1st Cell Phone - ?

Where does it endEvolution and trends in digital media

technologies by Xiaoqi Ye @ MCDM UWMarch. 8th 2009

Agenda

Intro the research topic – cell phoneWhere does it end from the first cell phone

Apply theory Predict future Q&A

Christensen ‘s Theory

• 1st Looking for signals of change• 2nd Competitive battles• 3rd predict future

History of cell phone

The world's 1st commercial handheld cellular phoneMotorola DynaTAC,1984

Neo1973

Camera phone, @1995

iPhone 2007

The future - i A fashion statement

Fancy, all in one devices with renovated features, technologies, updated every 1-2 years

i

History of cell phone

The world's 1st commercial handheld cellular phoneMotorola DynaTAC,1984

Neo1973

Camera phone, @1995

iPhone 2007

The World's 1st Solar Cell Phone @2006

CES 2009, M Renew

Reduce, Reuse, Recycle

CES 2008, N Green 3110

The Future – Green, Simple

With recycled materials, solar recharger, with health related features, facing to everyone in the world.

Longer recycle period: 3-5 years

ConclusionWhat cell phone can do for i

What cell phone can help i & the environment

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Q&A