what makes a great hackathon pitch - david mcdougall
TRANSCRIPT
What makes a great hackathon pitch?
Tell a Story…
Start with the Customer Problem
Problem Solution What is the Customer Problem?
How do you solve it?
Demo What is the customer journey? How does the technology work?
Show Customer Validation How far along the spectrum can you push?
There is a lot of space in between the two.
Expressed interest
Paying customers
Market Sizing How large a problem are you solving? For how many people? For how much value?
Competition What do you do that is different? What unmet need do you serve?
Competition includes all customer alternatives.
Consider analyzing competition across 2 axes
Business Model What are your sources of revenue?
Even nonprofits need a business model.
Team Who are you? Why are you the best people to build this?
Put this last -- You can skip it if you run out of time
Additional Notes
Keep it short
Things to leave out: Financial Projections
Anything that doesn’t serve the story
Every business is different… Craft the narrative that works for you.
These are the key notes to hit – but the order may change.
Templates and Inspiration Guy Kawasaki’s Pitch Deck Template The Only 10 Slides You Need in a Pitch
AirBed&Breakfast pitch deck
Review – The Key Points Customer Problem Your Solution Demo Customer Validation Your Market Competition Business Model Team
Reminders Pitches will be 5 minutes, with 3 minutes for questions
No more than 2 presenters
Practice with a timer
Simplicity – focus is on *you* -- not the text on the slides
Thanks Dave McDougall @dmcdougall https://uk.linkedin.com/in/dmcdougall April 9, 2016