winners circle

2www.emc.com www.cisco.com www.oracle.com

Source:

Data Networking Equipment:

Data Networking Equipment:

Systems:Systems:

Storage:Storage:

Processors:Processors:

PC Software/Operating Systems:PC Software/Operating Systems:

Relational Databases:Relational Databases:

Telecom Equipment:

Telecom Equipment:

CiscoCisco

LucentLucent

IntelIntel

IBM, Sun, Compaq, DellIBM, Sun, Compaq, Dell

OracleOracle

Microsoft Microsoft EMC EMC


Q: What do Mike Ruettgers, John Chambers, and Larry Ellison have in common?

EE CC OO


Q: …and what do their companies have in common?


: $203B

: $445B

: $238B

TOTAL $886B

Market Cap., August 16th, 2000:


Show Me The MoneyShow Me The MoneyVC Revenue ModelVC Revenue Model

• Size of the Fund

• Returns Multiplier returns generated :: capital invested

• Funds Carry% net returns the Firm keeps


Downtime is ExpensiveDowntime is Expensive

Auto Rental $36,000 Minute

Men’s Clothing 8 hours .5% Market Share

Public Utility Storm Dispatch $250,000 Hour

Stock Broker $2,000,000

Minute

Industry Average $96,000 Hour

Financial Impact of data unavailability


E-Business StumblingE-Business Stumbling

Source: Forrester Research


Four 5-hour outages = 22% Stock hitFour 5-hour outages = 22% Stock hit

Four 4-hour outages = $70M in Four 4-hour outages = $70M in new infrastructurenew infrastructure

CompanyCompany Real Cost of Business DowntimeReal Cost of Business Downtime

24 hour outage = $80M in new 24 hour outage = $80M in new infrastructureinfrastructure

Downtime = Opportunity CostDowntime = Opportunity Cost

“”

Revenue from eliminating this downtime would pay for the entire nonstop infrastructure.

Forrester Research, Inc.


E-Business Goals Drive E-Business Goals Drive Infrastructure SolutionsInfrastructure Solutions

10

SecuritySecurity

High High AvailabilityAvailability

ScalabilityScalability

Optimized Quality Optimized Quality

of Experienceof Experience

Global Reach 24x7 Global Reach 24x7

Privacy and Privacy and ConfidentialityConfidentiality

Business Business Agility Agility

Time to Time to MarketMarket

Disaster Disaster ResponseResponse

Disaster Disaster ProtectionProtection

INFRASTRUCTUREINFRASTRUCTUREREQUIREMENTSREQUIREMENTS

Business Business Continuity Continuity

Minimize Risk Minimize Risk

StorageStorage

DatabasesDatabases

Web Web ApplicationsApplications

NetworkNetwork


EnterpriseEnterpriseE-Business Evolving RapidlyE-Business Evolving Rapidly

InternetInternetPartnerCustomer

Customer CareCustomer Care Supply ChainSupply ChainManagementManagement

E-CommerceE-Commerce I-ProcurementI-Procurement

B2BB2BB2CB2C

B2B ExchangeB2B Exchange

• Everything is connected

• Unparalleled opportunities

• Agility key to survival


StorageStorage

DatabasesDatabases


NetworkNetwork

Infrastructure RequirementsInfrastructure Requirements

EnterpriseEnterpriseStorageStorage

DatabasesDatabases


NetworkNetwork

StorageStorage

DatabasesDatabases


NetworkNetwork

Tiered ArchitectureTiered Architecture

• Availability

• Security

• Scalability

• Disaster protection

• Replicable building blocks

• Redundant

• Distributed intelligence

• Standards-based


Minimize Minimize RiskRisk

Time-to-Time-to-MarketMarket

Technology Technology Expertise Expertise

PartnershipPartnership

BlueprintsArchitecture

Center

ECOstructure InitiativeECOstructure Initiative


E-Business

E-Business

Web Web PresencePresence

Web ServerWeb Server

Enterprise-Enterprise-Scale Scale

E-BusinessE-Business

ScalabilityScalability

Disaster Disaster ProtectionProtection

E-Business Evolution = E-Business Evolution = Infrastructure EvolutionInfrastructure Evolution

Evolving Evolving E-Business E-Business

Distributed, Distributed, Internet,Internet,

Non-stop Non-stop

InfrastructureRequirements

More Business-Critical

More Direct Customer Contact

More Information

More UsersE-Business E-Business FoundationFoundation

High High AvailabilityAvailability

SecuritySecurity


StorageStorage

DatabasesDatabases


NetworkNetwork

Infrastructure

Components of an Components of an E-Business SolutionE-Business Solution

RoutedRoutedFront-EndFront-End

ServerServerLoad BalanceLoad Balance CustomersCustomersInternetInternet

Every Component on Every Component on Critical Path to Achieving Critical Path to Achieving Customer SatisfactionCustomer Satisfaction

SwitchedSwitchedBackboneBackbone

StatefulStatefulFirewallFirewall

Basic ComponentsBasic Components

DatabaseDatabaseClusterCluster

Web Web ServersServers

Application Application ServerServer


www.flowers&stuff.com

Content Content CachingCaching


ECOstructure E-Business ECOstructure E-Business Tiered ArchitectureTiered Architecture

Database Cluster Database Cluster

Application Application ServersServers

OracleApplication

Server

Oracle8i

OracleParallelServer

Partner/Customer

Internet

Back-End and Middle-TierBack-End and Middle-Tier Front-EndFront-End


EMCSymmetrix

ConnectrixCelerra

PowerpathTimeFinder

SRDF Web ServersWeb Servers

Access NetworkAccess Network

Cisco Router

Catalyst Switch

Local Director

PIX Firewall

Cache Engine

Distributed Director


ECOstructure ValueECOstructure Value

E-Business Infrastructure

Product CustomerServices

System Integrators

OEM Partners

VARS

Puts a highly available e-business infrastructure within every company’s reach

Puts a highly available e-business infrastructure within every company’s reach


ECOStructureECOStructureCustomer BenefitsCustomer Benefits

ECOStructureECOStructureCustomer BenefitsCustomer Benefits

• Faster time-to-market

• Enable end-user “quality of experience” & customer retention

• Scale to meet rapidly-changing E-business requirements

• Simplify decision making and accelerate implementation

• Minimize Risk

JK


Multi-site RESILIENT Multi-site RESILIENT BlueprintBlueprint

Application specificApplication specific

Additional Blueprints Additional Blueprints and Technologies and Technologies to meet evolving to meet evolving E-Business needs E-Business needs

Announce InitiativeAnnounce Initiative

RESILIENT BlueprintRESILIENT Blueprint

Lab and Web-siteLab and Web-site

April 3rd 2000April 3rd 2000

ECOstructureECOstructure Looking Forward Looking Forward

OngoingOngoing

Application ClusterDatabase

Customers

Partners

Oracle Standby Database

Oracle Standby Database

Storage

Web Farm

Access Network

EMC SRDF

EMC SRDF

Distribut

ed Director

Cache

Engine

Access Network

Storage

Production DC

Web Farm

Standby DC

Geographically Distributed Front-End

Q3 CY2000Q3 CY2000

Fall 2000Fall 2000


“

”

The foundation of DrugEmporium.com, the leading Internet Drug Store, is built upon Oracle, EMC and Cisco technologies, a combination so strong we essentially don’t have to worry about our infrastructure—we know it is as reliable as possible.

Jim SchanzenbachChief Information Officer DrugEmporium.com


“

”

EMC, Cisco and Oracle's infrastructure expertise will help improve the ability to rapidly and reliably satisfy end-customers' e-business demands

KPMG will use the ECOstructure blueprints as a tool to help instill trust and reliability in the IT solutions of firms entering the e-business arena.

Stuart CampbellPartner-in-chargeKPMG LLP Information Risk Management (IRM) Practice


Choose Your Infrastructure Carefully!Choose Your Infrastructure Carefully!


http://www.eECOstructure.comhttp://www.eECOstructure.com

Thank You!Thank You!

winners circle

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