why companies shy away from paid search

20
PPC for Big Brands

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Post on 23-Jan-2018

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Page 1: Why companies shy away from paid search

PPC for Big Brands

Page 2: Why companies shy away from paid search

Companies are still Shying away from Paid Search

Page 3: Why companies shy away from paid search

But The Main Question IS

Page 4: Why companies shy away from paid search
Page 5: Why companies shy away from paid search

CONFUSED

Page 6: Why companies shy away from paid search
Page 7: Why companies shy away from paid search

It Costs Money??

Page 8: Why companies shy away from paid search

They Think Doing SEO is Enough?

Page 9: Why companies shy away from paid search
Page 10: Why companies shy away from paid search

It’s Competitive

Page 11: Why companies shy away from paid search

NOW YOU MUST BE THINKING HOW TO GET STARTED??

Page 12: Why companies shy away from paid search

Identify your Goals & Plans.

Page 13: Why companies shy away from paid search

Research and Decide the Keywords and Placements you may want to target

Page 14: Why companies shy away from paid search

Set Bids and Budgets that are Realistic

Page 15: Why companies shy away from paid search

Remember 2 Pull Reports & Optimize Frequently

Page 16: Why companies shy away from paid search

5 Reasons Why U Should Engage in PPC

Page 17: Why companies shy away from paid search

1.SEO and PPC work together

2.No minimum budget required

3.It’s measurable

4.You can compete

5.Brand awareness

Page 18: Why companies shy away from paid search

Is PPC Right for Everyone?

Page 19: Why companies shy away from paid search

Unfortunately, paid search isn’t always right for everyone.However, because it is so scalable and offers many unique testing avenuesit is a least worth a test for almost all businesses.

Page 20: Why companies shy away from paid search

Big brands could be missing out by neglecting paid search; by both visibility on the SERPs and lost sales.

Nayan Gupta