WHY GREEN IT MAKES “CENTS”… Join Us At The 2011 GreeninfotechSummit & Get Ahead of the Curve… Attend In Person Or Via Webcast To See How CIO’s And Senior IT Executives From Leading Companies Are Cutting Costs, Increasing Efficiency & Impacting The Environment By “Greening” Their IT Function With The Effective Use Of Cutting Edge Strategies/Technologies In:

Virtualization

Cloud Computing

The Data Center

Energy Management

Smart Print Management

E-Waste

2 For 1 Special For Attendees Who Register By March 1st 2011

Don’t be fooled-Green IT is as much about the money as it is about reducing IT’s impact on the environment and growing business. (Forrester Research)

GreeninfotechSummit.com

April 28th 2011 Georgia Tech Global Learning Center Atlanta, GA

ATTEND AND NETWORK AT THE HIGHEST LEVELS!!!

Dave Cullinane, Chief Information Security Officer (VP & CPP, CISSP)

Jim Walsh Senior Vice President & Chief Information Officer

Harkareet Singh Vice Chair for EMEA, Advisory Council Global Head of Energy & Sustainable Technology Content & Operations Thomson Reuters

Dave Finn Health IT Officer (CISA, CIMA)

Angie Masini-Sloan SVP/Director IT, Corporate Procurement

Jevin Jensen Senior Director IS Technical Services

Bates Turpen SVP Global Technical Operations

Karim Abdullah Director IT Operations

Nicole Peill Moelter, Director of Environmental Sustainability, Ph.D

Ben Graham Chief Information Officer

Chris Leach Chief Information Security Officer

Michael Swetz Vice President Global Infrastructure Services

Josh Whitney Corporate Sustainability Lead, WSP Environment & Energy

Al Stanley Chief Information Officer

Thomas E. Noonan President & CEO

Randy Ortiz Director Data Center Design & Engineering

KEY

SP EAKERS

KEY

SPEAKERS

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Doing well while doing good…

• CIO/CTOs/CxOs • Directors • Strategy Directors • Business Development

Managers • Database/Data Center

Manager • Network Systems Director • VP Technology • Storage Managers • Chief Green Officer • Chief Energy Officer • Head of Environmental

Sustainability • Head of Corporate Social

Responsibility (CSR) • Head of Datacenter • IT Operations Management • Head of Facilities

Management • Senior IS Management • IT /MIS Directors &

Managers • Datacentre / Systems

Managers

REASONS TO ATTEND

• Extend your knowledge of Green IT issues and hear first hand accounts of how “Greening” the IT Function pays dividends environmentally and fiscally.

• Learn how to improve performance & maximize efficiency and reduce your carbon footprint

• Learn about the latest developments/strategies in the Enterprise Cloud, Virtualization, Energy Management and E-Waste.

• Meet some of America’s Top Business Leaders, Green Practitioners and Strategists in person and exchange experiences.

• Gain new perspectives via the Presentations, Keynote Addresses and State of the Industry Address.

• Learn from real world best practice case studies on the integration of Green IT Strategies & Technologies into daily operations and the impacts thereof.

• Meet with clients and drum up new business and cultivate valuable leads.

• Discuss emergent trends that will become standard business practice.

W H O S H O U L D A T T E N D

THE GREENINFOTECH SUMMIT

The Greeninfotech Summit is bringing together CIO’s and Senior IT Executives from Fortune 1000 Companies, Large Public Sector Organizations, Leading Vendors and Analysts. This is an opportunity to network, exchange ideas and learn about the latest developments & strategies in Green IT namely Virtualization, Cloud Computing, Data Centers, Energy Management and E-Waste.

Carbon Reduction & ICT The information and communications technology industry has tremendous potential to improve energy efficiency, cut carbon emissions, and mitigate climate change. The information age has resulted in an unprecedented explosion of ICT. To get a handle on just how big this problem is, some studies have ICT Global carbon emissions estimated to be 2% to 2.5% of world totals - about the same as the airline industry. These are frighteningly astonishing numbers being that we are just in the opening stages of this information boom. The Summit format will be as follows 1 day Conference with Plenary and Break-out sessions. Presenters are hand picked Industry Leading End User’s/Practitioners from both the Private and Public Sectors respectively.

• A mixture of formal and informal networking opportunities including a networking dinner and drinks reception

• Executive workshops • Best practice case studies • Panel discussions; Q&A sessions with some of the World’s leading

experts • One-on-one Vendor and End User meetings • Intimate networking and exhibition area

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Click Here For Directions & Parking

Click Here For Accommodations Click Here For Things To Do

W W W . G A T E C H C E N T E R . C O M

S U M M I T V E N U E G e o r g i a - T e c h G l o b a l L e a r n i n g C e n t e r

The Georgia-Tech Global Learning Center (GTGLC) is conveniently located in Midtown Atlanta only 15 miles from the World’s busiest Airport, Atlanta Hartsfield-Jackson International. GTGLC offers comfortable environments, ergonomic seating, fluorescent and incandescent lighting that is a welcome respite from run of the mill Hotel room meeting settings. There are over 8000 hotels rooms within 3 miles of the GTGLC at every price point representing all the major Hotel Chains.

Sponsorship & Exhibition Slots Are Limited Reserve Yours Now:

Call Phone: 404-865-1438 or Email: info@fidelityoneconferences.com

Figure 1Test

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SPONSORS

Teamquest- Platinum Sponsor TeamQuest is the global leader in IT Service Optimization (ITSO), helping IT organizations consistently meet IT service levels while minimizing infrastructure costs and mitigating risks. Specializing in capacity planning techniques, including analytic modeling, simulation modeling and trending, TeamQuest offers a suite of software products, called TeamQuest Performance Software.

Pharos Systems - Cocktail Sponsor Pharos helps organizations print less, reduce their printing costs, lessen their impact on the environment, andenhance their printing security. We are hardware-neutral in everything we do. We provide strategic guidance, technology, and management expertise to optimize print across your entire enterprise, no matter who's doing the printing, where they're doing it, or what equipment they're using to accomplish it. We are unique in optimizing print wherever it happens: in your offices, your computer labs and libraries, your in-house print shops, and sourced from external print providers.

Joulex- Dual Panel & Gold Sponsor JouleX is a leading innovator in enterprise networked device power management. JouleX's robust power management solutions deliver significant cost savings in the form of power usage reductions. In addition, JouleX solutions provide robust power usage reporting that enable companies to comply with carbon reporting requirements. With US offices in Atlanta, GA, and European Offices in Munich, Germany and R&D in Kassel, Germany. Visit us at www.joulex.net

1E.COM-Luncheon Sponsor Founded in 1997, 1E pioneered Green IT and advanced PC power management with the release of ground-breaking solutions like NightWatchman® and WakeUp™. That innovative approach has continued with the development of revolutionary concepts like Useful Work™, Drowsy Server® as part of our NightWatchman® Server solution and Computer Health™ as part of a unique range of industry-leading solutions designed to reduce IT costs. Headquartered in London and New York and with 14 million licenses deployed world-wide, 1100 organizations in 42 countries have trusted us to help them to work effectively, productively and sustainably. To date, our energy efficiency solutions have helped our customers save in excess of $530m in energy costs alone, cutting CO2 emissions by 4.3 million tons. Our customers are drawn from across the public and private sectors and include AT&T, Verizon Wireless, Dell, HSBC, ING, Nestlé, Microsoft, BNP Paribas, Nomura, Ford Motor Company, the US Department of Veterans Affairs and the UK Department of Work and Pensions. Our largest customers have over 300,000 seats, our smallest just 500.

Equitrac.com-Gold Sponsor Equitrac Corporation is the global leader of intelligent print management and cost recovery software for the corporate, legal, education, healthcare and financial services markets. Equitrac’s print management solutions are mission critical to all enterprises that are looking to more effectively manage their printing environments, reduce printing costs, increase security and promote environmental sustainability. The company is backed by an unmatched R&D program and is a preferred technology partner with all leading providers of multifunction devices. Equitrac has been in business for more than 30 years and has more than 23,000 customers in 40 countries. www.equitrac.com

WSP Environment & Energy-Gold Sponsor WSP Environment & Energy (WSP) is one of the world’s leading global consultancies, delivering creative business solutions to environmental, energy and sustainability issues. We collaborate with our clients to shape their sustainability strategies, improve business performance and lower operating costs. Our broad range of services covers city master-planning to corporate sustainability strategies; EHS due diligence & compliance auditing to environmental impact assessments; and greenhouse gas management to site assessment and remediation. Across the world we have some of the brightest thinkers in their fields of expertise. We have strong and diverse in-country teams, with access to a network of world-class global experts. We employ over 1,000 people across 65 offices globally. WSP Environment & Energy is part of the WSP Group plc, a FTSE 250 listed, 9,000 strong international design, engineering, infrastructure, and management consultancy.

American Power Conversion American Power Conversion provides protection against many of the primary causes of data loss, hardware damage and downtime. Founded in 1981, APC is a leading provider of global, end-to-end AC and DC-based back-up power products and services, which include surge suppressors, uninterruptible power supplies (UPS), power conditioning equipment, power management software, and DC power systems as well as precision cooling equipment, and professional and consulting services for Nonstop Networking™. APC, known for Legendary Reliability™, sets the standard for quality, innovation and support for power protection solutions from desktop systems to data center operations to entire facilities. Its comprehensive solutions, which are designed for both home and corporate environments, improve the manageability, availability and performance of sensitive electronic, network, communication and industrial equipment of all sizes.

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STRATEGIC/MEDIA PARTNERS

A Event Visit Us At www.fidelityoneconferences.com

Strategic Research Provider

Strategic Partner

Strategic Partner

Strategic Partner

www.forrester.com www.greengrid.org www.greendca.org www.cercs.gatech.edu/

Strategic Partner

Strategic Partner

Media Partner

Media Partner

www.pikeresearch.com www.aitp.org www.cloudtweaks.com www.omg.org

Media Partner

Media Partner

Media Partner

Media Partner

www.missioncritical.com www.paperlessproject.com www.csrwire.com cloudcomputing-vision.com

www.pharos.com www.justmeans.com

SPONSORS

SsSPONSORS LOGOS AND PROMOTIONAL PARAGRAPHS GO HERE

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SUMMIT AGENDA

April 28th 2011, 2011

7.30AM-8.25AM

REGISTRATION,CONTINENTAL BREAKFAST, NETWORKING & EXHIBITION

Sponsored By 8.25AM-8.30AM ORGANIZERS INTRODUCTION & WELCOME KEYNOTE PRESENTATION-GLOBAL OVERVIEW SESSION A 8.30AM-8.55AM

Opening Keynote Address:

Sponsored By Why Green IT Makes “Cents”-The Business Case for Green Computing Green IT has been slow to take off and its potential has been limited and remains greatly untapped despite a dismal financial climate over the last 3 years that shows no real signs of abating. The need to cut costs and do more with less has brought the Green IT issue to the fore. The Keynote Address establishes the business case for a Green IT strategy to be adopted”. While it makes for good PR to talk about how low a carbon footprint your Organization and your IT Function has, at the end of the day it all means nothing if there are no real bottom-line benefits to be realized. This presentation will give practical and demonstrable reasons why your CEO & CFO will welcome a solid Green IT Strategy that has environmental and bottom-line benefits/impacts.

Speaker Lance Lyttle, Assistant GM & CIO, Hartsfield-Jackson Atlanta International Airport

CLOUD COMPUTING-A BIRD’S EYE VIEW SESSION B 8.55AM-9.25AM

Master-Class Presented By . Cloud Computing’s future: The Ramifications For Business, IT And The Environment

• What is and is not Cloud Computing • The Economics of Cloud Computing-Separating hyperbole from reality • The Public Cloud and the Enterprise • The Internal Cloud • Hybrid Cloud • Virtualization-The Yellow Brick road to the Cloud • Adoption-It’s in the baby steps • Cloud Computing and the Environment

Speaker

Laura Nelson, Researcher-(IaaS, Public and Private clouds),Forrester Research

CLOUD COMPUTING’S GREEN ADVANTAGE SESSION C 9.25AM-10.20AM

Session Sponsored by A study commissioned by Microsoft and conducted by WSP and Accenture reveals that businesses choosing to run their applications through ‘cloud computing’ can reduce energy consumption and carbon emissions by a net of 30% or more, compared to using traditional on-site server rooms.

• Why the Cloud is more Energy Efficient than traditional deployment of IT within a company • The systemic impact that cloud computing may have on driving down ICT carbon emissions • The Cloud and how it reinforces the opportunity of ICT in our transition to a low carbon economy • How deployment of the Cloud can be done in a way that can also enhances business productivity • The Clouds ability to deliver business value for customers in an age where corporate

responsibility is critical to business success

Speakers

Josh Whitney Corporate Sustainability Lead, WSP Environment & Energy Nicole Peill Moelter, Director of Environmental Sustainability, Ph.D, Akamai Technologies

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SUMMIT AGENDA

April 28th 2011, 2011 MORNING NETWORKING COFFEE AND EXHIBITION

Sponsored by CLOUD COMPUTING SECURITY-CISO PANEL SESSION D 10.45AM-11.35AM

Session Presented In Partnership with Strategies for effectively overcoming/mitigating Security Concerns in the Cloud-CISO PANEL Now that we have established Cloud Computing’s “Green Advantage. It is important to also investigate the obstacles to its adoption. Cloud computing, with its myriad architectures and public and private options has raised a number of security and compliance issues. Security is a major barrier towards widespread enterprise adoption/implementation of Cloud Computing and with it the attendant energy and efficiency benefits. Our expert Panel will dive into the different security options available across multiple cloud architectures and address security issues facing the cloud today and strategies to counter these.

• The cloud isn’t just for scaling your business, but protecting it too • Building transparency and trust in the Cloud • Understanding the security risks of cloud computing and how to mitigate them • Best security practices for companies in the Cloud

Speaker Carlton Pu, Professor & Co-Dir CERCS Rsrch Ctr, College of Computing, Georgia Institute of Technology Chris Leach, Chief Information Security Officer (CISO) for ACS, a Xerox Company Dave Cullinane, Chief Information Security Officer(CISO), Ebay

CLOUD COMPUTING-COMPLIANCE Moving highly regulated industries to the Cloud. The Pharmaceutical and Financial Services Industry In The Cloud SESSION E 11.35AM-12.20AM

Highly regulated industries like the Pharmaceutical and Financial Services Industry that deal with highly sensitive personal data and also have high regulatory barriers to contend with. This makes moving to the cloud and realizing the various efficiencies outlined in the previous presentations difficult but not impossible. With Cloud Providers routinely moving data between various datacenters it can be difficult to know where the data is held, at any one point in time. This is a quick way to run afoul of HIPAA(Health Insurance Portability Act of 1996) and FDA (Federal Drug Administration) regulations. A wholesale move/migration is not sensible under these constraints.

Speakers Dave Finn, CIMA, CISA-Health IT Officer, Symantec

Getting the full value out of Virtualization SESSION F 12.20PM-1.00PM

Virtualization's ability to enable IT to reduce the number of servers needed through consolidation and the fact that it can cut costs in not only hardware and software, but also power and physical space are all welcome benefits in a time when budget cuts are the order of the day. As is often the case with IT, Virtualization technology burst onto the scene a few steps ahead of tools for effectively managing it, and now many Organizations are encountering vexing challenges that threaten to derail the benefits. To realize the full value of Virtualization IT must effectively address management issues in unique to the Virtual environment.

• Systems management challenges in the Virtualized environment and how to overcome them • Consolidated views for Physical and Virtual Servers • Access Rights • Server Availability • Security Concerns

Speakers Al Stanley, CIO, Indianapolis International Airport

Ben Graham, CIO, Metro Atlanta Rapid Transit Authority

LUNCHEON SPONSORED BY

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SUMMIT AGENDA

April 28th 2011, 2011 DATA CENTER-ENERGY EFFICIENCY SESSION G 1.00PM-1.20PM

Session Presented by Data-Center Energy Efficiency-A Call to Action Strategies for solving the Data Center Space, Power and Cooling Crunch

Speaker Harkareet Singh, Vice Chair for EMEA, Advisory Council, TheGreengrid & Global Head of Energy Sustainable Technology Content, Technology & Operations, Thompson Reuters

ENTERPRISE IT POWER MANAGEMENT SESSION H 1.20AM-2.10PM

Session Sponsored by “Enterprise IT Power Management: Getting a quick ROI? Strategies to Reduce IT Energy Consumption” As the old adage goes “What gets measured, gets managed.” This session looks at cutting edge strategies for measuring and managing IT Enterprise energy usage in the data center and beyond.

• Examining challenges and opportunities in data center energy efficiency. • Best methods for data center operators to improve their energy efficiency • Using renewable energy in data centers • The role of utilities • Importance of monitoring and measuring energy use

Moderator Speakers

Karsten Schwan, Regents Professor, Center for Experimental Research in Computer Systems (CERCS), Georgia Institute of Technology Thomas E.Noonan, President & CEO-JouleX.net

Green Data Center Panel Discussion SESSION I 2.10PM-3.00pm

Session Sponsored By and Moderated By Are “Green” Data Centers possible? What works and doesn’t, where do we focus our efforts and how do we avoid the hype? Every vendor, consultant and even owner has a “green” project or solution they talk about but behind closed doors are they real or hype? How do data center executives separate the good from the bad in this emerging space where the landscape is so new? What projects interest IT executives most and how do they assess emerging solutions? Join Derek Schwartz, founder of the Green Data Center Alliance (GDCA) and these amazing IT executives: Jim Walsh-SVP & CTO-AECOM; Randy Ortiz, Director, Direct of Data Center Design at Internap and Bates Turpen, SVP Global Technical Ops-IHG as they discuss these issues and more. PUE is it worth it? Results… Projects on the Horizon and looking into the future

Moderator Panelists

Derek Schwartz, Chairman, Green Data Center Alliance (Moderator) James T. Walsh, Senior Vice President & Chief Technology Officer, AECOM Randy Ortiz, Director, Data Center Design Bates Turpen, SVP Global Technical Operations, Intercontinental Hotel Group

AFTERNOON COFFEE BREAK IN EXHIBITION AREA

Sponsored by

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SUMMIT AGENDA

April 28th 2011, 2011 DATA CENTER-ENERGY EFFICIENCY AFTERNOON KEYNOTE ADDRESS SESSION J 3.25PM-3.55PM

Session Sponsored by And Presented With

“How Key is saving $1000,000USD per year utilizing Smart Print Strategies”

Speaker Angie Masini-Sloan, SVP/Director IT Corporate Procurement, Keybank Noel O’Dwyer, VP Marketing & Strategic Alliances, Equitrac

ENTERPRISE IT POWER MANAGEMENT SESSION K 3.55PM-4.25PM

Case Study Presented by

"Sprint Nextel-A case-study in IT Efficiency:

• How to Successfully Merge two disparate companies and additional acquisitions which employed disparate storage methodology to achieve multi million dollar cost reductions and operational efficiencies.

• Support Data Center Consolidations without adding more raised floor, and using what you have.

• Being cognizant of Corporate Social Responsibility – aligning all migration and consolidation efforts in general support of Green House Gas reduction

Speaker

Karim Abdullah, Director IT Operations, Sprint-Nextel Corp

PHAROS SYSTEMS SESSION L 4.25PM-4.45PM

Speaker Keith.M. Nickoloff, President, Pharos Systems

GREEN ICT PURCHASING AND E-WASTE SESSION M 4.45PM-5.10PM

Session Presented By Green ICT Purchasing – The Power of Consensus Standards The Environmental Benefits Calculator, an integral part of the EPEAT system, provides value for reporting on the benefits of green purchasing And how standards and purchasers can address the elephant in the room – product life extension Consensus standards drive the market by providing a measure of environmental leadership The IEEE 1680 (EPEAT) standard creates opportunities for purchasers to work with their ICT vendors to secure:

• EoL take-back for product, batteries and packaging • Extended warranty • Packaging reuse

Speakers Wayne Rifer, EPEAT Director of Standards and Conformity Assessment, Green Electronics Council

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SUMMIT AGENDA

April 28th 2011, 2011 Closing Remarks- SESSION N 5.20PM-5.25PM

Closing Remarks By

Speaker

COCKTAIL PARTY AND NETWORKING RECEPTION IN ATRIUM

SPONSORED BY

TOAST TO BE GIVEN BY KEITH NICKOLOFF

PRESIDENT PHAROS SYSTEMS

COCKTAIL NETWORKING PARTY CONCLUDES AT 6:30 PM

THIS IS PLENTY OF TIME FOR YOU TO CATCH YOUR 8:30PM FLIGHT BACK HOME. SUMMIT IS ONLY 20 MINUTES

FROM ATLANTA HARTSFIELD JACKSON INTERNATIONAL AIRPORT

In Keeping with the Spirit of the Summit We Have Eliminated Paper Based Registration To Reduce The Environmental Impact Of This Event

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