world luxury index american fashion - the most searched american luxury fashion brands globally

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October 2012 In partnership with The World Luxury Index™ American Fashion The Most Sought After American Luxury Fashion Brands Globally and PREVIEW

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A ranking and analysis of the most sought after American luxury fashion brands around the world. To download the report visit: http://www.digital-luxury.com/americanfashion.

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Page 1: World Luxury Index American Fashion - The Most Searched American Luxury Fashion Brands Globally

October  2012 In  partnership  with

The World Luxury Index™ American Fashion The Most Sought After American Luxury Fashion Brands Globally

and

PREVIEW

Page 2: World Luxury Index American Fashion - The Most Searched American Luxury Fashion Brands Globally

“Women'ʹs  wear  represents  41.9%  of  the  $1.4  trillion  apparel,  accessories  and  luxury  goods  market  globally”

 ©  Digital  Luxury  Group,  SA   2

Consumers thirst for Fashion.

~  Datamonitor,  2011

Photo  source:  Tory  Burch  Fall  2012  Runway

Introducing  a  standardized  benchmark,     The World Luxury Index™ American Fashion, focusing  on  Luxury  Fashion  brands  based  in  the  US.

Page 3: World Luxury Index American Fashion - The Most Searched American Luxury Fashion Brands Globally

10 global markets

 ©  Digital  Luxury  Group,  SA   3

The World Luxury Index American Fashion.

35 US-based fashion brands

Covering:

 *  From  January  to  June  2012

Brazil China France Germany India

Italy Japan Russia United  Kingdom United  States

Unbiased insights from the world’s top search engines:

31 million+ searches*

Page 4: World Luxury Index American Fashion - The Most Searched American Luxury Fashion Brands Globally

 Photo  Source:  Michael  Kors,  Marc  Jacobs,  Ralph  Lauren,  Calvin  Klein  Fall  2012  Runway 4

What are the most searched for American fashion brands worldwide?

Page 5: World Luxury Index American Fashion - The Most Searched American Luxury Fashion Brands Globally

5

Top 10 Most-Searched American Fashion Brands Worldwide.

January  –  June  2012 Source:  Digital  Luxury  Group

# 1

# 2

# 3

# 4

# 5

# 6

# 7

# 8

# 9

# 10

Page 6: World Luxury Index American Fashion - The Most Searched American Luxury Fashion Brands Globally

To Download the Report:

www.digital-luxury.com/USfashion

Page 7: World Luxury Index American Fashion - The Most Searched American Luxury Fashion Brands Globally

 ©  Digital  Luxury  Group,  SA   7

ABOUT.

www.digital-luxury.com

www.luxurysociety.com

With  offices  in  New  York,  Geneva,  Shanghai,  and  Dubai,  Digital  Luxury  Group  (DLG)  is  the  first  international  company  to  provide  luxury  industry  market  intelligence  and  use  this  strategic  viewpoint  to  create  and  implement  digital  marketing  and  communication  strategies  for  luxury  brands.  

Luxury  Society  is  the  world'ʹs  most  influential  online  community  of  top  luxury  executives.  Based  in  Paris,  with  members  in  more  than  150  countries,  Luxury  Society  informs  and  connects  CEOs,  managers,  journalists,  consultants,  designers  and  analysts  from  across  the  luxury  industry.  

www.fashionscollective.com

Fashion'ʹs  Collective  is  an  educational  resource  for  fashion  and  luxury  brands  focused  on  new-­‐‑age  marketing.  Through  high  caliber  editorial  content,  private  interactive  workshops  and  conferences,  Fashion'ʹs  provides  a  level  of  perspective,  expertise  and  thoughtful  analysis  to  the  intersection  of  luxury  and  digital  technology.