what is seo( search engine optimization)??
TRANSCRIPT
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WHAT IS SEO( SEARCH ENGINE OPTIMIZATION)??
Location: Bangalore
Date: 20/01/2015
Presenter: Sujatha CM
SEO, Manager, Ticketgoose.com
http://ww
w.ticketgoo se.com
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Agenda
*SEOSEO TechniquesLink BuildingSEO Tools
http://www.ticketgoose.com
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What is SEO?
SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.
Why SEO?Offline: Bustling crowds pass by your place of business. Some of the passerby traffic notices you and walks in."Location, Location, Location"
Online: People search for information. Millions of people. Each searches alone."Information, information, information"
Search Where?:
http://ww
w.ticketgoo se.com
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How Search Engine Works ?
Search engines perform several activities in order to deliver search results
CrawlingIndexingProcessingCalculatingRetrieving
Types: Organic and Paid
http://ww
w.ticketgoo se.com
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SEO techniques:http://w
ww
.ticketgoo se.com
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SEO Optimization’s
On-Page - This includes providing good content, good keywords selection. putting keywords on correct places, giving appropriate title to every page etc.
Off-Page - This includes link building, increasing link popularity by submitting in open directories, search engines, link exchange etc.
http://ww
w.ticketgoo se.com
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On Page Technique’shttp://w
ww
.ticketgoo se.com
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Example of On page :http://w
ww
.ticketgoo se.com
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Off Page Technique’shttp://w
ww
.ticketgoo se.com
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Off Page Technique’shttp://w
ww
.ticketgoo se.com
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Link Building:http://w
ww
.ticketgoo se.com
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Link Building, Process flow:http://w
ww
.ticketgoo se.com
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SEO Tools:
Speed up the SEO processTo analyze advantages and drawbacksTo see what can be automated To get information in a more categorized and organized wayto get inspiration and more ideas
http://ww
w.ticketgoo se.com
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SEO Tools:http://w
ww
.ticketgoo se.com
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SEO Tools:
Moz Tool – Opensite Explorer – To know about backlinks, social shares,PA,DA of a site.
MajesticSEO is an SEO tool for monitoring and analyzing backlinks to a specific site.
http://ww
w.ticketgoo se.com
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Happy Bookings!Thank you
Bangalore Address:No. 27 New #18, 2nd floor, 3rd Cross, 6th Block,No-903-905, 80 Feet Peripheral Road, Venkappa Garden,Koramangala, Land mark - Legends of Rock, Bangalore - 560095, Karnataka, India. Telephone : 8880188885.Website: www.ticketgoose.com