with the values and - plymouth marine laboratory · 2020-03-03 · #floodriskmanagement...

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1 Engaging the public with the values and benefits of saltmarshes #TeamSaltmarsh Emma McKinley @EmmaJMcKinley

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Page 1: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their

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Engaging the public with the values and benefits of saltmarshes #TeamSaltmarsh

Emma McKinley @EmmaJMcKinley

Page 2: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their

“the communication of science to the public is part of a researcher's responsibility” “Public engagement describes…ways in which the activity and benefits of higher education and research can be shared with the public. Engagement is by definition a two-way process, involving interaction and listening, with the goal of generating mutual benefit.”

Why engage?

Page 3: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their

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Twitter campaign “The Big Reveal”

Page 4: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their

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At high tide

Twitter campaign

Page 5: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their

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At low tide

Twitter campaign

Page 6: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their

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Public outreach

#TeamSaltmarsh

https://twitter.com/i/status/1026752890382233600

Page 7: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their

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Public outreach Despite some creative seawalls saltmarshes win!

Page 8: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their

6000 across the weekend

29 stands

4 days

#UnEarthed2017 trended in Scotland = beating

Pudsey

1200 school kids

Page 9: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their

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160,000 attendees

20000 across 4 days

Page 10: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their

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Page 11: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their

Enriches team building and strengthens

relationships. Supports wellbeing Engagement and outreach are an integral part

of science. Feedback is great (for morale and for evaluating

impact!) Stickers are ESSENTIAL! (as are pens……) The messier, the better! Science Communication and outreach at this

scale is EXHAUSTING but a lot of fun!

So why engage?

Page 12: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their
Page 13: with the values and - Plymouth Marine Laboratory · 2020-03-03 · #floodriskmanagement cam.ac.uk/research/news/... (Photo @JA_Tempest) CoastWEB @coastwellbeing 27 Mar Given their

@EmmaJMcKinley @RESILCOAST