what is popular culture?

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What is CULTURE?

What is CULTURE?

What is CULTURE?

What is CULTURE?

What makes something POPULAR?

Most viewed Successful advertising

Most liked Aggressive marketing

Most consumed Meet current needs

Most mediatized Innovation

Most talked/ heard about Collective consciousness

Cultural artefacts that are trendy? Culture of the masses?

- Much appreciated - Forced consumption

- Innovative - Low culture

- Worthy - Commercial culture

- Reflecting current demands and values - For the commoner

• Is there a single mass?

• Doesn’t the elite like what’s popular?

UnitEnd of Episode 1

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