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Global Trends in Franchising Presentation

World Franchise Associates


• Increasing Importance of Emerging Markets • Healthy Menu Options • Premium Fast Casual Restaurants • Increased Ownership by Private Equity Groups • Specialization • Multi-brand Franchising is on the Rise • Fitness and Personal Care Continue to Grow • Smaller Brands Developing Internationally • The Rise of Mobile Franchises

GLOBAL TRENDS IN FRANCHISING


Increasing Importance of Emerging markets . . . • Emerging Markets account for 80% of the world’s

population • Many Emerging Markets have a high level of growth • Less competition • Unmet demand for international goods and service



Healthy Menu Options . . . • Lower calorie options • Healthy wraps instead of sandwiches • Specialized foods • Vending trend



Premium Fast Casual Restaurants . . . • Varied menus • Fresh ingredients • Higher emphasis on hospitality and restaurant design



Increased Ownership by Private Equity Groups Because. . . • Franchising enables brands to grow quickly • Franchisees funding growth • Franchise systems have low capital requirements that

make them more profitable



Specialization. . . • Niche markets • Professional Services • Specialized product lines and services



Multi Brand Franchising On The Rise . . . • Now often franchisee driven • Spread risk over multiple concepts • Operational and marketing synergies • Sharing of best practices



Fitness and Personal Care Continue to Grow . . . • Boutique fitness • In-home senior care • Spas • Beauty industry



Smaller Brands Developing Internationally . . . • No longer driven by big brands • Capital investment made in large part by franchisee • No need to access outside funding for international

development • Thinking globally adds value to the brand



The Rise of Mobile Franchises . . . • Convenience • Bring the business to the customer • Low overhead



Are you ready to learn more about international franchising? Contact us today at

[email protected], or visit www.worldfranchisecentre.com to view exclusive

franchise development opportunities.

Thank you

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world franchise associates€¦ · global trends in franchising presentation . world franchise...

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