yearbook ammendments 21st march.pdf

7/28/2019 Yearbook Ammendments 21st March.pdf

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Yearbook Ammendments 21/03/2013


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As discussed over emails, we will now use the

middle green from the swatches that we sentyou. Here is the colour, and we also took apicture to show the dierence from this newcolour compared to the old one (apologies

for the bad quality photo).


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Programme OverviewHere at Leeds College of Art we believe that true

creative spirit is born from a radicalisation of the

design process. In achieving this we encourage the

students to leave the limiting conventions and accept

notions of contemporary design practice, and to

cross the boundaries into a more challenging and

provocative hetrotopia of other spaces, as Foucault

called it.

The students curriculum therefore does not attempt

to totally reflect or imitate the limited and

homogenous experiences of industry; neither is it

governed solely by learning outcomes and the

relentless pressure and pursuit of achievement.

Instead it represents the nuturing of a design attitude

which often profoundly questions the paradigms of

market economies and socio-political restraint

governing mainstream practice. It blends theory with

practice in a search for a transformation to

re-enchant and re-enhance our everyday lives

through ethical actions and deeds.

Alison Duggan+44 (0) 7123 456789

[email protected]

Gotham Book

Programme OverviewHere at Leeds College of Art we believe that true

creative spirit is born from a radicalisation of the

design process. In achieving this we encourage the

students to leave the limiting conventions and

accept notions of contemporary design practice, and

to cross the boundaries into a more challenging and

provocative hetrotopia of other spaces, as

Foucault called it.

The students curriculum therefore does not attempt

to totally reflect or imitate the limited and

homogenous experiences of industry; neither is it

governed solely by learning outcomes and the

relentless pressure and pursuit of achievement.

Instead it represents the nuturing of a design

attitude which often profoundly questions the

paradigms of market economies and socio-political

restraint governing mainstream practice. It blends

theory with practice in a search for a transformation

to re-enchant and re-enhance our everyday lives

through ethical actions and deeds.

Alison Duggan+44 (0) 7123 456789

[email protected]

Gotham Medium

Programme OverviewHere at Leeds College of Art we believe that true creative

spirit is born from a radicalisation of the design process. In

achieving this we encourage the students to leave the

limiting conventions and accept notions of contemporary

design practice, and to cross the boundaries into a more

challenging and provocative hetrotopia of other spaces, as

Foucault called it.

The students curriculum therefore does not attempt to

totally reflect or imitate the limited and homogenous

experiences of industry; neither is it governed solely by

learning outcomes and the relentless pressure and pursuit

of achievement. Instead it represents the nuturing of a

design attitude which often profoundly questions the

paradigms of market economies and socio-political restraint

governing mainstream practice. It blends theory with

practice in a search for a transformation to re-enchant and

re-enhance our everyday lives through ethical actions

and deeds.

Alison Duggan+44 (0) 7123 456789

[email protected]

Helvetica Regular

On the left is the original typeface that wasused on the mock up that we brought along.We have experimented with changing theweight to be more bold to see if this works

better. Also, we have tried the suggestedHelvetica. We prefer Gotham, but if you wouldprefer to go with Helvetica then letus know.


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Heres a quick mock up of the altered layoutto the print, making the front and back cover

into the solid green. The information on theleft side is still to be altered, and the frontcover is a quick experiment on how it couldpossibly be following the feedback that

we got.

yearbook ammendments 21st march.pdf

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