why you may not need a designer (or developer)

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WHY YOU MAY NOT NEED A DESIGNER (OR DEVELOPER) Andreas Beining @beining portada.no h"p://www.fla*con.com/

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WHY YOU MAY NOT NEED A DESIGNER (OR DEVELOPER)

Andreas Beining @beining portada.no

h"p://w

ww.fla*con.com

/  

The conversation starts.

h"ps://dribbble.com

/shots/1750115-­‐Flat-­‐Browser-­‐U

I-­‐Freebie  <!--SITE GOES HERE-->

h"ps://w

ww.flickr.com

/photos/epsos/8463683689  

BUDGET?

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ww.flickr.com

/photos/3059349393/3408075836/  

HOW MUCH DOES A CAR COST?

HOW MUCH DOES A CAR COST? SKODA OCTAVIA 2006

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ww.flickr.com

/photos/enjork/5395445275  

FROZEN PIZZA

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ww.flickr.com

/photos/43358130@N02/6968429357  

FRESH PIZZA

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ww.flickr.com

/photos/jenwhalen/3085855674  

6 COURSE MEAL

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ww.flickr.com

/photos/chop_suey_stuey/8895959339  

ASK QUESTIONS

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ww.flickr.com

/photos/*melessriver/15413184953  

STEP OUTSIDE AND LOOK AT A DISTANCE

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ww.flickr.com

/photos/ronmacphotos/5575603986  

BUSINESS GOAL

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ww.flickr.com

/photos/trialsanderrors/2929744935  

ADVERTISING

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ww.flickr.com

/photos/outdoorexposurebydenise/2578691749  

BRANDING

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ww.flickr.com

/photos/gageskidmore/5440002785  

YOU'RE FIRED

I'VE GOT 99 PROBLEMS BUT A WEBSITE AIN'T ONE

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ww.keepcalm

-­‐o-­‐ma*c.co.uk/p/keep-­‐calm

-­‐and-­‐ask-­‐more-­‐ques*ons-­‐12/  

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ww.photosinbox.com

/download/em

pty-­‐white-­‐shelf.jpg  

CUSTOM DESIGN & DEVELOPMENT

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ww.flickr.com

/photos/thebokeeffect/7308566078  

How a website is made together with the client.

SALES TECHNIQUES

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ww.flickr.com

/photos/34517490@N00/4104351428  

TARGET AUDIENCE

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ww.tw

ilk.com/u/beining  

HOW DO THEY ENTER?

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ww.flickr.com

/photos/cubagallery/6646093863  

WHAT DO THEY WANT?

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ww.flickr.com

/photos/ell-­‐r-­‐brown/9276997633  

WHAT DO WE WANT?

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ww.flickr.com

/photos/imu"

oo/2678338851  

WE WANT ≠ THEY WANT

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ww.flickr.com

/photos/76377775@N05/9661115463  

USER EXPERIENCE FLOW

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ww.flickr.com

/photos/howardlake/4727110626  

And then you can actually start thinking design and development.

IDEA

FUNCTIONS

MORE SMART-PHONES SOLD THAN PCS

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ww.dinside.no/889133/selger-­‐flere-­‐sm

ar"elefoner-­‐enn-­‐pcer  

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ww.flickr.com

/photos/64683169@N00/2293963034  

MOBILE FIRST

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ww.flickr.com

/photos/didmyself/6944552233  

UX

DESIGN

DEVELOPMENT

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ww.flickr.com

/photos/pigstyave/38543187  

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ww.flickr.com

/photos/chop_suey_stuey/8895959339  

ASK THE CORRECT QUESTIONS

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ww.flickr.com

/photos/manc72/15175035234  

THE GOAL

h"p://w

ww.istockphoto.com

/photo/businessman-­‐on-­‐a-­‐w

heelchair-­‐against-­‐modern-­‐stairs-­‐20738240?st=b405629  

UNDERSTAND THE CUSTOMER

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ww.flickr.com

/photos/seegioo/4334436675  

STEP OUTSIDE

HASTE IS WASTE

THANK YOU!

http://www.slideshare.net/abeining

Andreas Beining @beining portada.no