The Customer Experience

Page 13