THREE DAYS of Intense Lightroom Workflow

Instruction with the Lightroom

Guru,Jared Platt

THE ULTIMATE LIGHTROOM WORKFLOWCo

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THREE DAY WORKSHOPJune 14 -16, 2012

Course Schedulediscounts and other fancy things

Day 1: ThursdayJune 14, 2012

POST-PRODUCTIONWORKFLOW

9:00 AM

Understanding Lightroom

Hard Drive ManagementBackup StrategiesSmart File ManagementThe Image PipelineThe Working CatalogImporting the Job

Random Giveaway

10:45 AM

Syncing Camera Time StampsRules for Selecting ImagesImage OrganizationImage Renaming

Key-wording Techniques

ShootQ & Pictage

12:45 PM

Rules for Developing ImagesUsing the Library FilterAdvanced Sync Techniques

Notes on Outsourcing

Jared Platt Workshops

2:15 PM

Cleaning up the JobExporting MetadataDNG AdvantagesArchiving the JobConfirming the Copy

-- end by 4:00 pm --

Offline Shooting w Kevin Burdick-

Day 2: FridayJune 15, 2012

IMAGE EDITING INLIGHTROOM AND PHOTOSHOP

9:00 AM

Understanding Lightroom

Making Powerful PresetsNon-Destructive EditingImporting Catalogs and XMPMore Notes on OutsourcingThe LR Develop ModuleDo’s and Do Not’s in LR

Shoot dot Edit

10:45 AM

Export and Tool PresetsTemplates for Proof Books & PrintsPowerful Image Editing in LRRoundtrip to Photoshop CS6Image Quality

Lead Out Song from Kevin

Lens Pro to Go & Spider Holster

12:45 PM

Tethered Shooting w Kevin

Photoshop & PluginsSyncing Folders in LR

NIK Software & Adobe CS6

2:15 PM

Photoshop TechniquesUsing the PenSelecting in CS6Retouching in CS6Burning and Dodging in CS6Automating PS from LR

-- end by 4:00 pm --

Day 3: SaturdayJune 16, 2012

MANAGING YOURPORTFOLIO

9:00 AM

Understanding Lightroom

Creating a Portfolio CatalogCollecting Portfolio WorkCreating a Watched Folder

Portfolio Review

liveBooks & Two Bright Lights

10:45 AM

The Economics of a PortfolioIntelligent use of CollectionsUsing Publishing Services

Portfolio Review

Pinhole Pro & Align Design

12:45 PM

Publishing - Books / Web

Portfolio Review

Triple Scoop Music & MV Swanson

2:15 PM

Formal Thanks You Time

Questions and AnswersLive Slideshows w KevinFinal Thoughts & Goodbye

-- end by 4:00 pm --

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Here are some great deals from some great companies.

Great Deals

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SPONSOR OFFER CODE EXPIRATIONTriple Scoop Music 10% Off platt2012 June 30, 2012

liveBooks 90 Days Free Web Site jaredclive90days June 17, 2012

Align Album Design 1/2 Off First Album Design No code needed Try Align Now

Pinhole Pro 30% Discount PROSTUDIOJPLATT June 30, 2012

Spider Holster 25% off any purchase $100 + Platt2012 June 20, 2012

Shoot dot Edit 10% Off Any Wedding Edit jaredplattsde July 31, 2012

NIK Software 15% Off Your Purchase JPLATTLIVE June 28, 2012

NIK Software FREE Color Effects Pro 4 Filters No code needed Go NOW!

Lens Pro to Go 10% Off Your Order PLATTLIVE July 31, 2012

Shoot Q / Pictage ShootQ Start Up 4 Months Free creative-platt-2012 July 1, 2012

Jared Platt Workshops 50% Off Your Entire Order JPLIVE2012 June 17, 2012

Two Bright Lights 10% Off Your Subscription platt10 June 20, 2012

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All codes need to be entered EXACTLY as they are written. They are CASE SENSITIVE. If you have issues with a code, please contact the vendor directly and explain that you got this code from Jared Platt’s workshop at creativeLIVE.

If I mentioned a tool, service or product, it is most likely in this list:

Gear BoxGear What is it?

Tough Tech Duo Traveling Raid One Hard Drive Case - Raid One or JBOD are the only RAIDs I Trust

Super Duper Software backup solution for Mac

Retrospect Software Backup solution for PC and Mac

i1 Display Pro Monitor calibration by x-rite - you can also try the Color Monkey series.

G-Tech Drive Use only the JBOD enabled version - get the thunderbolt connection (super fast)

NexStar The hard drive “toaster” or drive bay dock for docking internal drives.

Neat Scanner Scans everything fast. Get rid of your paper and be completely searchable.

Lexar Card Readers I use the daisy-chain, stackable CF card readers (only available used now)

Wacom Intuos 5 I use the large Intuos 5 Tablet, the bigger the monitor, the bigger the tablet should be.

Hard Drive Options Seagate or Hitachi are my preference. Western Digitals are ok. Just backup.

Small Hard Drives The Seagate GoFlex have the best connection by far. LaCie Rugged drives are fine.

Shuttle Pro 2 The most ergonomic keyboard replicator. Easily programable and comfortable.

RPG Mini Keys The most powerful keyboard replicator. Can activate LR Presets with a keystroke.

Lightroom 4 All post-production starts and ends in Lightroom

Photoshop CS6 Heavy retouching is done in Photoshop only when I am charging the client.

NIK Plugins Plug-ins like Silver Effects Pro 2 make serious effects simple in LR and in Photoshop

Snapseed For quick stylistic looks without much effort I use Snapseed on my Mac

Lightroom Presets I use my own extensive collection of Lightroom Presets to speed through LR Workflow

5D Mark III This is Canon’s best camera yet (I don’t own the 1DX, so maybe that’s great also)

Speedlite 600EX-RT Canon’s new Speedlite with built in radio TLL

Speedlite ST-E3-RT Canon’s new Speedlite radio transmitter and flash controller.

Enloop AA Batteries These are my favorite AA rechargeable batteries (they stay charged on the shelf)

Cheetah Stands The simplest, quickest, lightest little stand on the market.

Mac Pro The faster the better, with as much RAM as you can afford.

Lenses Canon 16-35L 2.8, 24-70L 2.8, 70-200L IS 2.8, 50L 1.2, 80 1.8

Think Tank Think Tank makes well thought out, secure bags.

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I’m just giving you my opinion here. I don’t offer tech support on the above items, nor do I make any money from you buying these products. So if you have issues with them, call the company that made the product, not me. I don’t even play tach support on TV...

If I mentioned a tool, service or product, it is most likely in this list:

Gear BoxGear What is it?

Delta Walker Software for comparing file copies. Don’t delete before you test.

Blurb Book Smart I use Book Smart by Blurb to compile my proofbook pages into a great proof book.

Blurb Books This is where I make all of my proof books.

Pictage Pictage is my online image gallery and printing partner. They are my lab and my staff.

ShootQ` ShootQ is my office manager! It keeps me organized and automates the business.

Pinhole Pro Fantastic press printed products. Great for shoot and burn models.

liveBooks My web designers. Scaler sites fit any monitor and any mobile device perfectly.

Shoot dot Edit My post production outsourcing partner. When you can’t do it all, hand it off to them.

Triple Scoop Music All music on my sites and slideshows is legal licensed music. Can you say the same?

Lens Pro to Go When I need an extra lens or body, they always have what I need, when I need it.

Two Bright Lights TBL makes submitting images to magazines and vendors simple.

Align Album Design Album design outsourcing done fast, clean and beautifully.

MVSwanson Marketing consultant to the serious photographer. Bookmark her blog.

InDesign Serious album designs and page layouts are best done here if you are going to do them.

KISS Wedding Books The simplest wedding album company in the world.

SWAT Designer KISS Wedding Books’ intelligent auto album design system. Fast and Simple.

Aperture Mac’s version of LR, great for slideshows, bad at everything else.

Fetch FTP My ftp software of choice.

Drop Box Synchronize important documents between computers and deliver to clients. Love it.

ScreenFlow This is what I use to record my video podcasts. Simple and powerful.

Adobe Creative Cloud All adobe’s Software and file sharing abilities and more for a low subscription fee.

Spider Holster This little camera holster frees up my hands and saves my back. I love it!

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I’m just giving you my opinion here. I don’t offer tech support on the above items, nor do I make any money from you buying these products. So if you have issues with them, call the company that made the product or offers the service, not me. I don’t even play tech support on TV...

Refer to the following workflow charts for a refresher of my image pipeline and computer system setup.

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Your computer files must be organized to enjoy a secure and efficient workflow. If you do not organized your computer, you will never experience great workflow.

You can use my image pipeline as a starting point for your workflow. Take the time to sketch out your image pipeline. You’ll see where things get complicated and where you can shave of time and confusion. Then re-sketch it as you improve the pipeline.

The Image PipelineTH

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Your image pipeline may be very different from mine because your studio may be different, you may shoot different things or provide different products, but from start to finish, all image pipelines should have major similarities if they are working well. Efficiency is efficiency whether it is in a photography studio or a shoe factory.

EXTRA NOTES

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File Naming Convention2 0 1 2 0 4 2 6 _ P l a t t _ W e d d i n g

Reverse Date Client Job Type

Backups and Hard Drives

Raid 1 systems allow for what is called a mirror of your primary drive. This is the only hardwired systems I will use. Mirrored drives can be replaced in seconds without any computer knowledge whatsoever. Other systems, require complicated restoration and are volatile at best (when buying them in our price-range). A mirrored drive is the simplest, affordable option out there.

You can also choose a JBOD drive system where each drive is registered as it’s own drive and then use a software backup system like Super Duper or Retrospect to create your mirrored drive on whatever time table you choose.

THE OPTION DRAG

The option drag on a mac copies the entire content of a drive or a folder into whatever location you drag the file. This is the quickest way to download multiple cards at one time.

⚐ Client Sees the Image

⚑ Investigate this image or use to instruct

★ Photographer Favorite

★★ Slideshow Worthy

★★★ Portfolio Worthy

★★★★ Directed by the hand of God

★★★★★ Is there something higher?

◼ Warning: Image needs extra attention

◼ Send image to vendors (Two Bright Lights)

in case you weren’t taking them yourself...

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YOU TOO CAN TAKE NOTES!It’s easy to do!

Print out this page and take lots of notes, or better yet, just buy the workshop and play it back as many times as you like!.

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Need More? Of course you do. I continue to travel the country giving workshops. My workshop schedule can be found at www.jaredplattworkshops.com. If you have a location in mind for a workshop, please let us know. If you would like a studio consultation online or in person, I do that as well. Until we meet again in person or on the web, enjoy your new found freedom. Go out and do something important with your time.