wvba presentation - 19 feb 19€¦ · costs and twin threats from e-commerce and d2c brands, but...
TRANSCRIPT
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SEM & Analytics Clients
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Driving Footfall
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BrightLocal’s 2018 Consumer Survey Review
• 86% of consumers read online reviews for local businesses
• 85% of consumers trust online reviews as much as personal recommendations
• 68% of consumers left a local business review when asked
• 81% of those who see an ad or article will go to a website before they buy, online or in-store
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Google My Business
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Google My Business
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Google My Business Posts
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Reviews, Q&As
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Google Analytics
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Google Analytics
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SEO Starter Guide
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SEO Traffic
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Audiences
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Audiences
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Google Ads - Text
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Google Ads - Display
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Display Ads
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Display Ads
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Google Ads - Shopping
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Showcase Shopping Ads
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Targeting
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Senti
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Senti
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One Holyrood
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One Holyrood
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One Holyrood
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One Holyrood
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Targeting
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Thank You!