what is happening now in it

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end of IT as usual: going to change everything

Dr. Jimmy Schwarzkopf Research Fellow [email protected]

www.stki.info

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Let’s go for a walk

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In 1930, Keynes wrote a famous essay “Economic possibilities for our grandchildren”

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Digitization is creating a second economy that’s vast, automatic, and invisible—thereby bringing the biggest

change since the Industrial Revolution

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Nicolaus Copernicus 1514

Copyright 2011@STKI Do not reproduce or copy

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Main Changers since 2000

• Shifts around changes in process or distribution:

– Mobile phone versus Landline

– Google Search versus Catalog

– Online Trading/Travel versus Broker/Agent

– Multi-touch screen versus stylus/keyboard

– iPad/Tablet versus PC

– Kindle/eBook versus Paperbook

– Online News/Streams versus Newspaper

– Email/SMS/Facebook versus Mail/Telephone

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What is happening ?

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Products and Services in IT

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Big change or IMPLOSION

First Technological Implosion 1982-1986

• PC Ecosystem

• Client/server Ecosystem

• LAN/WAN Ecosystem

• Internet/Web Ecosystem

• X86 Ecosystem

• Relational DBMS Ecosystem

Second Technological Implosion 2011 -2015

• No-wintel Devices Ecosystem

• Client/server V2 Ecosystem

• Cloud Services Ecosystem

• Analytic tools/appliances for data management Ecosystem

• NO-SQL DBMS Ecosystem

• Social Commerce Ecosystem

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Personal: Web: SOA: Autocratic Centralized Computing

1980s 1990s 2000s 2012+ 1970s

5th Generation Of Computing

Consumerization:

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Albert Einstein said about IT:

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Will IT change ? Will CIO’s ?

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What is happening to IT out there ?

• logically structured thinking; analyzing and controlling processes

• unstructured approach to tasks ('multitasking'); emotional responses; social being


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Main Tech Game Changers

• Consumerized and Social IT – workers use technology outside of IT's control, and it's likely to be much better. – IT has to learn how to manage and take advantage of mobile, social, collaboration,

and self-service technology.

• XaaS "everything-as-a-service" – New IT service acquisition and consumption models. – Lean IT, cloud (bunker) models

• App Internet – new architecture that leverages cloud-tethered, context-aware mobile devices that

interact with each other and our enterprises. – users are shifting away from the monolithic to small, tailored, and integrated bits of

functionality that they can get as needed for whatever device.

• Big Data – techniques and technologies that make handling data at extreme scale affordable – doing more, with more data, more cheaply.

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2011: my pocket’s contents

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In 2012 : we will carry only 1

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Something’s Happening Here

Personal Computers

Personal Computing


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Something’s Happening Here

Personal Computers

Personal Computing

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‘Hierarchy of Needs’ Revisited?

Esteem

Belonging

Safety

Physiological

Self-

Actualization

Personal

Computing

Shelter

Food / Water

1943 – Maslow 2011 – 20xx

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Game Changer

Consumerized IT

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• Always connected • Technology Savvy • Multitasked

• “Personal” connectivity • Personal Mobile Computing • Cloud based applications

Knowledge Individuals

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IT is Consumerized ……….

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IT is Consumerized ……….

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Things my grandson taught me:

• Touch screens change the way we see the world – He has never used a mouse only devices with touch screens, which is why

he assumes that any screen is a touch screen

– He prefers to navigate surfaces to retrieve information instead of diving into nested structures.

• Voice (Siri is a huge deal) – We talk to our phone all the time – so it should understand us, and pull up

some good animal videos when we ask.

• Linear TV is dead – We passively consume TV without interruption, ads and what's next.

– For kids today TV is about watching what they want, when they want

• Games are social – Bakery Story

• The alive web will be huge: – You don’t just call people to talk to them, you call people to share an

experience, show them your room and generally spend time together

• Turntable.fm

• Google’s Hangouts

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Consumerization is redefining how

organizations provision IT • Up to 2011, IT ordered and

delivered technology and the business used it.

• Now employees are solving business problems using technology that they master first at home and then bring to work.

• IT must find ways to accommodate this self-provisioned technology.

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STKI’s Jewish “philosopher” of the year

• In 1959, Prof. Drucker coined the term

“knowledge worker”

• In 2011 we can coin the term:

“knowledge individual”

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How does the knowledge individual make decisions today:

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Company sends “future rewards”

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Future “retail” environment

• U.S. Patent and Trademark Office published a new patent application entitled

• “Social Networking in Shopping

Environments”

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Game Changer

E-bizz

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Are You Ready for the New Peer-to-Peer Economy?

transactions happen between individuals or a group of individuals and not only between corporations and individuals.

196,802

companies

soho ( up to 9

employees)


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Simple business app Square handles security and meets all PCI security standards to ensure

payments are safe and secure.

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Mobile payment app market is booming

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E-bizz

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Game Changer

New IT department

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IT Unbundled and Embedded

in Business Services


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Do what Clients want?

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Do what Clients want?

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Packaged Software vs. Custom-Developed Systems

Percentage of application functionality fromcommercial software packages

Percentage of application functionality fromcustom-developed systems

70%

30%

63%

37%

Source: ComputerEconomics 2011

Large Orgs

Large Orgs

Midsize

Midsize

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Gap Analysis vs. System Analysis

Gap Analysis ~90% quite happy

17% maintenance = somebody else headache

Demands mng, design, develop, testing

Client needs

Time

Different needs Gap Analysis

Organizations attention time: • Project mng • Regulation • ~17% Maintenance


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Two New IT functions: manage the flow of products, services and information

• Bunker Manager – Does more and at a higher

quality, but with less effort, cost and delivery

– Thinks about constantly improving the flow of value through processes

– Eliminates waste so all activities create value for the customer by breakthrough and continuous improvement projects

• Business Relationship Manager – Defines value from the

customers perspective and expresses value in terms of a specific product or service

– People he has: • Service Architects/Designers

• Collaboration and Social Media Specialists

• Business Intelligence Architects

• Business Technology Brokers/Analyst

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The new IT

Client/user

Packaged Application

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Building of a lean IT “bunker”

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Bunker Architectures

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4 types: Enterprise Clouds

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Who will be the winner (PaaS)?

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Over ¾ of vendor (new) applications will

be developed using PaaS ecosystems 2011-2012

Curated Developer Platform

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CURATED COMPUTING

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tech wars or religion wars

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Growth: Digital Highway

Broadband related growth (innovation) will be the big differentiator in 2010-2012

Availability of cellular and line high-speed broadband and availability of several (>2) aquatic lines to Italy

will push INNOVATION 2012-2014

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Game Changer

The App Internet: New OS for the internet

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The Web Is Dead. Long Live the Internet

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Mobile Appliances as “internet OS client”

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(from GPS or cell antennas)

(from Google)

(from Waze)

(from Google Streets)

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And wow wow wow

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Consumer Cloud Applications

Google Docs offline

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Game Changer

Post PC era:

New generation

of appliances

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By 2013: 100 million tablets 1 billion smartphones

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When will we have “Industrial Information” Machines ?

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The Karl Benz Patent Motorwagen 1885,.

The Austin 7 was produced from 1922 through to 1939 by the Austin Motor Company.

33 years

It takes time not only for people to adopt technologies into their daily routines but also for technologists to figure out how to make

things

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The rule: +/-30 years

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User Interface Revolution – Touch / Sound / Move Era

Say hello to the coming “invisible interfaces”

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ONLINE AUDIO

4B+ Bluetooth Enabled Devices

Noise Cancellation

Wireless Speakers

Connected Car Audio

Sound Recognition + Understanding

Sound Creation +

Sharing

2012: Sound is in

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2012: Face recognition is in

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Kindle Fire as a ????

$199.00


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What do people want ?

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What about Productivity Software for non-wintel machines?

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Game Changer

Mobile Apps: The value of mobile is in the apps

"specialized local apps running in conjunction

with cloud-based services (private/public) "

across smartphones, tablets, and other location aware devices

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Client/Server V2 1. Most apps work on/off line 2. Most of the time connected 3. Uses cloud/local applications

Terminals V 2 WEB/Browser client 2 types of applications: 1. Off-line: processing and storage local 2. Always connected: browser based applications

Client/Server V1 2 types of applications: 1. Off-line: processing and storage local 2. Always connected : data and

processing @server; GUI++ @client Terminals V1 Always connected I/O only at the local

Client Devices

ADVANCES/COST 1. Communications/networking 2. Processor/storage 3. Power /battery


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Will we ever get an answer?

Who wins the HTML5 vs. Native

SDK debate?

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Two types of “personal computing”

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Location aware apps

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In the future?

People Connected

applications based on connections


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Web 3.0

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Web 1.0: involved go search, get data and some limited interactivity

Web 2.0: involves real identities and real relationships

Web 3.0: will be real identities generating massive amounts of data

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Game Changer

B I G D A T A

Information over Process Information management, data analytics, and knowledge worker enablement

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In this information age, the firms that best turn information to their advantage will dominate their competition. And big data will play a big part in helping them do it.

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Big Data Analysis

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ERP

Finance

HR

Logistic

Core

Very Strategic “Core of core”

BI

Your Competitive Advantage

is HERE

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From Data to Information


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WEB 3 marks the transition from the left brain to the right brain

• The focus is verbal, processing information in an analytical and sequential way, looking first at the pieces then putting them together to get the whole.

• Focuses on the visual, and processes information in an intuitive and simultaneous way, looking first at the whole picture then the details.

non-verbal and intuitive, using pictures rather than words.

verbal and analytical

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Very high volume, high speed, unstructured data analysis

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Big Data

• what is big data?

– techniques and technologies that make handling data at extreme scale affordable

– It is about big volume, velocity, variety, and variability

– Only when at least 2 of the 4 characteristics above are together that big data becomes attractive

• What is new about big data? – firms effectively utilize less

than 5% of available data

– The other 95%. was simply too expensive to deal with

– Big data is affordable but requires new processes and may totally redefine data governance

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Where do we use BIG DATA tools

http://blogs.forrester.com/brian_hopkins


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Game Changer (GALIT)

• Web 2 + 3 + 4

• Social Capital Management

• Social Networks

• Crowd Sourcing

• Facebook

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IT vs. Consumerization

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Our life style and expectations have changed

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Business users have better technology at home than at work; bring their own mobile devices to work; expect constant access to workplace info

Your workforce is mobile and loving it

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Beyond Social Media

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It’s okay to fail as long as

you do it quickly

Your employees need to be

digital citizens,

too

People do business with

people, not companies

Enough already with the useless email chains


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Social Business

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Gamification AND Future Enterprise SW User Experiences

Game-like mechanisms can improve engagement and participation in the enterprise

• Training

• Knowledge sharing

• Customer loyalty programs

• Virtual goods and currencies

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Gamification – a new Sherriff in town!

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Foursquare

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Points tracking, feedback

Badges goals, rewards

Leaderboards competition

You have an activity you wish your users to do and therefore give points for it. You have badges or levels users get for certain points or activities. And to create some competition between users, you throw in a leaderboard for good measure

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PlayNice.ly

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add game elements to work tasks, which »gameifies« software debugging with points and badges earned for the number and quality of bugs you report.


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Mint.com

set yourself financial goals and track your progress towards them

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BarcodeHero

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bring the concept of »checking in« from Foursquare or Gowalla to stores or products in stores, again complete with points, leaderboards and other game elements

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Future “retail” environment

• U.S. Patent and Trademark Office published a new patent application entitled

• “Social Networking in Shopping

Environments”

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When Telco Becomes A Better Bank

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Mobile Payments without App Store - Perfect Sense


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Facebook Places

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The check-in icon only shows up on the day of the event and only when users are

geographically close to the specified address.

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Location based services

90

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Find us on Facebook

91 91

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The reality today

Resource: Commonwealth Bank


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Reality today

מנהל מקרקעי ישראל

משכנתא

טאבו

חברת חשמל

עורכי דין בנקים

חברת בזק

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משכנתא בנקים טאבו

New reality

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New reality

Resource: Commonwealth Bank

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The process today

1.

2. 3.

4.1 4.2

4.3

Taboo, Bank.. Organization

Scanning

Computer Disk

Return files or destroy them


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The process tomorrow

A world without paper

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Ecm- new reality

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THANK YOU
