what makes you creative?
DESCRIPTION
Creative submission as part of the 2012 Ogilvy Associates Program applicationTRANSCRIPT
CREATIVE
ogilvy
or
just-a -Louie, Just-another,
lets find out
Alex Justin Louie Native San Franciscan Photo [digital & Hipster] enthusiast Lifelong Foodie & Traveler
Senior @ Santa Clara University
Marketing Major entrepreneurship
studio art minors &
Pastel Film
Ceramics
Any & all
China Hong Kong
Japan Korea
Macau Taiwan
Vietnam
but wait
you attend
B- School
B- School you must be a
B- School you must be a
Not even
Not even
And Certainly
NOT
more like ...
Right Left
brain That’s
<- ->
artistic
Passionate
Visual
Cheers Mate!
Right Left
brain That’s
<- ->
Analytical
logical
Verbal
artistic
Passionate
Visual
Cheers Mate!
Mate? Good Sir, I am a walnut
Right Left
brain That’s
<- ->
With substance
and
to make
Brand
Brand
Me
Brand
Me
Brand
Me
different Louie
->
but a brand isn’t icon
but a brand isn’t icon or even profile pic
its about
creative identity message & communication
Understanding the customer consistency
communication you say?
communication you say? I do that
Well I do More of…
bf
wey
ui
op
asd
ghj
kl
cv
bn
+ tools
why?
To start real
conversations about
@just_alouie
proof you say?
12/1/11145 follows 100% friends
companies
& close
then I got curious and
started exploring
after 1 month
1/1/12 478 follows
1/1/12 478 follows not bad
but now that I got the hang of it
today 18 days later
1/19/12 1522 followers With 52 listing me &162 clicks in jan. on my links by users From
all over the
1/19/12 1522 followers With 52 listing me &162 clicks in jan. on my links by users From
all over the world
in the end
While I am… cordial Strategic purposeful Curious &
While I am… cordial Strategic purposeful Curious creative
&
Brands are built on what people are saying about you, not
what you’re saying about yourself
Guy kawasaki
and we are all...
proof i do that
Brands
still think I am
or perhaps a...
craftsman of culture ogilvy
S4: MiNE S5: Mine S6: Mine S9: http://www.flickr.com/photos/pss/233842477/ S11: http://www.flickr.com/photos/8skeinsofdanger/4813017238/ S13: https://www.123rf.com/photo_8886951_half-walnut-isolated-over-white-background.html S14:http://www.flickr.com/photos/adamheathimage/4284599348/ S16: Mine S19: http://www.flickr.com/photos/horiavarlan/4522267829/ S21: http://www.flickr.com/photos/begeorge/6247901758/ S36:http://www.flickr.com/photos/collin_key/2898351164/sizes/l/in/photostream/
Photo-credits