wsjdn tablet audience profile - dow jones & company · wsjdn tablet audience profile the wall...
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Source: comScore MobiLens Plus Q4 2016
WSJDN TABLET AUDIENCE PROFILEThe Wall Street Journal’s award-winning tablet applications combine the best of its online and print product. Enhanced groundbreaking features have resulted in unprecedented engagement levels amongst an elite audience and demographic.
TRAFFICMonthly Unique Visitors
DEMOGRAPHICSMen/Women
AGE18–34
35–54
55+
HOUSEHOLD INCOME$75,000+
$100,000+
EDUCATIONGraduated College or More
Postgraduate Study or More
2,263,000
62/38
COMP (%) INDEX29 91
48 126
23 79
66 138
53 161
62 132
29 161