what you need to know about event technology
TRANSCRIPT
event technology:Strategy and Trends – What You Need to
Know
@lizkingevents #mace13
• Owner of Liz King Events• Co-Founder of
PlannerTech Event Technology Showcase
• Event Tech of the Week• Event Alley Radio Show• Power Branding Online
Class Series
Liz King@lizkingevents #mace13
[strategy first]
@lizkingevents #mace13
@lizkingevents #mace13
[targets]• Evaluate the
good. (and the not-so-good)
• Envision the ideal.
• Take a dose of reality.
• Write it down, and make it measurable.
@lizkingevents #mace13
[audience]@lizkingevents #mace13
[gadgets]@lizkingevents #mace13
The LKE T.I.P
Goals
@lizkingevents #mace13
The LKE T.I.P
Goals Identify Audience
@lizkingevents #mace13
The LKE T.I.P
Goals Identify Audience
Consider Experience Levels
@lizkingevents #mace13
The LKE T.I.P
Goals Identify Audience
Consider Experience Levels
Target Product
Integrations
@lizkingevents #mace13
The LKE T.I.P
Goals Identify Audience
Consider Experience Levels
Target Product
Integrations
Support Plans
@lizkingevents #mace13
The Evolution of Event Technology
@lizkingevents #mace13
[trends]
@lizkingevents #mace13
[create picture perfect moments]@lizkingevents #mace13
[capture videos]@lizkingevents #mace13
[capture videos]@lizkingevents #mace13
[capture videos]@lizkingevents #mace13
TOUT
[capture videos]@lizkingevents #mace13
[multi-use apps]@lizkingevents #mace13
[multi-use apps]@lizkingevents #mace13
@lizkingevents #mace13
[leveraging your smart audience]
Embrace the Einsteins in your audience
@lizkingevents #mace13
@lizkingevents #mace13
[aggregate everything]@lizkingevents #mace13
[aggregate everything]@lizkingevents #mace13
@lizkingevents #mace13
SPLASH THAT
@lizkingevents #mace13
[one stop shopping]@lizkingevents #mace13
@lizkingevents #mace13
We’re working with 30+ event planners to create a revolutionary new software product for event planning.
In working with them, we’ve discoveredsome major pain points that affect allevent planners, large and small.
@lizkingevents #mace13
We are bringing all stakeholders in the event planning process in to one feed.
Discussion and collaboration happen seamlessly.
Review phone calls, emails, faxes and even text messages in one place.
Communication
@lizkingevents #mace13
We are creating innovativetask management features for event planners.
Easily delegate tasks to suppliers, sponsors, team members or any contact.
Prioritize your tasks, set critical path dates andtackle your task list more effectively.
Task Management
@lizkingevents #mace13
We believe your event management should go where you go...
If you can touch it,you can plan on it.
Mobility
@lizkingevents #mace13
Event planners have to juggle a lot of logistics.
We provide tools to make logistic management a much smoother andsimpler process.
Focus on the items that need your attention,delegate where it makes sense and even formulate your plan of attack.
Logistics
@lizkingevents #mace13
Our product will be launching in beta form in March 2013.
To learn more, please visit www.onelobby.com and sign up to our mailing list!
@lizkingevents #mace13
[social tracking/ROI]@lizkingevents #mace13
HOOTSUITE
[social tracking/ROI]@lizkingevents #mace13
[social tracking/ROI]@lizkingevents #mace13
CROWDBOOSTER
@lizkingevents #mace13