why 5g? -...

81
Why 5G? for Spectrum Futures 2017 Bangkok, Thailand by Gary Kim [email protected] 1

Upload: others

Post on 05-Oct-2019

5 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Why 5G?

for Spectrum Futures 2017Bangkok, Thailand

by Gary [email protected]

1

Page 3: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Mission Statement

Page 4: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Where is the Value?

● Products/services become features● as telecom becomes part of the internet ecosystem● Value migrates elsewhere

Page 5: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Replace Half of Revenue Every 10 Years

source: Turk Telecom

Page 6: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Value of “Access” Drops 50% in 5 Years

source: AT Kearney

Page 7: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

5G = Value Shift to Non-Human Revenue Growth

telco2research

Page 8: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Impact of Private Networks

* 70% of traffic on Latin American routes* 33% of traffic on Pacific routessource: TeleGeography

Page 9: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

5G Can Help Restore Value

9

Page 10: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

What the Data Shows

10

Page 11: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Value is the Heart of Business Model Change

source: Creative Connectivity

Page 12: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Connecting the Unconnected Creates Some Issues

source: Informa

Internet access = dumb pipeIf everyone connected, everyone can use OTT

Page 14: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Need is Not Obvious, in Most of Asia

source: GSMA

Page 16: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

ARPU is Falling

source: techneconomyblog

Page 17: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Business Model is the Issue

source: Canonical

Page 18: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Challenge: “Free” or “Near Zero” Pricing

source: Cisco

With internet, people expect everything to be free

Page 21: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Growth is the Issue

source: ITU

Page 23: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Look at the Top Line

source: Strategy Analytics

Page 24: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Profit is an Issue

source: Strategy Analytics

Page 27: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Mobile Networks Also Have Life Cycles

source: Telegeography

Page 28: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

All Telecom Products Have a Life Cycle

Page 31: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

What is 5G?

31

Page 32: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Orders of Magnitude Changes

source: Nokia

Page 33: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

The Next Generation Air Interface

source: source: mobirank

Page 34: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Orders of Magnitude Difference

source: gsmaintelligence.com

Page 35: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Many Related Advances...

Virtualized Core (NFV, SDN)Virtualized Edge (Slicing)Small Cells (Backhaul dominates cost)Use “any spectrum” (below 2 GHz, Millimeter)Aggregate licensed and unlicensed spectrumMillimeter wave capacitySubstitute for fixed networkDesigned for new use cases (IoT)

Page 36: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Orders of Magnitude Will be Needed

source: Nokia

Page 37: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Capacity Scarcity Has Been the Norm

Page 39: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

From Scarcity to Abundance

source: internetprovsechny.cz

Page 41: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

What Happens When Supply Increases?

source: Strategy Analytics

● App providers become access providers?● What happens to “value,” retail price of access?

Page 43: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Key Attributes

● 1-10Gbps connections● 1 millisecond end-to-end delay (latency) ● 1000x bandwidth per unit area ● 10-100x number of connected devices● 99.999% availability● 90% reduction in network energy usage ● Up to 10-year battery life● M2M device support

Page 45: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Virtual, Small Cell, Aggregated Spectrum

source: gadgetbytenepal.com/

Page 46: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Small Cells, MIMO, mWave are Complementary

source: Qorvo

Page 49: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Battery Life, Cost are Key for Many IoT Apps

● unattended operation● low device cost● low access cost● long battery life● low bandwidth● low latency

Page 53: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

How do we get to 5G?for Spectrum Futures 2017Bangkok, Thailand

53

Page 54: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

New Air Interfaces Every Generation

source: http://pubs.sciepub.com/ajeee/3/2/1/

Page 55: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Evolution from 4G: Aggregation

Page 57: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

New Era of Licensed/Unlicensed Spectrum Use

source: www.researchgate.net

Page 58: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Spectrum Aggregation Key: Licensed, Unlicensed

source: Qualcomm

Page 59: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

New Ways of Using Spectrum...

source: Qualcomm

Page 60: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Orders of Magnitude Performance Improvements

source: www.androidauthority.com

Page 61: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Spectrum Sharing

● Citizens Broadband Radio Service ● TV White Spaces● Licensed Assisted Access● Licensed Shared Access

Page 64: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Build on Advanced 4G...

Page 65: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Path to 5G Goes Through 4G Advanced

Page 66: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

5G Uses 4G Advanced Investments

Page 67: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

IoT is the Big Upside

67

Page 68: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Early Movers: U.S., China, Japan, South Korea, UK

source: Ericsson

Page 70: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Internet of Things App Adoption, Existing Users

source: Inmarsat

Page 71: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

5G IoT is a Business Model Revolution

source: www.gsmaintelligence.com

Page 72: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Partners Likely Necessary

source: www.gsmaintelligence.com

Page 73: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Infrastructure Sharing Might be Necessary

source: www.gsmaintelligence.com

Page 74: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Regulator IoT Issues

Page 75: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

5G First Mobile Network for Non-Human Apps

source: i-e link

Page 77: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

5G = IoT = Enterprise Apps, Many Verticals

source:Qualcomm

Page 79: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

Both Evolutionary and Revolutionary

• Evolutionary– MIMO– small cell– spectrum aggregation– virtual networks

• Revolutionary– millimeter wave for consumer apps– Orders of magnitude increase in capacity– Driven by enterprise users, apps– Revenue growth from non-human users

Page 80: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

5G = Business Model Change = Move Up the Stack = Create New Value

source: Comcast

Legacy revenue was 89% of total in 2008; 51% in 2016

Page 81: Why 5G? - 1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com1109wu1wibuvhcjukfcngz6g-wpengine.netdna-ssl.com/wp-content/uploads/... · Products/services become features as telecom becomes

THANK YOU