what your website needs to sell ebooks (techtownebooks)
DESCRIPTION
This slideshow is used to help participants understand how to get traffic into their websiteTRANSCRIPT
What Your Website Needs to Sell Ebooks
•BOOKSTORE
•PERSONAL COMMERCE
•BLOG
Bookstore
• Listing all Books, Types, Genre, Categories
• Helps Readers to get to you
http://sylviahubbard.com/books
• Offer bundles and specials here.
Personal Commerce
• Paypal
• Payloadz
• GoogleCart
Blog
• Keep It Updated
• Post 52 Times A Year
• Make sure you are using a subscription service even though you have RSS or newsletter services.
• Use Categories and Tags to Increase Visibility.
Other Internet Marketing Tips
• BUY A DOMAIN NAME!
• Put Your Domain name in your email signature “Highlighted.”
• Comment on Other Sites/Blogs
• Google Alert Your Name, Author Platform and even your book title.
• Join Social Network Works.
Social networks
•Facebook is visited more times than Yahoo Mail. Hint Hint…Do a fanpage! Much more productive!
•YouTube gets over 24hours of videos uploaded to it’s site every hour
•Ning is one the fastest growing niche social sites.
•Twitter is mandatory if you want to sell books and reach your readers directly.
Social Network Reminders
• Be Sociable. “Buy My Book” all the time turns people off
• Send Simple reminders to visit your bookstore. Find niches or days to celebrate and send them to the site.
• Synergize, Retweet & Share!
More Internet Marketing
• Comment on other blogs • Visit other people’s sites and leave a guest
comment • Guest post on other blogs. • Article Market • Have videos on your site. • Have PowerPoint presentations • Audio.
7 Factors on Generating Traffic to
Your Weblog
Understanding the How, When, What and Who In
Order to Create More Visitors to Your Website
PRESENTED BY
Sylvia Hubbard Related Websites• SylviaHubbard.com• MotownWriters.com• WritersGuide2InternetMarketing.com
• AAELN.com• LoveABlackWoman.com
Traffic Trouble?
No Traffic Troubles!
Monitoring Your Traffic
• Important for the success of getting more traffic!
• Know the source of how people are finding you!
• Use Sites:– Wordpress– Feedburner– Google Analytics
How Do You Get Traffic?
There are Many Valid Sources of Traffic
The ‘Best’ Source of Traffic Varies from Niche to
Niche
Different Sources of Traffic
Will monetize differently
See Animation of this picture at: http://www.wired.com/special_multimedia/2008/ff_secretlife_1602
Traffic Patterns Change over the life cycle of a blog
Bloggers should be open to different approaches
Too many Eggs in One Basket Can Be Dangerous
•Changing Technology opens up more roads to bring new traffic in site ALL the time!
•Google and other search engines are always adjusting their algorithms.
The Importance of Personality and Being Yourself
Know Thy Self!
The better you understand yourself, the better you can understand what works best
in bringing traffic to your site.
•Share A Unique Concept
Be Genuine
•Go Off The Charts•Be Genuine
•Don't be Afraid of Change
•Be Genuine
REMEMBER!
There is no wrong or right way to generate traffic
for a blog
Don’t Forget To Purchase Your Book!
INTERNET MARKETING FOR WRITERS &
BUSINESSES!
AVAILABLE @
WWW.AMAZON.COM
(PAPERBACK)
WWW.SMASHWORDS.COM
EBOOK
Connect To The World, Sell Your Products & Services & Use Technology to Make More Money!
