Solutions are the death of a product design. Learn how a growing internal team helped to disrupt a large, product-focused organization with design, not only through educating product owners, but also including them in the exploration to define problems instead of solutions. A small but growing internal design team within a large product-focused organization has had a strong, strategic voice in the development process of our companyās client-facing products. Instead of making cosmetic changes to old, unvetted solutions, we challenged our team to find problems that needed solving in order to create a better overall product. We introduced research methods, design studio, and rapid prototyping into our colleaguesā vocabularies early and often. Even through a series of discouraging review sessions and a multitude of poorly worded email critiques, our team came to trust and understand that our design strategy got us to the heart of our usersā needs. I talk processāthe team, communication, and validating big questions and ideas; failuresāmismanaged Agile processes and unactionable critique; and how we are moving onward and upwardāteam sketching sessions and other design studio methods, communication improvements, and productive sprints. Presented at IA Summit 2014.