why blogging won’t give you leads?
TRANSCRIPT
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• A new blog is created every half a second
• In 2014 there were 152 million blogs online
• Blogging alone generate 67% more leads than companies who haven’t discovered blogging
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Did you know…
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Not all the businesses have the research and resources to do it right!
But…
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What NOT to do when starting a blog
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Ask these initial questions:
• Is your industry oversaturated in terms of blogging? How can you be different?
• Is there any niche markets open
for your content?
• Is your industry still new to
the concept of blogging? Can it be a benefit?
1. Start without strategy
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• DON’T forget… CONTENT PROMOTION!
• It’s all about putting your content in front of the right audience at the right time.
2. Spend too much time on content creation
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• Producing irrelevant content
• Lack of originality
• Boring blogs
• Lacking of imagination
• Failing to tell a story
• Focus on quantity over quality
• Only writing about your company, products and services
3. Low Quality Blogging
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• Constantly pushing sales messages pushes your readers away!
4. Blogs that scream, ‘I am here to sell!’
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• Not hiring a professional is a costly mistake
• A professional blogger will save a tone of time, a lot of cash and keep your content of high quality
5. Not hiring a professional
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