wizee / connecting brands et celebrities (english)
DESCRIPTION
Wizee Connect brands et celebrities. Join us : [email protected] / [email protected] +33140264532TRANSCRIPT
Wizee : Connecting brands & celebrities
+300 celebrities
20 Millions fans
5 Millions followers
Celebrities can post on their blog / twitter / facebook through the wizee Application
Mobile & web
application
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Sponsored posts on the facebook and twitter pages of the celebrities
Advert games, etc..
Invitation and presence of
celebrities to PR events
Organisation & invitations
Product placement on TV shows,
music and movie videos
Via Starplanner
Sponsoring, endorsment and advertising rights of the celebrities
Via Starplanner
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STAR PLANNER
The StarPlanner take into account several criteria to determine whether the celebrity fits the brand, such as the age of her fan base, the main countries of influence, social media power (number of fans facebook / twitter), actualities, and latest campaigns for other brands.
Product placement (music videos / cinema / TV Shows)
Content
Music video : « Plus rien ne m’étonne »
Product : G-Shock of CASIO
10 Millions views TV/WEB
Music video : « Avant la haine »
Product : Cosmétique CLARINS
6 miliions views TV/WEB
Brands + Celebrities :
•Sponsoring
•Partnership & Co-branding
•Images rights
1.Advertising
ENDORSMENT
EVENTS
Wizee helped a new group (Lexicon) has created a concert complety free and broadcast live. Here the report : http://wizee.fr/wizeelago
Artist and brand visibility :
Content (Social media)oNumbers of publications oFans generated etc.
Video (Online & TV)oVisibility of the brand
oView time (Seconds)
oCPM digital and TV
MONITORING
Starplanner
Relevance of the spokesman / brand
Reach and audience segmentation
Consumers pre-test
Negociation of image rights and rates
with the celebrity
HOW DO WE RECRUIT CELEBRITIES
ReFeRENCESBrands
Agencies
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MIKAËL OUTMEZGUINECo-founder [email protected]+ 33 (0)6 38 84 98 02
Phone number : + 33 (0)1 40 26 45 32Adress : 109, rue d’Aboukir Paris 75002
THOMAS PUIGSell [email protected]+ 33 (0)6 98 70 62 90
CYRIL PAGLINOCo-founder [email protected]+ 33 (0)7 60 33 13 13
ABOUT US