what's in an asset
TRANSCRIPT
Whats In an Asset?
Intangible Assets 101
Your business has many assets, or things that hold value. Profit is an asset, as is real estate that you own, company cars, and other resources. These are all easily seen and identified.
Some assets in a business cannot be seen-- those are known as intangible assets
Intangible Assets
Resources that add value to the business organization that might not be visible or easily identfified.
Intangible Assets
Trademarks, copyright, noncompete agreements
Customer lists, relationships
Artistic works: books, music, pictures, movies, television shows
Patents, licenses, trade secrets, intellectual property
Intangible Assets: Categories
Intangible assets are generally lumped into the following categories:
Contract-based assets
Artistic-related assets
Customer-related assets
Marketing assets
Trade secrets/Intellectual property
Determining Value
Tangible assets are easy to value
Intangible assets take a little more investigation. Determining the value of a non-physical entity can be a challenge.
Determining Value
Intangible assets are important to the overall value of your business.
Without accurate valuation, you could be wrong about your entire businesss worth.
Determining Value
The best option is to utilize professional consulting services.
Consultants know all about business valuation, including how to determine values for intangibles.
Its hard to put a price on a concept or idea, but it is necessary to get an accurate picture of business value and to ensure that an organization is aware of what it is worth.
To learn more about business valuation & assets. Visit the given link: www.cbs-cbs.com/business-valuation-services
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