Worklessness in East Salford (Broughton and NDC)

Contents of this report

2. The baseline and the story behind it

3. Our current response

4. Key issues and principles for a reformed approach

5. Improving outcomes (now, soon & later)

1. Rationale, process and stakeholders

What do we mean by worklessness?

‘Worklessness refers to those of working age who are either in receipt of unemployment benefits; out of work and

looking for a job; and those who are economically inactive (that is those who are of working age not in work; full time education or training; and those not

actively seeking work)’.

Source: renewal.net

Kersal

IrwellRiverside

Bro

ught

on

East Salford: A changing area, where the challenge of Connecting People is critical

Week

Stage

Key Products

&Tasks

(up to) 1

Planning

Agreed case for

SPOTLIGHT;Team

established;Resources secured;Methods planned;

Stakeholders engaged;

2 - 3

The issue

Analysis of the issue and its

cause and effects on families,

individuals, neighbourhoods

3 - 4

The response

Analysis of the systems,

structures and incentives in the delivery

chain

5 - 6

Delivery Agreements

Immediate, medium and

long term commitments to

improve delivery – made

to high level panel of LSP

Exec.

Bi Monthly

Stock takes

Regular high tempo checks

on delivery against

commitments

‘Quick wins’ – supporting local ideas

The SPOTLIGHT process

2. The baseline and the story behind it

3. Our current response

4. Key issues and principles for a reformed approach

5. Improving outcomes (now, soon & later)

1. Rationale, process and stakeholders

Key LAA targets related to this issue

Improveeconomic wellbeing

of young people

Increased employmentin the city

Improve employment rate inmost deprived wards

&Narrow the gap with UK

Enabling local people to achieve their

full potential

Significantly reduce child poverty

Improved basic and employability skills

Increasing Enterprise

Increased Competition

Objective 1 Improve economic prosperity

through educational attainment, skills, employment & enterprise

Employment – The comparative picture

Employment rates in Salford and UK wide

Salford

0%

20%

40%

60%

80%

100%

Employment Rates Nationally Average UK employment rate

BroughtonKersal

Source: Average & National employment rates: Annual Population Survey 2006/7

Kersal & Broughton employment rates: Census 2001

Benefits – Highlighting the issue

Source: CESI 2006

0% 5% 10% 15% 20% 25% 30% 35% 40%

Worsley and Boothstown

Swinton South

Walkden South

Claremont

Cadishead

Irlam

Swinton North

KERSAL

Pendlebury

Eccles

Walkden North

Weaste and Seedley

Barton

Winton

Pendleton

BLACKFRIARS

Ordsall

Little Hulton

Langworthy

BROUGHTON

Incapacity benefits Job seekers Lone parents Others on income related benefits Carers

BROUGHTON

BLACKFRIARS

KERSAL

Benefit claimant rate as a proportion of the working age population

Benefit claimant rates by ward

Benefits – The impact on children

Source: CESI 2006

Children in Families on Benefits - Salford in comparison to the North West Region, Regional Centres, and Great

Britain

490 18,350 12,940 185,650

3,380 79,370 42,240 509,500

8,020

177,950 122,380 1,442,860

0%

5%

10%

15%

20%

25%

30%

35%

40%

Salford North West Region Regional Centres Great Britain

% o

f c

hild

ren

JSA Incapacity Benefits Lone Parents on IS

Benefits – Some progress, but not enough!

Benefit Claimants in East Salford

0

250

500

750

1000

1250

1500

1750

2000

2004 2005 2006 2007

JSA

IS (Lone Parents)

IB

The picture of need - What the data tells us

Benefit Claimants (Broughton: Feb 2007)

1715 people, of whom

Incapacity Benefit

980 people

Jobseekers Allowance

290 people

Lone Parents (claiming IS)

240 people

Lone Parents:

Over 90% female

IB:

55% Claiming due to Mental Health issues

60% claiming for over 5 years

Only 20% claiming for less than 2 years

65% of claimants male

40% aged over 50. Only 5% under 25

JSA:

75% of claimants male

60% aged 25-49

Other Benefit Claimants

205 people Other Benefits:

Carers, Disabled, Bereaved

Other Economically Inactive (Census 2001)

1850 people

Other Inactive:

Students, Retired, Others – Orthodox Jewish?

Skills - what the data tells us

• High proportion of residents with Skills for Life needs (estimates from 2003 survey)

• More community Skills for Life delivery in Broughton than elsewhere in Salford

• Increasing trend in participation and achievement in full level 2 and 3 in FE. Level 2 qualifications regarded by Govt as minimum standard qualifications

• 233 employers engaged with Train to Gain in Salford, 24, in East Salford

• Better sharing and availability of data from LSC, but real issue of time lag in receipt of data

• Lack of data available on the positive impact of improving skills on progression into employment / further learning

• High demand for ESOL in Broughton in last 3 years; impact of changes in funding for ESOL provision and development of new ESOL for work qualifications not yet known

Extensive stakeholder engagement

• Mapping of strategic, political, community and front line stakeholders with briefings

• Weekly East Salford management group meeting

• 120 people consulted – 55 residents, 60+ workers & 4 employers

• Workshops with Strategic and Frontline Workers facilitated by the Broughton Trust, Partners IN Salford & Vision 21

• Focus groups and one to ones with residents/ customers

• Salford City Council Business Team led employer consultation

• Questionnaires via intranet and email

A highly complex issue - different perspectives

RESIDENTS

EMPLOYERS

DELIVERY

BODIESDebt Aspirations

Peerpressure

Unawareof

services

Fear

PostcodeDis-incentives

Skills

Forcedto

apply

50% donot

employ

Benefittrap

Transport Childcare

Need toRecognise

clientjourney

Worklessculture

Short-termFunding

Need tosupport

minorities

Needsofter

outcomesSociallyunaware

NoGood role

model

Need flexible

joined upservices

WORKLESSNESS

Real lives: What it can mean to be workless in East Salford

People who have claimed IB for 2 or more years are more likely to retire or die than go back to work!!

31 yr old Incapacity Benefit Claimant, Kersal

• 3 yrs+ workless

• Suffering from mental health issues

• Lacking in social skills

• Low skills levels & need for training

• Confused about in-work benefits

• Referred to

• Broughton Trust

• Salford Construction Partnership

40 yr old Incapacity Benefit claimant, Broughton

• 2 yrs+ workless

• Low confidence & motivation

• Suffered from domestic violence

• Multiple health issues inc. agoraphobia

• Referred to

•Together Women project

2. The baseline and the story behind it

3. Our current response

4. Key issues and principles for a reformed approach

5. Improving outcomes (now, soon & later)

1. Rationale, process and stakeholders

UNIVERSAL SERVICES

LOCALITY PROVISION

‘Community focus’

Local engagement services (e.g. Broughton Trust, CHAP)

Local enhanced provision (e.g. Jobshops)

JCP and LSC provision

A basic model of the current delivery system

We have mapped our current response using the stages of commissioning

Quantitative DataPerception Data

Community Engagement

StrategyOperational Planning

Procurement

Performance MonitoringEvaluationLearning

Changing Delivery

Operational Delivery

Understanding need Planning & deciding

Reviewing Delivering

Understanding need

• Reliable DWP claimant count data available at SOA level and some other local data

• Community and Voluntary sector are good at engaging local people and understand need – Community Research well established

Strengths

• Key data not available at local level or frequent enough to direct delivery

• Data sharing and boundary problems

• Issue of ‘unknown’ workless e.g. employment rate/ claimant count for orthodox Jewish population

• Weakness in tracking outcomes for customers who move into work

• Unclear role for community development and engagement staff

• Benefits trap - a key issue for local residents

• Lack of community ownership of worklessness & skills issue, not top priority

Weaknesses

Planning and deciding

•Clear governance and accountability at Sub-Regional and City-wide levels (Team Manchester, City Strategy, EDLSP)

• Established and emerging structures at local area level (NDC, East Salford Task Group)

Strengths

• Lack of locally focused provision due to bulk service commissioning arrangements (DWP/LSC)

• Funding sources are not aligned and procurement activity is fragmented and short-term e.g. DAF

• Barriers to contracting with the 3rd sector• East Salford’s worklessness “hotspot” has not been targeted• Employer engagement is fragmented & has not addressed poor perceptions of local workless residents

Weaknesses

Delivering

• Range of locally based services e.g. Jobshops in Broughton and NDC areas• New delivery opportunities in healthy living centres, extended schools, libraries, RSLs• An improving employment rate trend

Strengths

• Lack of services in Higher Broughton and limited outreach across area• Perceived lack of culturally sensitive provision in Jewish community• Lack of customer awareness of services• Weak incentives for customers to engage – financial and health barriers• Poor travel horizons of customers and low levels of car usage• Weak information and referral mechanisms between services: under-used role of ‘top up’ provision, esp. financial advice & 3rd sector

• Weak incentives for providers to focus on furthest from the labour market• Payments are input not outcomes focused• Inflexibility of the core service

Weaknesses

Reviewing and Learning

• Claimant count performance monitoring city-wide and by ward

• Innovation in commissioning in NDC e.g. CHAP

• National and sub-regional mechanisms for sharing good practice

Strengths

• Performance monitoring city wide not by neighbourhood and ward (except for LAA & CS targets)

• Limited incentives in performance management system – (payments)

• Performance of mainstream contracted provision not fully understood

• Impact of existing third sector activity unclear

• DWP contracted & Jobshop provision only tracked to 13 weeks in work

• Softer outcomes and distance travelled not measured

• No formal mechanisms for sharing good practice at local level

Weaknesses

2. The baseline and the story behind it

3. Our current response

4. Key issues and principles for a reformed approach

5. Improving outcomes (now, soon & later)

1. Rationale, process and stakeholders

UNIVERSAL SERVICES

LOCALITY PROVISION

‘WRAP AROUND’

Local engagement and integrated services: Health, social care, criminal justicehousing, CVS

LA level additional provision

JCP…

“An integrated system that can engage, remove barriers and supports people into skills and jobs”.

A collective approach

Right services for the right people

Clear referral routes

Services to scale

Everyone on board – an urgent service and community priority

Achieving Transformation: Keeping it real

A transformational improvement in employment rate outcomes

A flexible & integrated system that can engage, remove barriers & support people into jobs.

Support from Government, communities & employers to enable this.

New…. Systems?Services?Structures?Incentives?Relationships?Attitudes?

WHAT ARE WE TRYING TO ACHIEVE?

WHAT DO WE NEED TO CREATE TO GET

US THERE?

HOW DO WE DO THIS?

“Support from Government to enable this”

• City Strategy

• Multi Area Agreement

• DWP Green paper and Commissioning framework (incl. Flexible New Deal)

• Working Neighbourhoods Fund

• LSC Capital Investment & Commissioning Strategy for North West/GM

2. The baseline and the story behind it

3. Our current response

4. Key issues and principles for a reformed approach

5. Improving outcomes (now, soon & later)

1. Rationale, process and stakeholders

Summary of the key strengths

Strong partnership structures

Good range of community

venues in NDC

Some good 3rd Sector providers

Strong partner / front line worker

commitment

Employment opportunities in

Salford

Worklessness in East Salford

Summary of the key challenges

Poor health & high levels on IB

Limited capacity of IAG & outreach

Unclear role of 3rd sector

Cultural barriers, low aspirations &

travel horizons

Weak local data and

performance monitoring

Negative employer

perceptions

Commissioning system not

designed to reach furthest

away

Inflexible and fragmented

delivery system

Financial exclusion

Worklessness in East Salford

The 5 big achievements so far

1. Improving understanding of needs • Financial Exclusion research has gone out to tender• LSC discretionary funding secured for local research of skills for life levels

2. Strategic commissioning of new services• New ‘wrap around’ services: innovative worklessness engagement & support provision. Broadening the provider base & improving outreach

4. Improving capacity of local delivery

• Information Advice & Guidance capacity building programme for front line workers & VCS launched

• Integration of Employment IAG in Mobile Information Centre, first session delivered in Broughton

• DWP (+ DAF) funding secured for Financial Capability worker to focus in East Salford

The 5 big achievements so far

3. Integration of Health and Employment advice• GP cluster leads signed up to brokering employment and learning advice from their surgeries – a brand new, powerful incentive and engagement tool in the system• Social Prescriptions tender out in NDC area

The 5 big achievements so far

5. Extensive stakeholder engagement• Engagement & consultation with extensive range of

stakeholders, including 55 customers (beyond customer satisfaction), 60+ frontline workers & strategic managers, businesses and the Jewish community

• Role of 3rd Sector in community research

The 6 big challenges

1.A ‘new’ approach to address worklessness• Use Working Neighbourhoods fund to deliver a new “family”

approach to addressing worklessness (incl. NEET), low aspirations and skills

• Develop role of Registered Social Landlords & Neighbourhood Management Teams in tackling worklessness

2. Raise aspirations IN Salford• Need ‘Community Ownership’ for the need to change, make

worklessness and skills a top community priority• Develop Peer Mentoring Programme• Undertake high profile “raising aspirations” marketing

campaign, promoting success stories

The 6 big challenges

4. Joining up health and employment• Continue to integrate Health and Employment systems to address health issues & move people into work • Significantly increase effort to reduce IB claimant levels

3. A systematic approach to mapping skills • Regular, timely and small area data required• Individual skills levels for workless residents

The 6 big challenges

6. Accessible services to excluded groups• Ensure culturally sensitive provision is available to Jewish

community• Adopt small area approach where required – tackle the

‘hotspots’ e.g. under Mandley Park

5. Integration of commissioning and delivery systems• Continue to develop new commissioning arrangements & engage 3rd sector in delivery system• Increasing flexibility and plugging gaps within the system

Worklessness in East Salford (Broughton and NDC)

Questions & Answers