WxGeeks as Communication Tool for the Science Community

Mike Chesterfield, Dr. Matt Sitkowski, Stephen

Neslage, A.J. Keene,

The Weather Channel

Dr. Marshall Shepherd

University of Georgia

The Fact That I Had To Write This Indicates Why Communication and Outreach is Important…….

Yikes!

Why I am Here?

And We Have to Get Over This…..

Why I Do This?

How Did This Begin?Alcohol and a Napkin…..Of Course……!

(MATT FILL IN) IdeaEmail and Lunch With MeETC

Show is Your Show, Not Ours……

So we reached out to the community first…..

“It’s a labor of love, we’re not expecting high ratings,” said David Clark, president of The Weather Channel TV network in a conference call with the weather community.

Clark added in the show’s press release: “We recognize that we play a role in a much larger [weather] community and we felt an obligation to set aside air time for that community to come together and share ideas and expertise.

If you haven’t seen the show……..

TRMM and GPM Show

http://www.weather.com/tv/shows/wx-geeks/video/nasas-contribution-to-meteorology-part-one

FEMA Administrator Fugate

http://www.weather.com/tv/shows/wx-geeks/video/weather-geeks-fema-craig-fugate-part-2

California Drought and GRACE

http://www.weather.com/tv/shows/wx-geeks/video/california-living-on-borrowed-water-pt-1

Through episode 218

1st Year (sort of)40 Episodes

63 Guests 5 Past AMS presidents (Washington, Malay, Uccellini, Shepherd, Gail)

1 Past NWA president (Scala)

Senior administration officials

2 NFL Players

Legendary Jane Goodall and James Spann (2 times)

Students, Faculty, Enthusiasts

23

1312

78

Guest AffiliationGovernmentAcademiaMediaPrivateOther

Some Innovations of the Show

1st Nationally-Televised Sunday Talk Show Exclusively About Science, Technology, Engineering, and Math (STEM)

1st Nationally-Televised Talk Show Exclusively Focused on Weather and Climate

NYC snowfall ‘bust’ episode. That was our first crash episode to be topical.

First time secret service ever came to TWC (First cabinet level administrator to appear on TWC for sit down interview, EPA Administrator)

NWS using the show as platform to address national interests/make announcements!

Geek of the Week, Hail No, and Geek Out Segments

First Weather “Game Day” Atmosphere at AMS Phoenix

Thoughts for the GPM CommunityThe things in this

workshop is what the public and policymakers care about not algorithms

BUT, they don’t read journals or go to our conferences

Don’t be afraid to use media formats

WxGeeks maintains a high science standard while making the information consumable……

How do You Propose a Show Topic, Geek of the

Week, or Guest?Hit us up on

Twitter/Facebook@WxGeeksTWC or

https://www.facebook.com/WXGeeksTWC?fref=ts

Website for past shows: http://www.weather.com/tv/shows/wx-geeks

Go see Matt Sitkowski…he is sitting over there!!

WxGeeks Receives Metro Atlanta AMS/NWA Highest Honor, The C.L.

Chandler Award in 2015