wikimedia foundation exec presentation june 2010

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THE STORY OF WIKIPEDIA, AND WHY YOU SHOULD HELP

WIKIMEDIA FOUNDATION

Logo.jpg 00C25593Earth 7C260FF6:WikipediaLogo.jpg 00C25593Earth 7C260FF6:

The ideal encyclopedia should be radical it should stop being safe.Charles Van Doren, The Idea of an Encyclopedia, American Behavioral Scientist, Vol. 6, No. 1

map02.png 00C25593Earth 7C260FF6:Currently used by 20% of the world.

5

RANK OF WIKIPEDIA IN TOP SITES, GLOBALLY

GoogleYahooMicrosoftFacebookWikimedia

371,000,000

NUMBER OF PEOPLE WHO READ WIKIPEDIA EVERY MONTH

over 371,000,000 visitors a month.

If it were a country it would be the 4th largest country in the world -somewhere between Indonesia and the U.S.

256

NUMBER OF WIKIPEDIA LANGUAGE VERSIONS

This is how many languages Wikipedia is in today.

Wikipedia Audience Compared With Other Information Sites

Measured using unique visitors. Data from comScore MediaMetrix.(Global Unique Visitors, in millions of users)

2007

2008

2009

2010

Wikipedia traffic in relation to other news / information resources - publicor private.

0

NUMBER OF DOLLARS SPENT ON ADVERTISING AND PROMOTION

And zero marketing dollarsNo advertisingWhile keeping it completely free for users

0

COST TO USE WIKIPEDIA

And zero marketing dollarsNo advertisingWhile keeping it completely free for users

40

NUMBER OF STAFF

And we do all of this with just 40 employees

100,000

NUMBER OF ACTIVE WIKIPEDIA EDITORS

Over 100,000 volunteer editors, from all over the world and all walks of life.

Wikipedia editors arent paid theyre passionate about sharing what they know.

They are anthropologists, geologists, sports columnists, chefs, musicians, theorists, political scientists, actuarial scientists, Michael Landon superfans, poets, laureates, etymologists, masons, anesthesiologists, bartenders, cigar aficionados, farmers, stock brokers, potters, Wu Tang Clan biographers, coders, astronauts.

Wikipedia flourished partly because it was a shrine to altruism a place for shy, learned people to deposit their trawls.Nicholson Baker, The Charms of Wikipedia, March 2008, The New York Review of Books

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Wikipedia represents a belief in the supremacy of reason and the goodness of others.Daniel Pink, The Book Stops Here, Wired magazine 13.03, March 2005

Wikipedia works because those who know the truth, or something close to it, are usually more numerous and more committed than those who believe in a falsehood.Cass R. Sunstein, Infotopia: How Many Minds Produce Knowledge, Oxford University Press, 2006

theoryofchange1.png 00C25593Earth 7C260FF6:PARTICIPATION

QUALITY

REACH

Reach

Content

Participation

Theory of Change: to increase our reach, we are focused on increasing participation & quality

Leads in to strategic plan

If Wikipedia is becoming the family encyclopedia for the twenty-first century, historians probably have a professional obligation to make it as good as possible.Roy Rosenzweig, The Journal of American History, Volume 93, Number 1 (June 2006) 117-46

How Wikipedia works animated video http://tiny.cc/swd8dHow to edit Wikipedia video http://tiny.cc/kx2dfAnother How to edit Wikipedia video http://tiny.cc/owyc9Video about Wikipedia's reliability http://tiny.cc/mzk4lFAQ for librarians http://tiny.cc/xjbd4

The ecosystem that Wikipedia lives in...

* large important popular websites like Google, Facebook, Craigslist, Yelp, YouTube* large important international non-profit organizations like the International Red Cross, Greenpeace, World Vision, Habitat for Humanity* large important cultural institutions and institutions of knowledge and learning the BBC, the Hermitage, Der Spiegel, Tel Aviv University, NASA* the free software / free culture / free knowledge movement FSF, CC, Linux

6/7/10

Click to edit Master text stylesSecond levelThird levelFourth levelFifth level

JanuaryJulyJanuaryJulyJanuaryJulyJanuaryApril

Wikipedia187.67454466408191.14999098093210.74442752737207.68167660457216.56144625797206.95157277291197.68604835292209.28456510106227.75350866279243.31200466973240.16875710283224.76234634282241.16463369013239.46816426712254.6454532423259.88458655086261.52586492896250.00323605688242.30204817576246.58740335562269.69694144091275.11661666338279.01081689928270.29657087102287.56177446816298.5300971888324.70174415417320317302295307325344345347364345370374

New York Times72.1799803960373.61869575.0574101904468.4848820770568.2252719096966.2302728818366.5342668208167.7508904698569.9586265836877.2367617052675.0742867634469.4353829223776.331041020475.3714897464978.1647478157876.2253588769877.1721898607869.7362487564870.6159118792969.4289810769373.2195065069774.1040721813874.0823562376873.4668220506985.8195873669483.9005164172287.70534884283858480818386919196101939799

CNN34.3247861007734.76389135.2029948623838.7557102760332.4441286453433.8477518398433.2806724011835.1981553570735.5984062058534.9630050072935.0495108179632.1585004336540.1001474986839.5014815479639.1569903944438.9898428781242.2793628464139.2193054310338.4986286888544.3317229655844.281162621846.2392462417751.6654168473945.1983049922859.7834327628950.8929330893950.5534280693151485354505366667589918889

BBC News22.2073924478520.9820981986820.6851100470720.3988456280421.4249402514720.4548639371720.0999804700119.5628721962620.8262145318820.6881627189520.4971012563518.0700333364220.938119468720.0663149196819.4310185671519.3604143339219.6516634282717.5455866246717.1098201843918.4842848022919.5859243695219.1782888993120.4022155198118.9421599368722.2448356270322.5381252934823.9174268633621192020181827262833272831

Merriam Webster6.332088690856.053354768826.29585382586.402223367066.281489218475.660171957564.547509119485.515669003996.256574819327.659728184787.804958581156.26927413557.771186529448.262729096258.73846118828.844517801828.633458285118.399274476467.499754644237.5620506409610.367819471059.926999636548.966263993929.3381586833510.8631325061510.880649909311.471566058021099.49171916151617171817

MSN Encarta9.7881268874710.55848311.328837908049.988724567259.9676603747910.274362075458.87961434159.0259407008311.4720265793211.959736788139.924441342148.091417907729.256678294649.6971499487810.8699415559910.912858832410.962158937699.05314325797.738648854517.71286275528.651714616369.607213325859.349835651388.123533269599.080882155210.101340731689.26080778268108.87.75.4687211111.5

National Geographic00000000006.832747199636.164158564057.864888725457.754885664267.520410387937.778846888257.566012352635.544159450385.209320276574.901743134486.152818341366.182299466115.879424845235.484377073796.178501699566.938929181127.038640572781.#NAN1.#NAN1.#NAN1.#NAN1.#NAN1.#NAN1.#NAN1.#NAN1.#NAN1.#NAN1.#NAN1.#NAN1.#NAN

Encyclopaedia Britannica4.17663695624.292702913795.010208376885.461324910396.093867677194.933841670634.918988113745.404138318927.021352797148.287071945948.085116233946.272591263776.688278773247.313726133477.439006925647.454361199318.144138820546.041322054534.371608650444.229927686655.684148504875.787195380095.069871125884.119696344814.547102817124.724155593086.3367282396416151213132124222022222322

Wall Street Journal2.601716302522.416691215322.576734614272.593480687762.547890069272.575770290942.864656439763.111030468443.828813863154.401007157234.316229572374.137484886674.429935358064.613926518364.594371765024.036839974444.101970098334.99483499945.636825076885.674201965656.996399011626.669900269246.364812072995.44471830656.143479059435.436994931235.90162628929107881010991011111013

PBS6.359807492266.2986896.237572417255.723171931555.412552340434.287694263623.910699370274.031630414154.975117723286.113191110135.188100015964.426024071585.294107158615.693906629664.999689429315.404391618695.302259886743.483483501232.862703142273.052544394344.24377757694.601569444934.617052733783.569205237224.599529624464.714005597954.849512643915433348778888

NPR2.752457248042.377844231172.434826290372.38170167682.64494015172.179382194232.215628985961.934472865112.217825013742.434530112522.563693098092.011835433.077629299122.754768593342.879443636593.200303679642.648630566762.485904586862.961013452562.988188318752.617185346753.482412432143.355992519822.622598173433.312204248842.72593307893.361949536853333334434444