Which Digital Marketing Channels are Right for You?

Hello!I am Evan JanuliI am here because I love to give presentations. You can find me at @username

Let’s talk

about the big thing

What is marketi

ng?

You can’t sell anything if you can’t tell anything – Beth Comstock (GE)

Make your marketing so useful people would pay for it – Jay Baer (Marketing Consultant)

A brand is no longer what we tell the consumer it is – It is what consumers tell each other it is – Scott Cook (eBay)

Do or do not; there is no try – Yoda

Think like a consumer, not a marketer

CPCs are 47% less on mobile than on desktop

Instagrammed 3 photos14 likes and counting

Already lost 52

minutes of epic

road trip

Using mobile device to solve problem, not find a brand

The most expensive state for car insurance is New Jersey

The least expensive state for car insurance is Ohio

Local Behaviour

WHAT WORKED WELL IN THE PAST…

MIGHT NO LONGER WORK

TODAY

“ Let’s Play!

When do consumers buy

our product

s?

PurchaseWants Needs

Social Ads

Which platform to use?

Don’t always do hard-sell. Consumers are easy to get tired of promo.

Building engagement. Gaining emotional bond with the audience.

Content Marketi

ng

Content never dies!

Native Ads is proven to be effective

Creating “Word of Mouth”

Deals Site

Seize the moment!

Do the hardest sell ever!

Make it as tempting as possible!

Email Marketi

ng

Very personal.

The product is just right for you.

Don’t be a robot, be a human!

BannersImage speaks well than words.

Less word, better work

Creating “Word of Mouth”

There is no right or wrong in marketingYou just know what works and what doesn’t work.

Let’s plan your

suitable marketin

g channels

Thanks!Let’s Discuss!You can find me at @username & user@mail.me