WISEWomen in IT Sharing ExperiencesKatie SmithLatana Banks

Team Members• Katie Smith • Latana Banks• Anna Hutton• Ashley Marshall• Lenore Messler• Marisa Isenberg

Project Overview

• WISE(Women in IT Sharing Experiences)is a peer mentoring group started by STARS@FSU.

• WISE works to provide women in the IT program at FSU with opportunities for professional growth, networking, and leadership through partnerships with professional women in the local technology community.

• Overall female enrollment in the IT major at FSU for the past three years averages 20%

• The number of females that graduate from the IT program has been limited to 7-10%

Project Goals

• Increase mentorship opportunities and events• Promote WISE • Establish a presence on campus• Increase membership in WISE, IT, and ICT and to create a place

where women can share experiences• Recruit women to the IT/ICT Programs• Have two events – one social and one mentor

Deliverables• Social Night (Bowling)• Goal 10-15 attendees 16 attended• Goal 50% retention tba

Deliverables

• Marketing• Improve marketing:

• Flyers• Facebook• Website

• Goal 50 Facebook “likes” 53 members in the group, 28 “likes” on the page

Deliverables• Mentor Opportunities: Women and Leadership• Thursday, July 21st 4-6pm• Goal of 30 attendees• Open to all females at FSU

• How did we market?• Facebook• Flyers• Emailed women’s organizations on campus• Emailed all females in CCI• Word of mouth

Women & LeadershipConfirmed Speakers:1. Kristen Ledlow, TV Host & Sports Anchor2. Laura Rogers, Leadership Tallahassee3. Victoria Vangalis-Zepp, Local Business Leader & CCI Leadership Board4. Rachelle McClure, VP BigFishMarket.com5. Tanya Jackson, CEO at PinPoint Results llc6. Leanne Adkins, Project Manager - TMH7. Catherine Kunst, Executive Director at Leon County Research and Development Authority & Co-founder at Beacon Biotechnology, LLC8. Stacey Getz, Director of Strategic Communications at Taproot Creative9. Rebeccah Cantley, Managing editor: Tallahassee Democrat 10. Amanda Doumanian, Public Relations Journalist, Goodwill Industries- Big Bend, Inc11. Tami Thomas, Infinity Software12. Maureen Jugenheimer, IT, Capital Health Plan

Women & Leadership

• 30 confirmed attendees• 19 maybes

Project Completions• Which goals did we accomplish?• Increase membership in WISE• Promotion • Two events

• How did we measure success?• 10-15 attendees at bowling• 30 at mentoring event• 50 Facebook likes• Have a diverse group of women

• What would we have done differently?• Marketing- find a new way to market wise• Find a way to open WISE to non-IT majors

Questions/Comments?