why big data is the foundation for digital transformation ?
TRANSCRIPT
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Why Big Data is the foundation for Digital Transformation?
Koray Sonmezsoy
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+What is Digital Transformation ?
Digital transformation refers to the changes associated with the application of digital technology in all aspects of human society -Wikipedia
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+Digital is everywhere already
• Business Intelligence
• Content
• IaaS• PaaS• SaaS
• Social • Enterprise
• Mobile Devices
• Wearables • IOT
Devices Channels/Platforms
Data Cloud
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+What is Big Data ?
Big Data is a trend not a single technology.
Big Data has three key common identifiers: Volume,Velocity and Variety.
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+Where does big data come from?
Source: IBM Big Data And Analytics Hub
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+Global Media Use
Source: “Digital, Social and Mobile in 2015 report”, We Are Social. Net
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+Social Media Use
Source: “Digital, Social and Mobile in 2015 report”, We Are Social. Net
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+Bigger and Bigger Data
90% of data in the world today has been created in the past two years (Source: IBM)
Even more and increasing number of new sources of data with variety, velocity and volume are on the horizon
IOT, Wearables,Smarthomes,Health,M2M, AI and more
40% projected growth in global data generated per year (Source: McKinsey)
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+Conclusions
We are all part of digital transformation
We will keep growing with digital world as well as the volume of Big Data
Big Data will continue to be a key driver for innovation, productivity and competition
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Bonus materials
Koray Sonmezsoy
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+How much data is generated in social media in 1 second ?
Source: “digitalinformationworld.com – Social Media in Real-Time