winning the now moment
TRANSCRIPT
![Page 1: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/1.jpg)
Winning TheNow Moment
@Tower33Digital @GaryWare @Leucadia101
/ #TheNowMoment
![Page 2: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/2.jpg)
Index01. The Question
02. Human Behavior
03. Digital Marketing
04. About Tower33
05. Q&A
![Page 3: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/3.jpg)
The Question01.
![Page 4: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/4.jpg)
Where should we eat?
The Question 04
![Page 5: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/5.jpg)
Where
The Question 05
shouldweeat?
![Page 6: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/6.jpg)
The Question 06
Whereshouldweeat?
![Page 7: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/7.jpg)
The Question 07
Whereshouldweeat?
![Page 8: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/8.jpg)
The Question 08
Whereshouldweeat?
![Page 9: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/9.jpg)
The Question 09
Whereshouldweeat?
![Page 10: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/10.jpg)
The Question 10
![Page 11: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/11.jpg)
The Question 11
People are eating out moreSpending on dining out has overtaken grocery store purchases for the first time ever.
![Page 12: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/12.jpg)
HumanBehavior +
DigitalMarketing = Winning
![Page 13: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/13.jpg)
Human02.
Behavior
![Page 14: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/14.jpg)
Humanize Brand Voice - Gain Trust By Getting Real
Human Behavior 14
![Page 15: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/15.jpg)
Self Identity - Help Your Audience Express Themselves
Human Behavior 15
![Page 16: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/16.jpg)
Human Behavior 16
Self Identity - Help Your Audience Express Themselves
![Page 17: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/17.jpg)
Gamification - Create desire for users to come back
Human Behavior 17
![Page 18: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/18.jpg)
Digital Marketing
03.
![Page 19: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/19.jpg)
Attention
![Page 20: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/20.jpg)
Attention - Local Search Optimization
Digital Marketing 20
Claim profiles across relevant local directories.
![Page 21: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/21.jpg)
Attention - Local Search Optimization
Digital Marketing 21
Consistant address across platforms.
![Page 22: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/22.jpg)
Attention - Local Search Optimization
Digital Marketing 22
Use local keywords in URLs and headers.
![Page 23: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/23.jpg)
Attention - Hashtags
Digital Marketing 23
![Page 24: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/24.jpg)
Attention - Encourage users to share experience
Digital Marketing 24
![Page 25: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/25.jpg)
Attract
![Page 26: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/26.jpg)
Attract - Grow Your Email List
Digital Marketing 26
![Page 27: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/27.jpg)
Attract - Timely Messages
Digital Marketing 27
![Page 28: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/28.jpg)
Attract - Encourage Reviews
Digital Marketing 28
![Page 29: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/29.jpg)
Delight
![Page 30: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/30.jpg)
Delight - Free Goodies & Exclusive Discounts
Digital Marketing 30
![Page 31: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/31.jpg)
Delight - Secret Menu Items
Digital Marketing 31
![Page 32: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/32.jpg)
Delight - Hug Your Haters
Digital Marketing 32
![Page 33: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/33.jpg)
Recap
![Page 34: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/34.jpg)
About Tower3304.
![Page 35: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/35.jpg)
Do Good. Be Great.“Culture doesn’t just help attract amazing people, it helps them do their best work.”
Tower33 Digital was formed by agency vets with a shared vision; world-class work is realized when culture and excellence are core to personal and professional values.
The result, world-class work paired with small business service.
![Page 36: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/36.jpg)
Strategic Direction
Digital StrategyBrand & Product Strategy
Analytics & ROI Measurements Process Development
What We DoWe help brands align their message and experience to their customer's
needs and expectations - creating personalized connections that inspire action, loyalty and advocacy.
Brand Experience
Web DesignUser Experience
Mobile ApplicationsBrand Collateral
Product PackagingVideo & Photography
Technology
Digital Marketing
Organic SearchPaid Media & Search
Social MediaEmail Marketing
Content Marketing
![Page 37: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/37.jpg)
Q&A05.
![Page 38: Winning the Now Moment](https://reader031.vdocuments.mx/reader031/viewer/2022030308/58ee40101a28ab6e668b45a7/html5/thumbnails/38.jpg)
www.tower33.digital
© Copyright 2016 Tower33 Digital, Inc.