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Alternative Metrics: what’s all the Tweet about? Anthony Stevens Manager Academic Library Services All images used in this presentation are in the Public Domain, unless attributed

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Page 1: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2

Alternative Metrics:

what’s all the Tweet about?Anthony Stevens

Manager Academic Library Services

All images used in this presentation are in the Public Domain, unless attributed

Page 2: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 3: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2

Alfred Hitchcock’s ‘The Birds’ [poster]; 1963, Copyright Universal Pictures. Viewed 10/5/2017 at

http://collider.com/the-birds-remake-lands-director-diederik-van-rooijen/

Goals &

Own Resources

Environment

Available Tools& Services

Page 4: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2

Research

Outputs

Repository

UniSA staff

homepage

ORCID Goals & Own

Resources

Environment

Available Tools &

Services

Page 5: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2

What’s my budget?

Keep up-to-dateTime

Digital skills

Attract funding

Find collaborators

Gain employment/

promotion

Increase ‘impact’

Reach

• researchers

• professionals

• policy makers

• industry

Goals & Own

Resources

Environment

Available Tools &

Services

Page 6: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2

Goals & Own

Resources

Environment

Available Tools &

Services

Page 7: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2

Morell, V & Laman, T; (2010); “Build It and They Will Come: Bowerbirds”;

National Geographic Magazine; July 2010, p. 88.

Twitter

Facebook

The

Conversation

Blogging

Australian

Policy Online

Page 8: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 9: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 10: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 11: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 12: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 13: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 14: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 15: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 16: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 17: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 18: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 19: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 20: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2

Butler, S 2009, Macquarie dictionary, 5th edn, Macquarie Dictionary Publishers, Sydney, p. 188.

Online ‘micro-blogging’ service which allows

users to “tweet”: Post a short message of 140

characters or less

Twitter: “to utter a succession of small tremulous

sounds, as a bird”… “a state of tremulous

excitement”.

Page 21: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2

Twitter Usage: Company Facts; 2016; Viewed 15/05/2017 at: https://about.twitter.com/company

313M Active

Monthly Users

1B/monthUnique visits

to sites w. embedded

Tweets

40+ Languages supported

82% Active

users on mobile

All numbers

approx. at 30/6/16

79%

Accounts outside of the U.S.

Page 22: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 23: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2

Hashtags

• Use # before a keyword/phrase in

your tweet (EG: #bodyinmind)

• Do NOT add spaces or

punctuation to a hashtagged word

• Aim for 1 or 2 hashtags per tweet

• Click a Hashtag to see other

tweets using that tag

Translation

• Look for a globe icon located in

the tweet

• Click the tweet to expand and see a translation below the original

Page 24: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 25: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2

Paid promotion

service

Best times to Tweet: Mon - Fri 12, 3, 5 or

6pm

Prioritises formats you like

Popular content

promoted

“In case you

missed it”

Pushes content

from your location

Page 26: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 27: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 28: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 29: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
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@SansomIst

Why?

• Demonstrate the influence of research

• Increase Altmetrics

• Showcase Sansom Institute of Health research

How?

• Join twitter

• Follow @SansomInst

• Tweet and retweet!

Page 31: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2
Page 32: What’s all the Tweet about?...Hashtags •Use # before a keyword/phrase in your tweet (EG: #bodyinmind) •Do NOT add spaces or punctuation to a hashtagged word •Aim for 1 or 2

Library-Health-Team

@unisa.edu.au

Happy

Tweeting!


#ELTchat - Hashtagged Conversations & Continuous Professional Development through Social Networking

TWEET! TWEET! TWEET!

PowerPoint Presentation€¦ · #Brands #Shouldn't #0veruse #Hashtags Average interactions per Faceboak post, by number Of hashtags included. 1 to 2 hashtagS 3 to 5 hashtags

Twitter hashtags netlitwebinar10_7_11

Hashtags Advanced

An Algorithmic Approach to Trending Tweet Prediction and ... · detection algorithms for predicting topics and hashtags that will soon trend, and develop a method of recommending

- University of Delaware Web viewShantel Campbell, Andrea Diorio, ... When you click on a hashtagged word in a tweet, ... Last modified by: Laura

Making Hashtags Talk

Tweet Tweet Tweet Twitter

#Hashtags For Business

Social Media for Social Good · Digital and Content Strategist with YWCA Metro Vancouver ... HASHTAG: Hashtags assign a topic to a Tweet. So, for example, Tweets that contain #ElderAbuse

Hashtags & friends

Uncovering Social Links Through Stochastic Point …...2 The Problem (a) Twitter Tweet 1 Tweet 2 Tweet 3 Tweet 4 Tweet 5 Tweet 8 Tweet 6 Tweet 7 Tweet 9 Tweet 1 Tweet 2 Tweet 4 Tweet

Twitter Module 3 - VisitEnglandTwitter Module 3 Online Marketing Toolkit 1 Use a mix of different types of tweet to engage with your potential audience TOP TIP Types of tweet, #hashtags

Hashtags for Fundraising

Popularity in #Hashtags

We Can Learn Your #Hashtags: Connecting Tweets to Explicit ...dbgroup.cs.tsinghua.edu.cn/wangjy/papers/ICDE14-hashtag.pdf · hashtags play an important role in tweet retrieval, event

Tweet tweet #nwn

Hashtags - How to engage with your audience one tweet at a time - BDI 10/15/13 Financial Services Social Business Leadership Forum

Tweet! tweet! tweet! getting started on twitter

Future Medicine | Home · Web viewUsing appropriate hashtags or @mentioning you/your co-authors, institution, funders, etc. is a great way to increase to discoverability of a tweet

BENCHMARKING TWITTER HASHTAG USAGE AT MEDICAL …...Radian6 (Salesforce.com, San Francisco, CA); tweet/retweet volume and total reach were recorded. Results: Hashtags were utilized

Tweet tweet

All About Hashtags

HOE WERKT TWITTER? · Als u dat heeft gedaan drukt u op tweet. Wat zijn hashtags? Hashtags zien er zo uit: # Wat zijn #hashtags? Voorbeeld. Tips! Tip 1: Let op wat u twittert! Tip

#ELTchat - hashtagged conversations and CPD through social networking

Hashtags on instagram

Edudemic twitter-hashtags

CURRENT HASHTAGS

 · Tweet Tweet Tweet Tweet Tweet Tweet Tweet Tweet Tweet Tweet Tweet Tweet TODAY Updated 14:441ST I June 5, 2013 INDIA In With Home News India Videos Photos

Consumer Show & Open House Best Practices · #HASHTAGS Easy to tweet out, share on Instagram, and post on Facebook; hashtags are fluid throughout social media and all online platforms

Introduction to Hashtags

Hashtags Made Simple

Like, Tweet, Pin: A Guide to Growing Your Library’s Social ...€¦ · Average increase of 2 likes per month ... Follow other libraries, campus centers, etc. Use hashtags: #BearsBooks

7 Medi-Cal Transitions Social Media Tool Kit FINAL...Getting Started #Hashtags Twitter: No more than 3 #hashtags per tweet.Recommend including 1-2, ideally weaved into tweet messaging