Workplace Partnership for Life Hospital Campaign

Special-Focus Webinar

Engaging Rural and Small Hospitals

Wednesday, February 25, 20152:00 – 3:00 p.m. ET

AgendaWelcome and Introductions

• Mary Ganikos, Division of Transplantation, HSB, HRSA• Rita Maldonado, Division of Transplantation, HSB, HRSA• Venus Walker, Division of Transplantation, HSB, HRSA

Profile: Rural and Small Hospitals • George F. Bergstrom, Vice President, Member Relations, American

Hospital Association

Role of Rural and Small Hospitals in Increasing Donor Awareness• Spencer L. Grover, Vice President, Indiana Hospital Association

Team Presentation: Lifeline of Ohio/Southeastern Ohio Regional Medical Center • Lauren Fitting, Community Outreach/Partnership Coordinator, Lifeline of

Ohio; WPFL Leadership Team member• Denise Phillips, Education Instructor, Southeastern Ohio Regional

Medical Center

Open Mic/Q&A

What is the Division of Transplantation?

An entity within HRSA’s Healthcare Systems Bureau with oversight responsibility for:

• Organ Donation and Transplantation Program

• National Blood Stem Cell Transplant Program

DoT’s Organ Transplant Functions

• Provide support for and oversight of the U.S. transplant system to promote evidenced-based organ allocation policies and systems.

• Increase Organ Donation• Grants• Contracts• Special Projects

Two Types of Organ Donors

• Deceased − Can provide multiple organs

Heart, lungs, liver, kidneys, pancreas, intestines

• Living− Provide one organ, usually kidney

Why Focus on Organ Donation and Transplantation?

Organ transplantation saves lives when no other option exists.

Just one deceased donor …

• Can save up to 8 lives (organs)

• And enhance more than 50 others (eyes and tissues)

Good News

1988-2013• 564,532 lives were saved by … • 263,368 organ donors

2013 alone• 28,954 lives were saved by …• 14,256 donors

Sad News

2013 • 121,272 on waiting list 12/31/2013• 14,256 donors

• 21/day waiting list deaths• ~150 per week

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1990

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Donors**

Transplants

Waiting List

* Data from www.optn.org ** Data include deceased and living donors

Status of Donation and Transplantation

Total: 123,187• 101,513 – Kidney• 15,359 – Liver• 1,075 – Pancreas• 2,017 – Kidney/Pancreas• 4,008 – Heart• 1,637 – Lung• 43 – Heart/Lung• 241 – Intestine

National Transplant Waiting ListFebruary 24, 2015

• Purpose– Involve hospitals in working

with their local OPOs, DLAs, and eye and tissue banks to increase donor registration

• Donor Registration Phases I-III – 327,815

• Phase IV Goal – 100,000 additional donor

registrations• Phase IV Timeline

– August 2014 - April 30, 2015

• Participants– 11 National Partners– 16 representatives on

Leadership Team– 58 of 58 OPOs– 25 of 52 DLAs– 157 of 247 Transplant

Centers– 1,213 of 4,471 Hospitals– 26 of 52 State Hospital

Associations

HRSA Hospital Campaign – Overview

Campaign Resources• Enrollment form, guide, toolkit with

communications materials• Scorecard for recording actions

– More than 40 suggested donor registration activities to earn points

– Enrolled hospitals can earn recognition for many activities already being conducted

– Submit Scorecard by May 15 to be formally recognized by HRSA and National Partners

• Toolkit badge • Learning Series webinars• Coaching

www.organdonor.gov/howhelp/hospitalcampaign.html

Social Media Messages and Graphics

• E-news list—request to join at: wpfl@akoyaonline.com• Receive messages and graphics for social media posting:

− National Eye Donor Month – March − Celebrate Spring – March 20− National Donate Life Month – April

Profile: Rural and Small Hospitals

• George F. Bergstrom− Vice President,

Member Relations, American Hospital Association

Role of Rural and Small Hospitals in Increasing Donor Awareness

• Spencer L. Grover− Vice President,

Indiana Hospital Association

Team Presentation: Lifeline of Ohio/Southeastern Ohio Regional Medical

Center

• Lauren Fitting− Community

Outreach/Partnership Coordinator, Lifeline of Ohio; WPFL Leadership Team member

− Denise Phillips− Education Instructor,

Southeastern Ohio Regional Medical Center

Open MicQ&A

• Discussion and Q&A• Ask questions • Share Campaign updates

THANK YOU!Join Us:

Hospital Campaign Group Coaching CallThursday, March 12, 2015

2:00 – 3:00 p.m. ET

Hospital Campaign Learning Series Webinar

Thursday, March 26, 20152:00 – 3:00 p.m. ET

https://akoyaonline.adobeconnect.com/wpflwebinars/