worn by s/s 2012 lookbook

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Worn By hyller de mest beryktede øyeblikkene i rockehistorien! Worn By er ett merke dedikert til å fange de mest ikoniske øyeblikkene i rock'n'roll historien. De finner inspirasjon over hele verden og arbeider tett med kunstnere, musikere og fotografer å bringe tilbake originale bilder og plagg brukt av fortidens legender. Siden 2004 har Worn By blitt en ledende merkevare for mange av verdens premium motebutikker . Merket appellerer til musikkelskere i alle aldre som setter pris på stil og arven etter sine ikoner. Hver t-skjorte kommer med sin egen unike Polaroid-hangtag hvor detaljene rundt inspirasonen beskriver på baksiden. Alle t-skjortene er laget av de beste stoffene med de mest behagelige vaskene, med flotte farger, stitchdetaljering og print-teknikker, for å oppnå en virkelig autentisk finish som føles fantastisk å ha på seg. Alle Worn By plagg er sweatshop free, med etiske råvarer og alle lables er 100% resirkulert !

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Page 1: Worn By S/S 2012 Lookbook

SS12

Page 2: Worn By S/S 2012 Lookbook
Page 3: Worn By S/S 2012 Lookbook

Worn By SS12

Page 4: Worn By S/S 2012 Lookbook

Worn By SS12 Collection

Worn By is a label dedicated to capturing the most iconic moments in rock ‘n’ roll history. We work with original artists, musicians and photographers to revive original designs worn by legends of the past. Each t-shirt comes with its own unique polaroid style hangtag detailing the influence behind the print. All of our vintage inspired tees are made using the best fabrics and washes, together with great colours, stitch detailing and print techniques, to achieve a truly authentic finish that feels great to wear.

This SS12 offering brings exciting new developments in fabrics and wash techniques including our flecked jersey, vintage stone washes, dip dyes and new andimproved silhouettes.

Page 5: Worn By S/S 2012 Lookbook

We are very excited to be working with the biggest rock ‘n’ roll band on the planet, The Beatles. We are starting from the begining, covering the early years of ‘55 - ‘65 for this collection, uncovering some incredible retro graphics from the ‘Beatlemania’ era plus rare and iconic single covers, posters and photographs. Each season we will be delving into another iconic Beatles period to complete the collection.

Alongside a heavily washed and distressed range of iconic punk prints we have more photo graphic tees from our favorite veteran rock photographer, Philip Townsend and a selection of classic slogan tees.

Page 6: Worn By S/S 2012 Lookbook

Yea Yea Yea Navy Boyfriend Fit Brushed Cotton Tee WBWT00117NVY - Shea Stadium Mustard U-neck Slub T-shirt WBMT0279MUS - (Opposite) 4 Garcons White Standard Fit Slub Jersey Tee WBMT0277WHT - Washington ‘64 Blue Flecked Jersey Standard Tee WBMT0282BLUF - Can’t Buy Me Love Ecru Slouch Fit

WBMT0280ECRU - Twist & Shout Grey Stone Wash Standard T-shirt WBMT0272GRY

Page 7: Worn By S/S 2012 Lookbook
Page 8: Worn By S/S 2012 Lookbook

Beatles Bubblegum Burnt Orange Standard Slub Jersey Tee WBMT0275ORG - (Opposite) Twist & Shout Ecru Slub Jersey Standard Fit T-shirt WBMT0273ECRU - Jump 63 Ecru Standard Fit Tee WBMT0276ECRU -

Can’t Buy Me Love Ecru Basic Cotton/Poly Tee WBWT00111ECRU

Page 9: Worn By S/S 2012 Lookbook
Page 10: Worn By S/S 2012 Lookbook

Shea Stadium Mustard U-neck Slub T-shirt WBMT0279MUS - (Opposite) I Want To Hold Your HandWhite Slub Jersey Standard Fit T-shirt WBMT0278WHT - Beatles Movie Poster Charcoal Slouch

Fit Tee WBMT0274CHR - Yea Yea Yea Navy Brushed Cotton Standard Tee With Sleeve Turn Ups WBMT0271NVY - Beatles Movie Button White Slub Jersey Slouch Fit tee WBMT0281WHT

Page 11: Worn By S/S 2012 Lookbook
Page 12: Worn By S/S 2012 Lookbook

Joplin Print Mustard Slub Standard Tee With Pocket WBMT0251MUS - Joplin Print Navy Flecked jersey

Standard Tee With Pocket WBMT0251BLUF(Opposite) Elvis Ecru Standard Fit Tee WBMT0270ECRU

Page 13: Worn By S/S 2012 Lookbook
Page 14: Worn By S/S 2012 Lookbook
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Anchor Ecru Marl Stripe Basic tee With Pocket WBWT00110ECRU - (Opposite) Rotten Food Ecru Marl Stripe Standard Fit Tee WBMT0262ECRM - Lennon Prison White Standard Fit T-shirt With Oil

Wash WBMT0259GRY - Elvis Ecru Standard Fit Tee WBMT0270ECRU - Nurses Do It Better Navy Brushed Cotton Standard Tee With Acid Wash WBMT0287NVY

Page 16: Worn By S/S 2012 Lookbook
Page 17: Worn By S/S 2012 Lookbook

Keith Richards White Slub Boyfriend Fit Tee WBWT00121WHT - Atlanta Burnt Orange Slub Standard Tee With Embroidery WBMT0253ORG (Opposite) Keith Richards White Slub Jersey Slouch Tee WBMT0254WHT

Page 18: Worn By S/S 2012 Lookbook

Philip Townsend

Page 19: Worn By S/S 2012 Lookbook

Portobello Mods Ecru Marl Stripe Standard Tee WBMT0268STR (Opposite) Playboy Bunny Reverse Print Stripe V-neck Tee WBMT0266STR - Stones Telephone Boxes Ecru Jersey Standard Fit Tee WBMT0267ECRU

Page 20: Worn By S/S 2012 Lookbook
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Rebel Yell White Cotton/Poly Tee Dress WBWT00125WHT - (Opposite) Punk Wreck Reverse Grey Stripe Standard Fit Tee WBMT0269STR - Punk White Cotton/Poly Polka Dot Vest WBWT00106SPO

Page 22: Worn By S/S 2012 Lookbook

Idol Studs Black Cotton/Poly Lazy Tee With Stud Detail WBWT00115BLK - New York Dolls Lipstick Black Cotton/Poly Lazy Tee WBWT00116BLK (Opposite) Punk Grey Dip Dyed Cropped Vest WBWT00123GRY

Page 23: Worn By S/S 2012 Lookbook
Page 24: Worn By S/S 2012 Lookbook

New York Dolls Lipstick Black Cotton/Poly Lazy T-shirt WBWT00116BLK - Rebel Yell Reverse Print Stripe Standard Fit Tee WBMT0258STR (Opposite) New York Dolls Paris Black Boyfriend Fit T-shirt

WBWT00118BLK - Blank Generation Black Standard Fit Tee With Acid Wash, Flocking & Distressing WBMT0260BLK - Punk Wreck Grey Reverse Stripe Boyfriend Fit Tee WBWT00119STR - Punk White

Polka Dot Standard Fit tee WBMT0261SPOT - New York Dolls Lipstick (As Before)

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Page 26: Worn By S/S 2012 Lookbook
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Cadet Blue Jackets White Slub Lazy TeeWBWT00112WHT - (Opposite) Cadet Blue Jackets Blue Flecked jersey Standard Tee With Sleeve Turn Ups WBMT0255BLUF - Cadet Blue Jack-ets Navy Flecked Jersey Standard Tee With Sleeve Turn Ups WBMT0255NVYF - Cadet Blue Jackets Navy Reverse Print

Stripe Cotton/Poly Vest WBWT00108WHT

Page 28: Worn By S/S 2012 Lookbook

Camo Print Burnt Orange & Navy Print On Ecru Slub Standard Fit Tee With Pocket WBMT0263NVY

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Blondie

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Come On Feel The Noize Black Standard Tee With Distressing WBMT0257BLKCruel But Fair Pink Brushed Cotton Jersey Boyfriend Fit Tee WBWT00120PNK

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Cruel But Fair Ecru Multicolour Flecked Standard Tee With Sleeve Turn Ups WBMT0256ECRF (Opposite) Rio White Cotton/Poly Vest With A Reverse Print WBWT00107WHT - Rio Turquoise Dip Dye

Reverse Print U-neck Silhouette WBMT0252GRN - Rio Turquoise Dip Dye Vest With A Reverse Print WBWT00107GRN - Rio White Standard Tee With A Reverse Print WBMT0252WHT

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Page 34: Worn By S/S 2012 Lookbook

Nick Cave Tattoo Ecru Cotton/Poly Lazy Tee WBWT00113ECRU

Page 35: Worn By S/S 2012 Lookbook

Cabin Fever - Nick Cave & The Badseeds

Page 36: Worn By S/S 2012 Lookbook
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Leopard Print White Slub Lazy Tee With Allover Print WBWT00114GRN (Opposite) - Music Lover Ecru Multicolour Flecked Basic Tee WBWT00109ECRU - Leopard Print White Slub Lazy Tee With Allover Print WBWT00114GRN - Zebra Print Dip Dyed Tee Dress With Allover Print WBWT00126BLU - Zebra

Print Stone Wash Cropped Racer Back Vest With Allover Print & Sequin Detail WBWT00124GRY

Page 38: Worn By S/S 2012 Lookbook
Page 39: Worn By S/S 2012 Lookbook

Who The Fuck Navy Brushed Cotton With Acid Wash WBMT0286NVY (Opposite) - Eat The Rich Available In Grey Stone Wash & White Slub WBMT0283GRY/WHT - Who The Fuck Available In

Navy Brushed Cotton With Acid Wash & Black WBMT0286NVY/BLK - Are You Experienced Available In Charcoal & Ecru Slub WBMT0285CHR/ECRU - Manilla Gorilla Available In Black with

Acid Wash & Grey Stone Wash WBMT0284BLK/GRY

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Worn ByNorthgate House2-8 Scrutton StreetLondon EC2A 4RTT: +44 (0) 207 377 6333E: sales wornby.co.ukW: www.wornby.co.uk

Press ContactSane CommunicationsWomens:rachael sanecommunications.comMens:steve sanecommunications.comjamie sanecommunications.com