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Why CENTURY 21? Mizrahi Realty

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Page 1: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

Why CENTURY 21? Mizrahi Realty

Page 2: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

Why The CENTURY 21®

System?

Through the CENTURY 21 System, you have the opportunity and increased resources to leverage our brand name and industry leading programs to help you achieve maximum results and unlimited growth to your business.

There is a reason why we are the biggest real estate company in the world. Its professionals such as yourself that see the power of CENTURY 21 System and utilize it to its fullest potential.

Through the CENTURY 21 System, you have the opportunity and increased resources to leverage our brand name and industry leading programs to help you achieve maximum results and unlimited growth to your business.

There is a reason why we are the biggest real estate company in the world. Its professionals such as yourself that see the power of CENTURY 21 System and utilize it to its fullest potential.

Page 3: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

3

Our Brand Value Proposition

–We are a strong, vibrant and global real estate family.–We strive every day to deliver unsurpassed market intelligence and insights, and use our strengths to help you successfully buy and sell real estate.–We embrace your goals and are committed to achieving them. –Our network is your edge: –56 countries, 8,000 offices and 143,000 agents strong.CENTURY 21: The Gold Standard.CENTURY 21: The Gold Standard.

Page 4: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

4

Our History

8,000 Offices Worldwide143,000 Sales Associates

56 Countries

8,000 Offices Worldwide143,000 Sales Associates

56 Countries

1971

2007

1974

1983

1989

1998

2002

2006

First CENTURY 21 Office Opens in California

First CENTURY 21 Office Opens in California

First CENTURY 21 International Office Opens in Canada

First CENTURY 21 International Office Opens in Canada

CENTURY 21 Expands to Japan

CENTURY 21 Expands to Japan

CENTURY 21 Expands to Mexico

CENTURY 21 Expands to Mexico

CENTURY 21 Expands to China

CENTURY 21 Expands to China

CENTURY 21 Expands to Asia Pacific

CENTURY 21 Expands to Asia Pacific

CENTURY 21 Expands to Russia

CENTURY 21 Expands to Russia

10 Countries

20 Countries

40 Countries

2 Countries

5 Countries

Page 5: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

5

The CENTURY 21 System

SALESASSOCIATES

Customers

&Clients

Customers

&Clients

Brokers/Owners CENTURY 21 System

Page 6: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

6

How the CENTURY 21 System helps you achieve your goals

Business Benefits

Award Winning Training

Industry Leading

Marketing

Awards and Recognition Programs

Technology

Brand Awareness

MarketShareMarketShare

Page 7: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

Brand Awareness

Page 8: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

8

We Are A Global Brand

Page 9: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

9

What do consumers think?

2%

5%

12%

27%

49%

45%

0% 10% 20% 30% 40% 50% 60%

GMAC

ERA

Prudential

Coldwell Banker

ReMax

CENTURY 21

1%

1%

4%

11%

27%

21%

0% 5% 10% 15% 20% 25% 30%

GMAC

ERA

Prudential

Coldwell Banker

ReMax

CENTURY 21

CENTURY 21 has the highest brand awareness level when compared to any other real estate organization surveyed.

First in consumers’ minds. CENTURY 21 is the real estate organization consumers think of FIRST!

2006 Millward Brown Study

Page 10: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

10

Century 21 versus Remax

Century 21 is viewed 40X more than Remax!

Century 21 is viewed 40X more than Remax!

Page 11: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

Our Local Competitors can’t come close to the CENTURY 21

name

020406080

100

1stQtr

2ndQtr

3rdQtr

4thQtr

East

West

North

Insert local competitor statistics from www.googlebattle.com

Insert local competitor statistics from www.googlebattle.com

Page 12: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

Industry Leading Marketing

Page 13: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

13

CENTURY 21 Marketing Programs

• Our programs maximize your chances of success by…

– Generating leads

– Creating Preference for the CENTURY 21 Brand

– Increasing consumer interest and satisfaction

– Enhancing customer retention

– Helping you differentiate from your competition

– Increasing listings and sales

Page 14: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

14

National Advertising

Page 15: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

15

Local Advertising

Page 16: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

16

Real Estate Search Engines

Page 17: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

17

Preferred Client Club

All This For Just $8 Per Year

Personalized Welcome Letter

Personalized Bi-monthly Magazine

Personalized Spring and Fall Postcards

Page 18: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

18

eNewsletters

FREE!!!FREE!!!

Page 19: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

19

Property Marketing Solutions

Page 20: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

20

Personal TV Advertising

Page 21: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

Technology

Page 22: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

22

Century21.com

Page 23: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

23

21Online.com

Page 24: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

24

Property Slideshow

Page 25: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

25

Build Your Own Web Site

Page 26: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

26

The CENTURY 21 Lead Router Product

1. ConsumerInquiresOnline

LeadRouter Process

2. LeadRouter Finds Agent

by Cell Phone

4. SoftwareRequires

AgentAccountability

5. Managersand Brokerage

Monitor AllLeads

3. AgentContacts

Lead fromAnywhere

Page 27: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

27

Global Referral Network (CGRN)

• Web-based referral management tool that connects nearly 6,000 activated offices

• No activation fees• No software purchases• Free automatic upgrades• Guaranteed referral fees

The CENTURY 21 Global Referral Network allows you to access over 100,000 CENTURY 21 professionals worldwide!

Page 28: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

Award Winning Training

Page 29: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

29

Award Winning Training

Page 30: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

30

Training for Associates at All Levels

• Sales Skills– CREATE 21– Advanced Real Estate Skills (ARES)

• Coaching and Accountability– BLAST!– Productivity Enhancement Process (PEP)

• Niche Markets & Specializations– Fine Homes & Estates– New Home Sales– Mature Moves– Commercial Brokerage

• Designations– CGRN Sales Associate– Accredited Buyers Representation– Residential Finance Specialist

Page 31: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

Business Benefits

Page 32: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

32

Healthcare

Two Programs with 5 Plans (Major & Limited Medical)

• Available to Sales Associate and Employees

• Enrollment via Phone, Website, and Onsite

• Enrollment available year round to “New” Agents and W2s

Page 33: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

33

National Discounts

• Up to 70% Savings Off Catalogue Pricing

• Free Retail Connect Savings Card

•Up to 12% off on dell.com

•Customized personal advertising•Affordable - $349 gets you an ad ready for air

•6% discount•25% discount on accessories

•Up to 50% off competitor pricing

Page 34: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

34

Virtual Tours

Page 35: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

Awards and Recognition Programs

Page 36: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

36

Awards and Events

Page 37: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

37

Top Agent Retreat

2008 - CHICAGO2008 - CHICAGO !! !!

Page 38: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

CENTURY 21 System’s Value Added Services

Page 39: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

39

Additional Real Estate Services

Page 40: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

Community Involvement

Page 41: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

41

Giving Back To The Community

To Date CENTURY 21 Has Raised Over $91,000,000

For Easter Seals

To Date CENTURY 21 Has Raised Over $91,000,000

For Easter Seals

1979

2007

1984

1989

1994

1999

2004

Easter Seals SelectedAs Primary Charity

Easter Seals SelectedAs Primary Charity

$6,000,000 Raised In TheFirst 5 Years

$6,000,000 Raised In TheFirst 5 Years

$20,000,000 Raised In TheFirst 10 Years

$20,000,000 Raised In TheFirst 10 Years

$47,000,000 Raised In TheFirst 15 Years

$47,000,000 Raised In TheFirst 15 Years

$62,000,000 Raised In TheFirst 20 Years

$62,000,000 Raised In TheFirst 20 Years

$76,000,000 Raised In The First 25 Years

$76,000,000 Raised In The First 25 Years

Page 42: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

Transitioning into CENTURY 21

Rest assured that we will help you in your transition with your business and your assimilation into the office.

With different programs and guides to help you every step of the way, CENTURY 21 will ensure a seamless transition into the system.

Rest assured that we will help you in your transition with your business and your assimilation into the office.

With different programs and guides to help you every step of the way, CENTURY 21 will ensure a seamless transition into the system.

Page 43: Why CENTURY 21? Mizrahi Realty. Why The CENTURY 21 ® System? Through the CENTURY 21 System, you have the opportunity and increased resources to leverage

Thank you!


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