with shopify launch a profitable online store · 2020. 4. 28. · dropshipping model. sourcing...
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Launch a profitable online store with Shopify
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Merchants aren’t stopping! CTO’s tweet which mentioned we are now seeing Black Friday level traffic
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During the lockdown, there was a huge surge in the number of active users on online shopping and grocery apps. We predict this trend to continue until travel restrictions and self isolation protocols are lifted in India
Source: https://www.moengage.com/coronavirus-business-impact-worldwide
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As per survey by NRF,
- 9 in 10 consumers have changed their traditional shopping habits.
- More than 50% of consumers have ordered products online that they would normally purchase at the
store
- Nearly 6 in 10 consumers say they are worried about going to the store due to fear of being infected
Businesses have two options
- Sell on Marketplaces to fulfil orders via online aggregators but pay higher margins
- Set up their own online store in order to restrict the revenue bleed (also reaping other long-lasting benefits viz. fostering brand loyalty etc.)
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Source: https://commonthreadco.com/blogs/coachs-corner/coronavirus-ecommerce#coronavirus-ecommerce-data
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Starting your own e-commerce business
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Don’t let fear prevent you from doing your job
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What I actually do
What my mom thinks I will do
What my friends think I will do
What marketing thinks I will doWhat society thinks I will do
What I think I will do What I actually do
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Business Plan
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Finding products to sell
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Print-on-Demand service
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Dropshipping Model
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Sourcing from the B2B suppliers IndiaMart, TradeIndia, Alibaba
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Other Useful Resources
● Find products to sell with Oberlo
● 12 Strategies for Finding Your First Product
● 17 Places to Look for Profitable Product Ideas
● 10 In-Demand Products That Are Trending Right Now
● 7 Online Business Ideas You Can Start from Home
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Choosing an e-commerce platform
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Questions to ask● SaaS vs your own website
● Security & Reliability
● How scalable is the platform
● How flexible is the platform
● How easy and quick it is to make changes to the website by anyone in my team?
● Is the platform intuitive?
● Does it require an ongoing maintenance?
● What kind if marketing tool and other integrations are offered by the platform?
● Can I introduce new feature or functionality in few clicks?
● Cost in short-term vs long-term
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Setting up your business
First sale to large scale
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Business and Domain name
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Let’s create your online store
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What do you need❖ Product images, photos and description
❖ Logo❖ Domain (not compulsory)❖ Payment Gateway Account
❖ Credit/Debit card
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Other Useful Resources● 11 Experts Share How to Optimize Your Product Pages
● How to Write Product Descriptions that Sell
● The Ultimate DIY Guide to Product Photography
● Customizing Your Shopify Theme: Using Images, Colors, and Fonts
● Must-Know Tips for Optimizing Your Images
● The Beginner’s Guide to Ecommerce SEO
● What Can I Do to Help My Shopify Store Rank in Search Engines?
● Keyword Research for Ecommerce from the Ground Up
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I want to outsource dev work and digital marketing of my storeVisit : experts.shopify.com
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ERP/OMS
ESP
Leading Payment providers
CRM
ERP/OMS
Social Channels
Logistics Providers
CRM
ESP
Logistics
Channels
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List of essential plugins for growth & enhancing user- experienceVisit: apps.shopify.com
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We ❤ entrepreneurs1M+ brands across
175 countries
Our mission is to make commerce better for
everyone
We are a Product company
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Local Success Stories
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Thanks!
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Resources & Tools
Confidential: For training only. Not for Public Release. Shopify Commerce Singapore Pte Ltd retains the right for final approval of all messages released to the public.
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Hatch
Logo Generator
Business Name Generator
Slogan Generator
Confidential: For training only. Not for Public Release. Shopify Commerce Singapore Pte Ltd retains the right for final approval of all messages released to the public.
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Burst
No cost
Royalty free
High quality
Thousands of photos
Confidential: For training only. Not for Public Release. Shopify Commerce Singapore Pte Ltd retains the right for final approval of all messages released to the public.
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Shopify Help Centerhttps://help.shopify.com/en
Confidential: For training only. Not for Public Release. Shopify Commerce Singapore Pte Ltd retains the right for final approval of all messages released to the public.
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Shopify Supporthttps://help.shopify.com/en/questions#/login
[email protected] | live chatConfidential: For training only. Not for Public Release. Shopify Commerce Singapore Pte Ltd retains the right for final approval of all messages released to the public.
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Shopify Compasshttps://www.shopifycompass.com/
Confidential: For training only. Not for Public Release. Shopify Commerce Singapore Pte Ltd retains the right for final approval of all messages released to the public.
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Shopify Bloghttps://www.shopify.in/blog
Confidential: For training only. Not for Public Release. Shopify Commerce Singapore Pte Ltd retains the right for final approval of all messages released to the public.
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Shopify India Facebook Grouphttps://www.facebook.com/groups/ShopifyIndia/
Confidential: For training only. Not for Public Release. Shopify Commerce Singapore Pte Ltd retains the right for final approval of all messages released to the public.