women entrepreneurs & green deal: challenges and
TRANSCRIPT
WOMEN
ENTREPRENEURS &
GREEN DEAL:
CHALLENGES AND
OPPORTUNITIES
3RD DECEMBER, 2020
ORGANIZER: SECTOR GROUP WOMEN’S ENTREPRENEURSHIP
HOST OF THE EVENT: SECTOR GROUP INTELLIGENT ENERGY
THE CONTENT OF PRESENTATIONGREEN DEAL: POLICY FRAMEWORK FOR WOMEN’S ENTREPRENEURSHIP
About GREENiKA
Reasons for GREEN DEAL
Challenges & opportunities
MY SUSTAINABILITY WAY
1996
Opatija / Croatiasustainable tourism and event management
1998 - 2011
Xella / Ytong
international company for sustainable construction business
2011 - 2017
World Green Building ouncil / Croatia Green Building Council
green buildings and international certicifation systems by NGO
2017 - 2018
City of Karlovac
sustainable city development, smart city, green energy projects
2019
GREENiKA
sustainable buildings, circular economy, European green deal, DGNB international certification system
GREENIKA PARTNERSCHAFT’S
...AND BUSINESS NETWORK
VISION & MISSION
To implement green ideas into main national
strategies and operative activity documents
To move economy sector in Croatia and the Region
faster towards circular economy
To support all investment and other projects to
become sustainable by DGNB international
certification system
To educate wide public about circular economy,
benefits of sustainable buildings and measuring
their effects on people, environment and economy
To promote GREEN LIFE as such
WORLD’S MOST
IMPORTANT
POLICY
17 Goals to Transform Our World
The Sustainable Development Goals are a call for action by all countries – poor, rich
and middle-income – to promote prosperity while protecting the planet. They
recognize that ending poverty must go hand-in-hand with strategies that build
economic growth and address a range of social needs including education, health,
social protection, and job opportunities, while tackling climate change and
environmental protection. More important than ever, the goals provide a critical
framework for COVID-19 recovery. Read more here
WORLD’S MOST
IMPORTANT POLICY
At COP 21 in Paris, on 12 December 2015, Parties to the UNFCCC reached a landmark agreement to combat climate change and to accelerate and intensify the actions and investments needed for a sustainable low carbon future. The Paris Agreement builds upon the Convention and – for the first time – brings all nations into a common cause to undertake ambitious efforts to combat climate change and adapt to its effects, with enhanced support to assist developing countries to do so. As such, it charts a new course in the global climate effort.
GREEN DEAL:
FOCUSED
BUSINESS
SECTORS
➢ Clean&green energy
➢ Sustainable industry, production and consumption
➢ New sustainable construction and reconstructions, green infrastructure
➢ Sustainable transport
➢ Digital transformation
➢ Biodiversity, protection and restoration of ecosystems
➢ Sustainable use of resources - circular economy
➢ Sustainable agriculture and safe food chains
➢ Reduction of Co2 footprint and any pollution Actions to combat climate change
➢ Taxation and social benefits
INVEST EU PROGRAMME AS A PART OF EUROPEAN GREEN DEAL
WHAT ARE ITS BENEFITS?
SIMPLIFIED AND STREAMLINED INVESTMENT SUPPORT
JUST ONE SET OF RULES AND PROCEDURES AND ONE POINT OF CONTACT FOR ADVICE
INVESTEU WILL MAKE EU FUNDING SIMPLER TO ACCESS AND MORE EFFECTIVE
EUROPE’S NEW
FINANCIAL
POLICY
The new cohesion policy focuses on 5 investment priorities:
A smarter Europe
Green Europe
A more connected Europe
Europe with a more prominent social component
Europe closer to the citizens
INSTRUMENT NEXT GENERATION EU
The amounts available under the NGEU will be awarded for 7 individual programs, which are:
1. Recovery and Resistance Mechanism: EUR 672.5 billion (loans: EUR 360 billion, grant: EUR 312.5 billion)
2. REACT- EU: EUR 47.5 billion
3. Horizon Europe: EUR 5 billion
4. InvestEU: EUR 5.6 billion
5. Rural development: EUR 7.5 billion
6. Fair Transition Fund (JTF): EUR 10 billion
7. RescEU: EUR 1.9 billion
TTL EURO 750 billion
EUROPEAN UNION EXPENDITURE IN THE PERIOD 2021 - 2027
7 years EU budget = 1074,3
billion EURO
Next Generetion EU = 750
billion EURO
1824,30 billion EURO
Natural reseources and environment = 373,9 billion EURO
Unique market, innovations and digitalisation = 143,4 billion EURO
Cohesion, resilience and value = 1.099,7 billion EURO
COMMON PROVISION REGULATION (CPR)
One unified rulebook for 8 funds:
1. European Regional Development Fund (ERDF);
2. Cohesion Fund (CF);
3. European Social Fund plus (ESF +);
4. Fair Transition Fund (FPT)
5. European Maritime and Fisheries Fund (ERDF)
6. Asylum and Migration Fund (FAMI)
7. Internal Security Fund (FUS);
8. Border and Visa Management Instrument (BMVI)
CHALLENGES & OPPORTUNITIES
The two remaining calls of the EIC Accelerator in 2020 promote innovations aligned with the Green Deal and give an
upper hand to female entrepreneurs.
The EIC Accelerator
The EIC Accelerator (previously known as SME Instrument) is part of the European Innovation Council (EIC) pilot that
supports top-class innovators, entrepreneurs, small companies and scientists with funding opportunities and
acceleration services. The Accelerator is designed for small and medium-sized enterprises (SMEs) with radically new
ideas underpinned by a business plan for rolling out marketable innovation solutions and with ambitions to scale up.
The main purpose is to support high-risk and high-potential ideas. Selected companies receive funding – up to € 2.5
million grant or up to € 15 million equity funding - and are offered business coaching and mentoring to scale up their
innovation idea. They get extra acceleration services to connect with investors, corporates, and likeminded
entrepreneurs. The funded activities could include trials, prototyping, validation, demonstration and testing in real-
world conditions, and market replication.
CHALLENGES & OPPORTUNITIES
Green Deal – also on the agenda of SME support
The European Green Deal is the EUs roadmap for making the EU's economy sustainable and to make Europe climate
neutral by 2050. Green Deal policy areas include clean energy, sustainable industry, building and renovating,
sustainable mobility, biodiversity, sustainable food systems, eliminating pollution and climate neutrality.
The 19th of May cut off deadline of the EIC Accelerator is specifically limited to innovative ideas that align with Green
Deal principles. Applicants will be able to apply with ideas specifically concentrating on those innovations that fuel
the societal transition towards sustainability while supporting EU’s competitiveness and leadership in clean
technologies. Of the total budget for 2020, which is €819.04 million, a whopping 37% is dedicated to the call open
for the Green Deal topic!
Changing policy instruments to promote green innovation is also the focus of Interreg Europe project GRESS. The
partners work towards improving policies for SMEs' competitiveness by strengthening capacities to trigger and
support sustainable and competitive start-ups and spin-offs within the green economy.
CHALLENGES & OPPORTUNITIES
Gender Equality – EIC Accelerator supports a healthier gender balance among SMEs
Another change for the remaining calls of this year (19th of May and 7th of October) is the priority given to female entrepreneurs. More precisely, in the pool of shortlisted applications for the interviews, the EIC Accelerator aims at having at least 25% of the proposals submitted by women-led SMEs (including start-ups).
According to the European Commission 'women constitute 52% of the total European population but only 34.4% of the EU self-employed and 30% of start-up entrepreneurs' which means that 'female creativity and entrepreneurial potential are an under-exploited source of economic growth and jobs that should be further developed.' The decision to ensure a certain degree of female representation in the second round of the EIC Accelerator application process is a concrete and visible step by the EC to tackle this issue.
This challenge is also the focal point of the Interreg Europe project FEMINA which works to ensure that its selected policy instruments are integrated with measures to promote female engagement in high-tech sectors, with a focus on RIS3 sectors. One of the goals of the project is to support an increase in female participation in high-tech entrepreneurship, employment and leadership.
CHALLENGES & OPPORTUNITIES
An interesting shift of focus, an opportunity to take
The EIC Accelerator is known as a hyper competitive grant & equity funding opportunity. But, if your company
is focused on environmentally sustainable solutions and/or you are a female CEO, these changes in the
following calls might just give you the elevated chance to be successful in the upcoming application rounds.
Further information
• Visit the EIC Accelerator Website to acquaint yourself with all the application criteria
• Apply for the EIC grant or equity funding through the Horizon 2020 funding and tenders portal
• Keep track of EIC Accelerator related news and find some useful tips on how to write good proposals
at Access2EIC national contact points for innovation
• Read about the European Green Deal
GO GREEN NOW – YOU WANT MISS THE GAME!!!
Your green business!!
Educational programs
about circular economy
GREEN community, partnership
Financial envelopes for green business (grants and others)
CHOOSE YOUR
OWN PATH WITHIN
THE NEW TRENDS
Climate change & pandemic
Demografy trends
All migrations
Smart cities and homes
Circular economy
Sharing economy
Eco living stile
Living in virtuality
New working methods – digital
nomads
..........
THANK YOU FOR YOUR ATTENTION!
Snježana Turalija, CEO
+385 98 400 287